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● Synovus Bank, a Q2 Digital Banking customer evaluated Apiture Digital Banking

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● Hong Kong Polytechnic University (PolyU) , an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

● MECCA Australia, a Microsoft Dynamics NAV customer evaluated SAP S/4HANA

● TJX Companies, an Oracle E-Business Suite customer evaluated Workday Financial

● Southern Company, a Hitachi Ventyx FocalPoint customer evaluated AVEVA PI System

● Printpack, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Michelin, an e2open customer evaluated Oracle Transportation Management

● Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

● Deutsche Rentenversicherung Bund, a SAP S/4 HANA HCM customer evaluated SAP SuccessFactors Employee Central

● First Citizens Bank, a Fiserv Signature Bank Platform customer evaluated FIS Core Banking

● Albertsons, a Procurant One customer evaluated Oracle Procurement Cloud

● ASGC Group, an Oracle E-Business Suite customer evaluated Oracle Cloud ERP

● Ivy Tech Community College, a RNL ScaleFunder customer evaluated Virtuous CRM

● Sunflower Bank, a Fiserv Signature Bank customer evaluated FIS Horizon

Real Madrid
Location
Avenida Concha Espina, N 1 – Door 44,
Madrid, 28036,
Spain
Website
https://www.realmadrid.com/
Phone
34 91 398 43 00
Artw industry
Leisure and Hospitality
Employee
Revenue

Real Madrid Technographics

Real Madrid Software Purchases and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by Real Madrid and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1072 Real Madrid employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that Real Madrid has purchased the following applications: Cisco Webex Meetings for Audio Video and Web Conferencing in 2017, Catapult Pro Video for Video Editing in 2020, Hotjar for Customer Experience in 2019 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems Real Madrid is running and its propensity to invest more and deepen its relationship with Cisco Systems , Brightcove , Salesforce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing Real Madrid revenues, which have grown to $913.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Real Madrid intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

Real Madrid Data, Technology Stack, and Enterprise Applications
Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Cisco Systems Legacy Cisco Webex Meetings Audio Video and Web Conferencing Collaboration n/a 2017 2017
Audio Video and Web Conferencing Collaboration 2018 2018
Collaboration Collaboration 2022 2022
Content Management
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Catapult Legacy Catapult Pro Video Video Editing Content Management n/a 2020 2020
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Contentsquare Legacy Hotjar Customer Experience CRM n/a 2019 2019
Customer Support CRM 2022 2022
Digital Advertising Platform CRM 2016 2016
Marketing Automation CRM 2017 2017
Sales Automation, CRM, Sales Engagement CRM 2022 2022
Tag Management CRM 2015 2015
TRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
FX and Currency Management TRM 2025 2025
Governance, Risk and Compliance TRM 2021 2021
PaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Apps Development PaaS 2021 2021
Transactional Email PaaS 2023 2023
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2016 2016
Content Delivery Network IaaS 2014 2014
Content Delivery Network IaaS 2021 2021
Content Delivery Network IaaS 2021 2021
CyberSecurity
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Secure Email Gateways (SEGs) CyberSecurity 2020 2020
IT Decision Makers and Key Stakeholders at Real Madrid
First Name Last Name Title Function Department Email Phone
No data found
Show All Contacts
Apps Being Evaluated by Real Madrid Executives
Date Company Status Vendor Product Category Market
No data found
FAQ - APPS RUN THE WORLD Real Madrid Technographics

Real Madrid is a Leisure and Hospitality organization based in Spain, with around 1072 employees and annual revenues of $913.0 million.

Real Madrid operates a diverse technology stack with applications such as Cisco Webex Meetings, Catapult Pro Video and Hotjar, covering areas like Audio Video and Web Conferencing, Video Editing and Customer Experience.

Real Madrid has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Cisco Systems, Catapult and Contentsquare.

Real Madrid recently adopted applications including Cross-Border Payments in 2025, Elastic Email API in 2023 and Slack Connect in 2022, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of Real Madrid’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates Real Madrid’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete Real Madrid technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.