Mechelen, 2800,
Belgium
Rydoo Technographics
Rydoo Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Rydoo and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 300 Rydoo employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Rydoo has purchased the following applications: Microsoft 365 for Collaboration in 2018, Prismic CMS for Web Content Management in 2018, 6sense Account Engagement Platform for Account Based Marketing in 2023 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Rydoo is running and its propensity to invest more and deepen its relationship with Microsoft , Prismic , HubSpot or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Rydoo revenues, which have grown to $45.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Rydoo intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Rydoo Tech Stack and Enterprise Applications
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2018 | 2018 |
In 2018, Rydoo deployed Microsoft 365 for Collaboration across its 150-employee professional services organization. Microsoft 365 is observable in Rydoo's public website source, indicating the vendor tenant assets are active alongside the company's web properties and signaling a cloud-hosted collaboration footprint.
The implementation emphasizes Collaboration capabilities typical of Microsoft 365, including email and calendaring, cloud document collaboration and storage, and real-time messaging and conferencing to support productivity workflows. Rydoo's use of Microsoft 365 aligns with functional terminology such as content sharing, co-authoring, version control, and synchronous communications that underpin day-to-day collaboration.
Operationally, the deployment supports organization-wide collaboration across internal teams and external touchpoints surfaced on Rydoo's digital properties. Configuration is consistent with a cloud-first tenant model, enabling centralized provisioning and access control to manage user identities and content access within a Collaboration platform.
Governance is expected to focus on centralized administration for policy, permissions, and data governance to maintain collaboration controls across core business functions. Microsoft 365 serves as the primary Collaboration platform linking productivity tools, content lifecycle management, and Rydoo's external web presence.
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Prismic | Legacy | Prismic CMS | Web Content Management | Content Management | n/a | 2018 | 2018 |
In 2018 Rydoo implemented Prismic CMS as its Web Content Management solution for the company website, centralizing content authoring for marketing and product pages. The deployment positioned Prismic CMS as the primary content repository for the Belgium-based professional services firm, supporting editorial teams and site-facing content delivery.
Prismic CMS was configured to provide an API-first content repository, content modeling, templating and editorial workflow capabilities. Reusable content components and page templates were implemented to standardize page builds and accelerate content edits, while versioning and scheduling features governed release timing.
The implementation delivered content to Rydoo's public website via API-driven content delivery, aligning content publishing with the site presentation layer. Operational coverage focused on marketing and product content workflows, with editorial users publishing and scheduling content through the Prismic CMS interface.
Content governance established role-based editorial workflows, approval steps and content version control to manage updates across teams. The configuration emphasized structured content models and modular content blocks to support consistent site maintenance and ongoing editorial operations.
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Web Content Management | Content Management |
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2021 | 2021 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| 6sense | Legacy | 6sense Account Engagement Platform | Account Based Marketing | CRM | n/a | 2023 | 2023 |
In 2023, Rydoo deployed the 6sense Account Engagement Platform to extend its Account Based Marketing capabilities and to instrument account-level activity on its corporate website. The initiative targeted marketing and demand generation functions, with a website-first focus to capture account signals and surface engagement intelligence for downstream campaign planning.
The 6sense Account Engagement Platform was configured to capture behavioral signals from site visitors, apply account intent and engagement scoring, and present account-centric dashboards for marketing operations. Functional modules implemented included web tracking and behavioral analytics, account intent scoring, engagement reporting, and orchestration-ready segmentation, each mapped to marketing workflows and campaign segmentation requirements.
Rollout followed a phased website instrumentation approach with tagging and analytics validation, and governance organized around marketing operations for data quality and event taxonomy. Operational coverage emphasized marketing and demand generation teams, enabling those groups to operationalize account lists and cadence for account-based outreach using the 6sense Account Engagement Platform within Rydoos broader go-to-market processes.
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CRM | CRM |
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2020 | 2020 |
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Customer Support | CRM |
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2018 | 2018 |
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Customer Support | CRM |
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2018 | 2018 |
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Customer Support | CRM |
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2018 | 2018 |
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Customer Support | CRM |
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2022 | 2022 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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PPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Project Portfolio Management | PPM |
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2024 | 2024 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2018 | 2018 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Rydoo
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Rydoo Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||