Rusken Packaging
64 Walnut Street,
Cullman, 35055, AL,
United States
Cullman, 35055, AL,
United States
1 256-734-0092
Manufacturing
Rusken Packaging Technographics
Rusken Packaging Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Rusken Packaging and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 350 Rusken Packaging employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Rusken Packaging has purchased the following applications: Amtech EnCore ERP for Manufacturing ERP in 2012, Microsoft 365 for Collaboration in 2016, Constant Contact Email Marketing for Marketing Automation in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Rusken Packaging is running and its propensity to invest more and deepen its relationship with Amtech , Microsoft , Constant Contact or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Rusken Packaging revenues, which have grown to $125.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Rusken Packaging intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Rusken Packaging Tech Stack and Enterprise Applications
ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Amtech | Legacy | Amtech EnCore ERP | Manufacturing ERP | ERP Services and Operations | n/a | 2012 | 2013 |
In 2012, Rusken Packaging implemented Amtech EnCore ERP as its Manufacturing ERP platform for a multi-site packaging manufacturer operating manufacturing and warehousing facilities across six states in the Mid South. The deployment was executed under an IT program responsible for all systems across the company, with explicit emphasis on stabilizing infrastructure and data foundations before application-level enablement.
The Amtech EnCore ERP implementation included targeted reengineering of the company’s Amtech Imaginera ERP cost system and modernization of underlying IT assets, including software and hardware upgrades, internet connectivity improvements, and network server consolidation. Database work was a key configuration activity, the Sequel Server database was purged and reorganized, and a ZARCHIVE database was created to isolate and retain historical transactional data for reporting and auditability.
Functional modules and operational automation implemented within Amtech EnCore ERP included Plant Data Entry PDE for real time quality control and electronic production documentation, Smart Plan for real time planning and scheduling, and Shipment Planning for live shipment visibility. The Shipment Planning workstream was explicitly aligned with a subsequent path forward to implement TOP GUN RF wireless inventory control, reflecting sequencing of warehouse automation and inventory accuracy initiatives.
Operational coverage extended across production, quality, planning, shipping, and inventory management domains, with the IT organization establishing data retention and change control patterns to support the ERP. Governance activities encompassed database archival strategy via ZARCHIVE, rollout sequencing to prioritize real time shop floor capture and planning, and a defined timeline and roadmap to move toward a paperless office environment.
Outcomes documented in project notes include improved real time operational visibility and an explicit increase in company profitability following the workstreams described. The implementation narrative centers Amtech EnCore ERP as the Manufacturing ERP backbone that enabled real time shop floor entry, planning, shipment orchestration, and the archival architecture needed for historical traceability.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2016 | 2016 |
In 2016 Rusken Packaging deployed Microsoft 365 as their primary Collaboration platform. The implementation established a cloud-hosted Microsoft 365 tenant to provide enterprise email, document collaboration, and team communication across the organization.
Configuration centered on core Collaboration capabilities, using Microsoft 365 services for email and calendaring, document libraries and content management, file synchronization, and real-time team chat and meetings. Administrative configuration emphasized centralized tenant administration, role-based access controls, and policy-driven content governance consistent with standard Microsoft 365 management patterns.
The company is using Microsoft 365 on their website and operates the service for corporate functions, sales, and manufacturing support within the United States, covering approximately 350 employees. Operational governance is organized under internal IT, with tenant-level policy and permissioning to manage access, compliance controls, and collaboration workflows across departments.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Constant Contact | Legacy | Constant Contact Email Marketing | Marketing Automation | CRM | n/a | 2021 | 2021 |
In 2021 Rusken Packaging deployed Constant Contact Email Marketing as its Marketing Automation solution. The deployment is surfaced on the Rusken website to capture prospects and to manage customer email communications, and the effort is primarily owned by the marketing function for list growth, campaign delivery, and subscriber engagement.
Configuration emphasizes core email marketing modules within Constant Contact Email Marketing, including template-driven campaign creation, contact list management, segmentation and behavioral targeting, embedded signup forms, and triggered automation workflows. The setup supports scheduled campaign orchestration and automated subscriber handling consistent with Marketing Automation functional workflows.
The architecture is cloud-hosted, with the application integrated directly into the corporate website to capture opt-ins and deliver campaigns, and with web-embedded forms and tracking elements feeding engagement signals back to the platform for list hygiene and segmentation. Integrations are focused on the website layer for form capture and campaign delivery rather than on named backend systems.
Governance centers on marketing control of lists, campaign approvals, consent collection, and subscription management, with process changes to centralize campaign scheduling and subscriber lifecycle workflows. Operational coverage includes marketing and customer communications across Rusken Packaging, with configuration choices aligned to compliance with opt-in requirements and centralized campaign orchestration.
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Rusken Packaging
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Rusken Packaging Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Rusken Packaging IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Rusken Packaging digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Rusken Packaging Technographics
Rusken Packaging is a Manufacturing organization based in United States,
with around 350 employees and annual revenues of $125.0 million.
Rusken Packaging operates a diverse technology stack with applications such as
Amtech EnCore ERP, Microsoft 365 and Constant Contact Email Marketing,
covering areas like Manufacturing ERP, Collaboration and Marketing Automation.
Rusken Packaging has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Amtech, Microsoft and Constant Contact.
Rusken Packaging recently adopted applications including
Constant Contact Email Marketing in 2021, Cloudflare CDN in 2021 and GoDaddy in 2018,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Rusken Packaging’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Rusken Packaging’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Rusken Packaging technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.