Red Robin
10000 East Geddes Avenue Suite 500,
Englewood, 80110, CO,
United States
Englewood, 80110, CO,
United States
1 303-846-6000
Leisure and Hospitality
Red Robin Technographics
Red Robin Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Red Robin and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 21443 Red Robin employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Red Robin has purchased the following applications: Microsoft Dynamics GP for ERP Financial in 2016, Hirebridge Applicant Tracking for Applicant Tracking System in 2013, NCR Voyix Aloha POS for Point Of Sale in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Red Robin is running and its propensity to invest more and deepen its relationship with Microsoft , Oracle , Hirebridge or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Red Robin revenues, which have grown to $1.24 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Red Robin intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Founded in 1969, Red Robin is a casual dining restaurant chain focused on serving an imaginative selection of high quality Gourmet Burgers in a family-friendly atmosphere.
Red Robin Tech Stack and Enterprise Applications
Red Robin ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Dynamics GP | ERP Financial | ERP | n/a | 2016 | 2016 |
In 2016, Red Robin deployed Microsoft Dynamics GP as its ERP Financial application. The deployment supported high-volume accounts payable and disbursement operations, including daily invoice entry, EFT direct deposit processing, and weekly check disbursements.
Operational use centered on Microsoft Dynamics GP modules for accounts payable, bank and cash management, vendor maintenance, and purchase order processing. The environment documented Main, Disbursements, USD, and eighteen bank store reconciliations performed periodically, and staff used GP to create, process, and close out purchase orders daily while reviewing all PO entries for accuracy.
Microsoft Dynamics GP operated alongside MS Office Suite and Oracle R8 and Oracle R11 in the finance environment, with users performing scanning and data entry workflows that spanned multiple BTI projects. Operational coverage included finance, accounts payable, procurement, and construction project accounting functions, with process support for draw submittals, lien waivers, and processing multiple large-volume invoice streams.
Governance emphasized regular vendor maintenance and research of vendor remittance information, a weekly bill pay cadence, and documented controls for change order review and supporting documentation. Workflows included periodic account reconciliations and re-classes for multiple projects, structured bill pay and disbursement cycles, and operational procedures for handling large volumes of AP activity.
|
|
|
|
|
ERP Financial | ERP |
|
2016 | 2016 |
|
Red Robin HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Hirebridge | Legacy | Hirebridge Applicant Tracking | Applicant Tracking System | HCM | n/a | 2013 | 2013 |
In 2013, Red Robin implemented Hirebridge Applicant Tracking as its Applicant Tracking System. The Hirebridge Applicant Tracking instance is deployed on Red Robin's corporate careers website, where it manages job posting visibility and direct candidate intake through the public careers page. This configuration positions Hirebridge Applicant Tracking as the primary tool for web-based application capture for recruiting and human resources.
Configuration centered on career site integration, requisition publishing, candidate capture and tracking, configurable applicant workflows, and application routing to recruiting teams, reflecting standard Applicant Tracking System functionality. Operational ownership rests with recruiting and HR, who manage job templates, posting cadence, and workflow rules within Hirebridge Applicant Tracking to standardize candidate processing on the website. Governance emphasized centralizing job posting and application handling within the careers site to maintain a consistent candidate experience and processing model.
|
|
|
|
|
Benefits Administration | HCM |
|
2015 | 2015 |
|
|
|
|
|
Core HR | HCM |
|
2014 | 2015 |
|
|
|
|
|
Core HR | HCM |
|
2013 | 2013 |
|
|
|
|
|
Employee Experience | HCM |
|
2015 | 2015 |
|
|
|
|
|
Employee Experience | HCM |
|
2023 | 2023 |
|
|
|
|
|
HR Compliance | HCM |
|
2016 | 2016 |
|
|
|
|
|
Learning and Development | HCM |
|
2018 | 2018 |
|
|
|
|
|
Learning and Development | HCM |
|
2016 | 2016 |
|
|
|
|
|
Onboarding | HCM |
|
2016 | 2016 |
|
|
|
|
|
Payroll | HCM |
|
2008 | 2008 |
|
|
|
|
|
Payroll | HCM |
|
2016 | 2016 |
|
|
|
|
|
Recruiting Chatbot | HCM |
|
2017 | 2017 |
|
|
|
|
|
Recruiting | HCM |
|
2020 | 2020 |
|
|
|
|
|
Recruiting, Applicant Tracking System | HCM |
|
2016 | 2016 |
|
|
|
|
|
Workforce Management | HCM |
|
2008 | 2008 |
|
|
|
|
|
Workforce Scheduling | HCM |
|
2022 | 2022 |
|
Red Robin ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| NCR Voyix | Legacy | NCR Voyix Aloha POS | Point Of Sale | ERP Services and Operations | n/a | 2022 | 2022 |
In 2022 Red Robin implemented NCR Voyix Aloha POS as the core Point Of Sale component of a commerce-forward, cross-platform ordering architecture designed to improve customer experience and capture richer analytics. The deployment was executed alongside a redesigned order-ahead website and native iOS and Android mobile apps to unify digital ordering and in-restaurant transaction flows across the brand.
