Scandic Hotels
Sveavagen 167,
Stockholm, 102 33,
Sweden
Stockholm, 102 33,
Sweden
46 8 517 350 00
Leisure and Hospitality
Scandic Hotels Technographics
Scandic Hotels Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Scandic Hotels and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10195 Scandic Hotels employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Scandic Hotels has purchased the following applications: Fuse Learning Platform for Learning and Development in 2018, Oracle OPERA Cloud Central for Hotel Property Management in 2024, Amadeus Agency360 for Analytics and BI in 2025 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Scandic Hotels is running and its propensity to invest more and deepen its relationship with Fuse Universal , Oracle , Amadeus IT Group or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Scandic Hotels revenues, which have grown to $2.49 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Scandic Hotels intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Scandic Hotels Tech Stack and Enterprise Applications
Scandic Hotels HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Fuse Universal | Legacy | Fuse Learning Platform | Learning and Development | HCM | n/a | 2018 | 2018 |
In 2018, Scandic Hotels implemented the Fuse Learning Platform as an enterprise Learning and Development solution to centralize skills training and connect staff with critical operational knowledge. The deployment positioned the Fuse Learning Platform to support Scandic Hotels Learning and Development objectives across HR, people operations, and frontline guest services, providing a single application for learning orchestration and employee upskilling.
The Fuse Learning Platform was configured to deliver core Learning and Development capabilities including content authoring, video and microlearning delivery, social learning and expert-led knowledge sharing, curated learning playlists, assessment features, and engagement analytics. Administrators used the platform’s content management and curation features to build role-based learning paths and distribute modular training to operational teams and corporate functions.
Governance was structured around centralized L&D ownership with local content curators and manager-driven learning assignments to align training to operational roles. The implementation emphasized connecting people to expertise, enabling employees to surface on-the-job knowledge and documented procedures, while HR used platform reporting to track participation and completion across departments.
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Scandic Hotels ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle OPERA Cloud Central | Hotel Property Management | ERP Services and Operations | n/a | 2024 | 2024 |
In 2024, Scandic Hotels implemented Oracle OPERA Cloud Central as its cloud-based Hotel Property Management platform, and the program is being executed to connect all hotels and central functions during the first half of 2024. The deployment of Oracle OPERA Cloud Central is positioned to centralize core property operations across Scandic’s portfolio, aligning cloud tenancy and central configuration for property and corporate teams.
The implementation focused on standard Hotel Property Management capabilities, with configurations for reservations and central booking workflows, front office check-in and check-out, housekeeping status and task orchestration, and rate and availability controls. Scandic configured central master data and property profiles to enable standardized room and rate setups, and implemented guest profile management to support personalized service delivery.
Operational coverage intentionally spans both individual hotels and central corporate functions, and the program explicitly targets integration with the Scandic Friends loyalty program to support improvements to the guest journey. Connectivity plans emphasize centralized reservation routing and unified guest profile access across properties, enabling consistent guest experience and centralized commercial controls.
Governance and rollout followed a phased, hotel-by-hotel onboarding approach coordinated with central teams, including standardized process mapping, role-based access and data governance to support operational consistency. Training and change management were aligned with the central rollout schedule to ensure hotels and corporate functions adopt common workflows. Scandic has stated the implementation is proceeding according to plan, and the company expects to capitalize on higher efficiency and make significant improvements to the guest journey once Oracle OPERA Cloud Central is fully in place.
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Reservation and Booking Management | ERP Services and Operations |
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2010 | 2010 |
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Scandic Hotels Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Amadeus IT Group | Legacy | Amadeus Agency360 | Analytics and BI | Analytics and BI | n/a | 2025 | 2025 |
In 2025 Scandic Hotels implemented Amadeus Agency360 in the category to centralize travel agency booking intelligence across its portfolio. The enterprise edition of Amadeus Agency360 provides 12 months of forward looking data and historical insight over a 24 month period, and ingests booking records from the industrys three major global distribution systems to create a unified agency booking data layer. The agreement covers deployment across Scandic Hotels portfolio of 280 properties in 6 countries, representing the first enterprise adoption of Amadeus Agency360 in Scandinavia.
