Rod Philson
50 Kitchener St,
Auckland, 1010,
New Zealand
Auckland, 1010,
New Zealand
64 4930 76300
Construction and Real Estate
Rod Philson Technographics
Rod Philson Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Rod Philson and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 525 Rod Philson employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Rod Philson has purchased the following applications: Aotal SnapHire ATS for Recruiting in 2019, Zoom for Audio Video and Web Conferencing in 2020, Umbraco CMS for Web Content Management in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Rod Philson is running and its propensity to invest more and deepen its relationship with Aotal , Zoom Video Communications , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Rod Philson revenues, which have grown to $120.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Rod Philson intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Rod Philson Tech Stack and Enterprise Applications
Rod Philson HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Aotal | Legacy | Aotal SnapHire ATS | Recruiting | HCM | n/a | 2019 | 2019 |
In 2019 Barfoot & Thompson implemented Aotal SnapHire ATS to support HR recruiting across New Zealand, deploying a branded careers site with data feeding directly into the applicant tracking environment. The engagement used Aotal SnapHire ATS to centralize candidate intake and create an integrated front door for job seekers, aligning the careers site experience with internal recruiting processes, consistent with the Recruiting category.
The implementation delivered core Recruiting capabilities including branded career site publishing, online application intake, candidate profile capture, configurable job templates, and ATS workflow orchestration. Aotal SnapHire ATS was configured to automate the routing of applications into defined recruitment workflows, providing staged candidate queues and status updates to hiring teams.
Integration work focused on the direct data feed from the careers site into Aotal SnapHire ATS, creating an all-in-one platform that removed manual transfers between systems. Operational coverage was scoped to HR recruiting functions across New Zealand, consolidating candidate data into a single recruitment repository for talent acquisition users.
Governance and process changes formalized centralized intake and automated application handling, which simplified the candidate experience and automated the transfer of applications into recruitment workflows. The project emphasized operational consolidation for recruiting teams and a streamlined candidate journey through the Aotal SnapHire ATS platform.
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Rod Philson Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoom Video Communications | Legacy | Zoom | Audio Video and Web Conferencing | Collaboration | n/a | 2020 | 2020 |
In 2020, Rod Philson deployed Zoom as the primary Audio Video and Web Conferencing application, embedding Zoom functionality directly on the corporate website to support client-facing interactions. The deployment positioned Zoom to enable browser-based meetings and virtual property viewings, aligning web-join flows with online appointment workflows and lead capture.
Functional capabilities emphasized in the rollout included real-time audio and video meetings, screen sharing, meeting scheduling and web-join links surfaced on barfoot.co.nz. Integrations focused on embedding Zoom meeting access and join links within property listing pages and appointment communications, with operational coverage directed at sales and customer-facing teams across New Zealand to support remote client engagements and virtual property tours.
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Collaboration | Collaboration |
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2012 | 2012 |
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Rod Philson Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Umbraco | Legacy | Umbraco CMS | Web Content Management | Content Management | n/a | 2021 | 2021 |
In 2021, Barfoot implemented Umbraco CMS as its primary Web Content Management platform for the corporate website, consolidating editorial control and site publishing workflows. The deployment centers on the public site at barfoot.co.nz and is focused on web content lifecycle management rather than backend transactional systems.
Umbraco CMS was configured to support standard Web Content Management capabilities including content authoring and templating, media asset management, structured content models for property listings and marketing pages, and staged publishing workflows. The implementation emphasizes template driven rendering and role based editorial controls to enable rapid content updates and consistent presentation across property and marketing pages.
Operational coverage includes marketing, listings and editorial teams that manage content creation and approvals, with governance implemented through site roles and workflow stages to enforce review and publishing policies. The rollout is scoped to ongoing site content operations and continuous editorial publishing, with Umbraco CMS serving as the central tool for authoring, asset management and site presentation.
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Rod Philson eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Product Information Management | eCommerce |
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2020 | 2020 |
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Rod Philson CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Experience | CRM |
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2017 | 2017 |
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Customer Support | CRM |
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2023 | 2023 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Marketing Analytics | CRM |
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2010 | 2010 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Tag Management | CRM |
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2015 | 2015 |
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Rod Philson ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2022 | 2022 |
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Rod Philson IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2015 | 2015 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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Rod Philson CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Rod Philson
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Rod Philson Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Rod Philson IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Rod Philson digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Rod Philson Technographics
Rod Philson is a Construction and Real Estate organization based in New Zealand,
with around 525 employees and annual revenues of $120.0 million.
Rod Philson operates a diverse technology stack with applications such as
Aotal SnapHire ATS, Zoom and Umbraco CMS,
covering areas like Recruiting, Audio Video and Web Conferencing and Web Content Management.
Rod Philson has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Aotal, Zoom Video Communications and Umbraco.
Rod Philson recently adopted applications including
FreshDesk Customer Support in 2023, New Relic APM in 2022 and Cloudflare CDN in 2022,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Rod Philson’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Rod Philson’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Rod Philson technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.