NCR Voyix Aloha POS was configured to support real-time order capture and payment routing within an integrated commerce stack, with implementation focus on streamlined checkout flows and data instrumentation to reduce clicks and improve conversion potential. The configuration emphasized POS-level data capture tied to customer identity and loyalty triggers, aligning point of sale transaction events with digital ordering behaviors.
The implementation integrated NCR Voyix Aloha POS with Punchh for loyalty orchestration, Twilio for transactional SMS, Olo for online ordering, and Salesforce plus Marketing Cloud for customer and royalty data and customer journeys. Bounteous used its NomNom technology accelerator to launch the front-end experiences and to orchestrate the system integrations, ensuring order, loyalty, marketing, and transactional channels were synchronized with the POS for end-to-end commerce processing.
Operational ownership spanned digital commerce, marketing, and restaurant operations teams, with centralized customer and royalty data flows directed into Salesforce and Marketing Cloud to support customer journeys and promotional messaging. The cross-platform integration of NCR Voyix Aloha POS into Red Robin’s digital roadmap established a unified Point Of Sale to commerce relationship, and positioned the company to leverage consolidated transaction and loyalty data for future upgrades and analytics work.
|
|
|
|
|
Reservation and Booking Management | ERP Services and Operations |
|
2017 | 2017 |
|
Red Robin Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Analytics and BI | Analytics and BI |
|
2014 | 2018 |
|
Red Robin Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Collaboration | Collaboration |
|
2015 | 2015 |
|
Red Robin Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Digital Asset Management | Content Management |
|
2014 | 2014 |
|
|
|
|
|
Digital Signing | Content Management |
|
2021 | 2021 |
|
|
|
|
|
Web Content Management | Content Management |
|
2019 | 2019 |
|
Red Robin eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Online Food Ordering System | eCommerce |
|
2023 | 2023 |
|
Red Robin CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Customer Analytics | CRM |
|
2018 | 2018 |
|
|
|
|
|
Customer Engagement | CRM |
|
2023 | 2023 |
|
|
|
|
|
Customer Loyalty | CRM |
|
2020 | 2020 |
|
|
|
|
|
Customer Loyalty | CRM |
|
2023 | 2023 |
|
|
|
|
|
Customer Support | CRM |
|
2020 | 2020 |
|
|
|
|
|
Data Management Platform | CRM |
|
2011 | 2011 |
|
|
|
|
|
Data Management Platform | CRM |
|
2011 | 2011 |
|
|
|
|
|
Digital Advertising Platform | CRM |
|
2014 | 2014 |
|
|
|
|
|
Digital Advertising Platform | CRM |
|
2015 | 2015 |
|
|
|
|
|
Digital Advertising Platform | CRM |
|
2015 | 2015 |
|
|
|
|
|
Digital Advertising Platform | CRM |
|
2015 | 2015 |
|
|
|
|
|
Marketing Analytics | CRM |
|
2014 | 2014 |
|
|
|
|
|
Marketing Analytics | CRM |
|
2019 | 2019 |
|
|
|
|
|
Marketing Analytics, Data Management Platform | CRM |
|
2022 | 2022 |
|
|
|
|
|
Marketing Automation | CRM |
|
2021 | 2021 |
|
|
|
|
|
Marketing Automation | CRM |
|
2020 | 2020 |
|
|
|
|
|
Marketing Automation | CRM |
|
2014 | 2014 |
|
|
|
|
|
Marketing Automation | CRM |
|
2024 | 2024 |
|
|
|
|
|
PR and Media Communication | CRM |
|
2019 | 2019 |
|
|
|
|
|
Sales Automation, CRM, Sales Engagement | CRM |
|
2021 | 2021 |
|
Red Robin ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Performance Management | ITSM |
|
2015 | 2015 |
|
|
|
|
|
IT Service Management | ITSM |
|
2019 | 2019 |
|
|
|
|
|
Remote Monitoring and Management | ITSM |
|
2021 | 2021 |
|
Red Robin PPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Project Portfolio Management | PPM |
|
2020 | 2020 |
|
Red Robin Procurement
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Procure to Pay | Procurement |
|
2010 | 2011 |
|
Red Robin PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Apps Development | PaaS |
|
2014 | 2014 |
|
|
|
|
|
Transactional Email | PaaS |
|
2012 | 2012 |
|
|
|
|
|
Transactional Email | PaaS |
|
2020 | 2020 |
|
Red Robin IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2021 | 2021 |
|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2014 | 2014 |
