Durham, 27703-8496, NC,
United States
ServiceTrade Technographics
ServiceTrade Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by ServiceTrade and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 200 ServiceTrade employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that ServiceTrade has purchased the following applications: Google Workspace (Formerly Google G-Suite) for Collaboration in 2013, 6sense Account Engagement Platform for Account Based Marketing in 2022, Intuit Mailchimp Mandrill for Transactional Email in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems ServiceTrade is running and its propensity to invest more and deepen its relationship with Google , Salesforce , 6sense or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing ServiceTrade revenues, which have grown to $25.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for ServiceTrade intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ServiceTrade Tech Stack and Enterprise Applications
ServiceTrade Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2013 | 2013 |
In 2013, ServiceTrade implemented Google Workspace (Formerly Google G-Suite) as its primary Collaboration platform. ServiceTrade Google Workspace (Formerly Google G-Suite) was provisioned enterprise-wide to provide hosted email, calendaring, and collaborative document workflows for its approximately 200 employees.
The implementation included core Collaboration functional modules such as Gmail, Google Calendar, Google Drive and Google Docs, along with the Google Admin console for centralized user and domain management. Configuration aligned with standard collaboration practices, including shared drives, access controls, and real-time document editing to support synchronous and asynchronous work.
Public source references indicate Google Workspace is used on ServiceTrade's website, confirming integration of the Collaboration stack into its public-facing infrastructure. Operational coverage spanned core business functions including operations, customer success, sales, and finance, with governance managed through the Google Admin console and centralized account provisioning and domain controls.
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Collaboration | Collaboration |
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2022 | 2022 |
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ServiceTrade CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| 6sense | Legacy | 6sense Account Engagement Platform | Account Based Marketing | CRM | n/a | 2022 | 2022 |
In 2022 ServiceTrade implemented the 6sense Account Engagement Platform on their website. The deployment positions 6sense Account Engagement Platform as an Account Based Marketing solution instrumenting site-level tracking and visitor engagement for ServiceTrade, a United States professional services firm.
Implementation emphasized site-embedded Account Based Marketing capabilities, including account identification and scoring, intent detection based on web behavior, anonymous visitor identification, campaign orchestration, and centralized analytics and reporting. Configuration work focused on account-based segmentation, personalized web experiences and automated engagement workflows to support targeted account campaigns.
The website deployment is scoped to marketing and demand generation workflows and supports sales account prioritization and outreach, with generic integration points to CRM systems and marketing automation stacks. Governance concentrated on maintaining target account lists, attribution and engagement workflows, and ongoing tuning of intent and scoring rules to align the 6sense Account Engagement Platform with ServiceTrade business functions.
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Account Based Marketing | CRM |
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2021 | 2021 |
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Customer Support | CRM |
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2014 | 2014 |
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Customer Support | CRM |
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2017 | 2017 |
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Digital Advertising Platform | CRM |
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2017 | 2017 |
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Marketing Analytics | CRM |
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2013 | 2013 |
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Marketing Analytics | CRM |
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2022 | 2022 |
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Marketing Analytics | CRM |
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2022 | 2022 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2014 | 2014 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Sales Engagement | CRM |
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2022 | 2023 |
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ServiceTrade PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Intuit | Legacy | Intuit Mailchimp Mandrill | Transactional Email | PaaS | n/a | 2017 | 2017 |
In 2017, ServiceTrade implemented Intuit Mailchimp Mandrill to handle transactional email on its website. The implementation targeted Transactional Email for customer-facing notifications and automated messaging across ServiceTrade's professional services platform, supporting communications initiated from the corporate site and the customer portal for a United States based company with roughly 200 employees.
The deployment of Intuit Mailchimp Mandrill emphasized template driven transactional workflows, using Mandrill's transactional API and SMTP sending patterns to deliver order confirmations, service notifications, and account messages. Configuration work included centralized template management, dynamic merge tags for personalized content, event webhooks for delivery and bounce events, and staged environments for template testing and validation prior to live sends.
Operational coverage focused on customer engagement and billing related messaging, with integrations implemented directly into the website code paths and backend notification services to trigger messages. Governance centered on template version control, suppression list management, and operational monitoring for deliverability and error handling, providing a consolidated Transactional Email layer for ServiceTrade's customer communications stack.
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Transactional Email | PaaS |
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2013 | 2013 |
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ServiceTrade IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at ServiceTrade
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by ServiceTrade Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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