Amadeus Agency360 is being used to standardize booking analytics and agency performance reporting, with configuration focused on dashboards, agency segmentation, and performance views by owner, property category, and region. Functional capabilities implemented emphasize travel agency booking visibility, forward booking windows, historical trend analysis, and agency ranking, enabling commercial teams to prioritize agency relationships and distribution efforts. The solution name Amadeus Agency360 is central to the deployed analytics and reporting stack.
Governance is being driven through an enterprise agreement that centralizes access to agency channel intelligence for Scandic Hotels commercial, sales, distribution, and revenue management teams. Scandic and Amadeus state the implementation will provide deeper perspective on corporate and agency performance and allow the hotel group to assess and target the most valuable opportunities to increase reservations and improve productivity.
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Scandic Hotels Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Collaboration | Collaboration |
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2016 | 2016 |
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Event Management | Collaboration |
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2024 | 2024 |
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Scandic Hotels CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Call Center | CRM |
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2020 | 2020 |
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Customer Experience | CRM |
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2017 | 2017 |
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Customer Support | CRM |
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2021 | 2021 |
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Data Management Platform | CRM |
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2020 | 2020 |
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Marketing Analytics | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2011 | 2011 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Sales Automation, Sales Engagement | CRM |
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2023 | 2023 |
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Scandic Hotels ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2021 | 2021 |
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Application Performance Management | ITSM |
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2018 | 2018 |
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Scandic Hotels PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2013 | 2013 |
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Transactional Email | PaaS |
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2013 | 2013 |
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Scandic Hotels IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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IT Decision Makers and Key Stakeholders at Scandic Hotels
| First Name | Last Name | Title | Function | Department | Phone | |
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Call Center Manager Sweden | Director | Customer Service | |
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Head of Customer Journey & Customer Insights - Scandic Hotels Group | Director | Customer Service | |
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Head of Strategic Marketing | Director | Marketing | |
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Customer Journey Product Manager | Manager | Customer Service | |
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Head of CRM & Marketing Automation | Director | Marketing | |
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Technical Lead Martech & CRM | Non Manager | Customer Service | |
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Marketing Automation Manager | Manager | Marketing | |
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Apps Being Evaluated by Scandic Hotels Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Scandic Hotels IT executives and key decision makers. This section highlights Scandic Hotels's latest recorded technology evaluations, including Microsoft Dynamics 365 Business Central for ERP Financial on 2025-10-09 and Oracle OPERA Cloud PMS for Hotel Property Management on 2025-06-12. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Scandic Hotels digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2025-10-09 | Scandic Hotels | Evaluated | Microsoft | Microsoft Dynamics 365 Business Central | ERP Financial | ERP |
| 2025-06-12 | Scandic Hotels | Evaluated | Oracle | Oracle OPERA Cloud PMS | Hotel Property Management | ERP Services and Operations |
FAQ - APPS RUN THE WORLD Scandic Hotels Technographics
Scandic Hotels is a Leisure and Hospitality organization based in Sweden,
with around 10195 employees and annual revenues of $2.49 billion.
Scandic Hotels operates a diverse technology stack with applications such as
Fuse Learning Platform, Oracle OPERA Cloud Central and Amadeus Agency360,
covering areas like Learning and Development, Hotel Property Management and Analytics and BI.
Scandic Hotels has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Fuse Universal, Oracle and Amadeus IT Group.
Scandic Hotels recently adopted applications including
Amadeus Agency360 in 2025, Oracle OPERA Cloud Central in 2024 and Oracle Hospitality OPERA Sales and Event Management (OSEM) in 2024,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Scandic Hotels’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Scandic Hotels’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Scandic Hotels technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.