London, x, EC4A 3AE,
United Kingdom
Siblu Holdings Ltd. Technographics
Siblu Holdings Ltd. Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Siblu Holdings Ltd. and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 800 Siblu Holdings Ltd. employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Siblu Holdings Ltd. has purchased the following applications: Adobe Marketing Cloud (ex Omniture) for Marketing Automation in 2018, Pathwire MailJet for Transactional Email in 2019, Akamai CDN for Content Delivery Network in 2013 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Siblu Holdings Ltd. is running and its propensity to invest more and deepen its relationship with Adobe Systems , Sinch , Akamai or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Siblu Holdings Ltd. revenues, which have grown to $100.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Siblu Holdings Ltd. intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Siblu Holdings Ltd. Tech Stack and Enterprise Applications
Siblu Holdings Ltd. CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Marketing Cloud (ex Omniture) | Marketing Automation | CRM | n/a | 2018 | 2018 |
In 2018, Siblu Holdings Ltd. deployed Adobe Marketing Cloud (ex Omniture) on its website, establishing Adobe Marketing Cloud (ex Omniture) as its primary Marketing Automation platform for digital marketing and customer experience. The implementation centers on web property instrumentation to collect behavioral data and to power marketing workflows, positioning the Marketing Automation capability within Siblu’s marketing and e-commerce operations.
Configuration emphasizes core Marketing Automation capabilities common to the category, including web analytics, audience segmentation, campaign orchestration, real time personalization, tag based measurement, and conversion tracking. Operational ownership is described through marketing operations and analytics governance, with workflows designed to manage data capture, audience activation, and campaign measurement across the corporate website and associated digital touchpoints.
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Siblu Holdings Ltd. PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Sinch | Legacy | Pathwire MailJet | Transactional Email | PaaS | n/a | 2019 | 2019 |
In 2019, Siblu Holdings Ltd. deployed Pathwire MailJet as its Transactional Email solution to manage website-driven customer communications and account notification business functions. The implementation is centered on Siblu's public website, using Pathwire MailJet to orchestrate transactional messaging related to online bookings, reservation confirmations, account notifications, and password resets for customer-facing workflows.
The Pathwire MailJet implementation includes template management and event-triggered messaging capabilities, leveraging SMTP relay and HTTP API delivery methods to programmatically send messages from the web application. Configuration covered template versioning, personalization tokens for customer data, and standard deliverability controls commonly associated with Transactional Email platforms.
Integration work focused on embedding Pathwire MailJet into the website application stack, with web application event hooks and API calls driving message generation and queuing. Operational coverage targeted customer service and reservations workflows on the site, enabling the website to initiate transactional notifications directly through Pathwire MailJet without introducing additional external middleware.
Governance was implemented around sender authentication and message controls, including SPF and DKIM alignment, suppression list management, and centralized template approval to maintain consistent customer messaging. Access controls and role based template editing were used to separate operations and marketing responsibilities, and deployments were staged on the website to validate event flows before full production rollout.
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Siblu Holdings Ltd. IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Akamai | Legacy | Akamai CDN | Content Delivery Network | IaaS | n/a | 2013 | 2013 |
In 2013, Siblu Holdings Ltd. implemented Akamai CDN on its public website. Akamai CDN provides Content Delivery Network functionality for Siblu's web presence, delivering static and dynamic site assets from Akamai edge locations.
The implementation centers on standard CDN configuration such as edge caching rules, cache key normalization, HTTP cache control policy, origin shielding and secure transport with TLS termination at the edge. Akamai CDN configuration includes cache purge capability and time to live parameters, plus routing policies to direct requests to nearby edge nodes. These controls are managed through Akamai's configuration and management interfaces.
Operationally the deployment is focused on the corporate website and integrates with Siblu's web hosting and DNS so that web operations and digital marketing teams handle content invalidation, cache control headers and release coordination. Governance for cache policies and certificate management is administered by web operations, with marketing coordinating content release timing. The Siblu implementation uses Akamai CDN to operationalize delivery of web content for its United Kingdom facing site.
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Siblu Holdings Ltd. CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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|
|
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Secure Email Gateways (SEGs) | CyberSecurity |
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2013 | 2013 |
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IT Decision Makers and Key Stakeholders at Siblu Holdings Ltd.
Apps Being Evaluated by Siblu Holdings Ltd. Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||