|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2015 | 2015 |
|
|
|
|
|
Cloud Storage | IaaS |
|
2020 | 2020 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2012 | 2012 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2020 | 2020 |
|
IT Decision Makers and Key Stakeholders at Red Robin
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
|
|
Chief People Officer | CXO | HR | |
|
|
|
Vice President of Human Resources | VP | HR | |
|
|
|
Director, Benefits | Director | HR | |
|
|
|
Director, Talent Management | Director | HR | |
|
|
|
VP of IT | VP | IT | |
|
|
|
Vice President, Finance and Insights | VP | Finance | |
|
|
|
Director, Enterprise Project Management Office | Director | Finance | |
|
|
|
VP, CAO & Interim CFO | VP | Finance | |
|
|
|
Director of Finance | Director | Finance | |
|
|
|
AP Manager | Manager | Finance | |
|
|
|
SVP of IT, CIO | VP | IT | |
|
|
|
Travel Consultant | Non Manager | Operations | |
|
|
|
VP, Finance | VP | Finance | |
|
|
|
Director of Corporate Accounting | Director | Finance | |
|
|
|
Business Relationship Director - Finance & Real Estate | Director | Finance | |
|
|
|
Director of Capital Purchasing | Director | Procurement | |
|
|
|
Supply Chain Project Manager and Buyer | Manager | Supply Chain | |
|
|
|
Senior Capital Purchasing Manager | Manager | Procurement | |
|
|
|
SVP CIO | VP | IT | |
|
|
|
Chief Operating Officer | CXO | Finance | |
|
|
|
Director - Field HR | Director | HR | |
|
|
|
Executive Vice President and Chief Financial Officer | CXO | Finance | |
|
|
|
Senior Vice President and Chief People Officer | CXO | HR | |
|
|
|
VP, Human Resources | VP | HR | |
|
|
|
HR Business Partner | Manager | HR | |
|
|
|
Chief Accounting Officer | CXO | Finance | |
|
|
|
Director Of Purchasing | Director | Procurement | |
|
|
|
Manager of IT Operations and Infrastructure | Manager | IT | |
|
|
|
Vice President, Digital Guest Experience and Enterprise Data Solutions | VP | IT | |
|
|
|
Director of Talent Acquisition | Director | HR | |
|
|
|
Director of Team Member Recruiting | Director | HR | |
|
|
|
Manager, Talent Acquisition | Manager | HR | |
|
|
|
Interim Chief People Officer | CXO | HR | |
|
|
|
Chief of Staff | CXO | HR | |
|
|
|
Senior Talent Recruiter Manager | Manager | HR | |
|
|
|
Chief Legal Officer | CXO | Legal | |
|
|
|
Head of Talent Acquisition | Director | HR | |
|
|
|
VP & CFO | VP | Finance | |
|
|
|
Chief Technology Officer | CXO | IT | |
|
|
|
Chief Information Officer | CXO | IT | |
|
|
|
Director of Restaurant Technology | Director | IT | |
|
|
|
Salesforce Administrator | Manager | Marketing | |
|
|
|
Chief People Officer | CXO | HR | |
|
|
|
Director of Restaurant Accounting and Payroll | Director | HR | |
|
|
|
Manager, People Operations | Manager | HR | |
|
|
|
CRM & Loyalty Marketing Manager | Manager | Marketing | |
|
|
|
Sr Director Digital Loyalty Marketing | Director | Marketing | |
|
|
|
Director of Digital and Marketing Technologies | Director | Marketing | |
|
|
|
Senior Program Manager, Business Transformation | Manager | IT | |
|
|
|
VP of Technology | Chief Information Officer - Interim | CXO | IT | |
|
Apps Being Evaluated by Red Robin Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Red Robin IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Red Robin digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD Red Robin Technographics
Red Robin is a Leisure and Hospitality organization based in United States,
with around 21443 employees and annual revenues of $1.24 billion.
Red Robin operates a diverse technology stack with applications such as
Microsoft Dynamics GP, Hirebridge Applicant Tracking and NCR Voyix Aloha POS,
covering areas like ERP Financial, Applicant Tracking System and Point Of Sale.
Red Robin has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Microsoft, Hirebridge and NCR Voyix.
Red Robin recently adopted applications including
Martechs Platform in 2024, SMG Employee Experience in 2023 and Olo Ordering in 2023,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Red Robin’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Red Robin’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Red Robin technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.