Brandwatch Technographics

Discover the latest software purchases and digital transformation initiatives being undertaken by Brandwatch and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1000 Brandwatch employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that Brandwatch has purchased the following applications: 6sense Account Engagement Platform for Account Based Marketing in 2023, Tipalti Invoice Management and Bill Processing System for AP Automation in 2018, Amazon EC2 for Application Hosting and Computing Services in 2018 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems Brandwatch is running and its propensity to invest more and deepen its relationship with 6sense , Adobe Systems , Tipalti or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing Brandwatch revenues, which have grown to $220.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Brandwatch intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.