Wixom, 48393, MI,
United States
Smart Link Solutions Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Smart Link Solutions and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 50 Smart Link Solutions employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Smart Link Solutions has purchased the following applications: Freshdesk Messaging (Formerly Freshchat) for Chatbots and Conversational AI in 2021, Advice Local for Listing Management in 2017, Intuit Mailchimp Mandrill for Transactional Email in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Smart Link Solutions is running and its propensity to invest more and deepen its relationship with Freshworks , Advice Interactive Group , Intuit or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Smart Link Solutions revenues, which have grown to $5.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Smart Link Solutions intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Freshworks | Legacy | Freshdesk Messaging (Formerly Freshchat) | Chatbots and Conversational AI | AI-Powered Application | n/a | 2021 | 2021 |
In 2021, Smart Link Solutions deployed Freshdesk Messaging (Formerly Freshchat) on its website. Freshdesk Messaging (Formerly Freshchat) operates in the Chatbots and Conversational AI category and was configured for a 50-employee professional services firm to manage real-time client messaging, lead capture, and front line engagement on its public site.
The implementation uses a web embedded chat widget as the primary deployment surface and is configured with conversational workflows, canned responses, and automated bot flows typical of Chatbots and Conversational AI platforms. Operational scope focuses on client engagement and support teams, with agent routing to a unified inbox, role based administration for configuration, and knowledge base driven responses configured inside the application. Governance centered on inbox ownership, conversation tagging, and scripted escalation paths to align messaging workflows with existing support processes.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Advice Interactive Group | Legacy | Advice Local | Listing Management | CRM | n/a | 2017 | 2017 |
In 2017, Smart Link Solutions implemented Advice Local from Advice Interactive Group for Local Search Optimization. The deployment positioned Advice Local as the central listing and review management platform supporting the companys client services and local SEO operations.
Advice Local was configured to support reputation management, review monitoring and structured review response workflows, citation management, and local listing upkeep. The firm currently manages reputation for seven clients across Google, Yelp, Facebook and industry specific sites, and holds responsibility for Local Search Optimization across 122 clients, using Advice Local to standardize listing data and response practices.
Operational execution emphasizes daily client contact via email and phone, with staff required to respond to negative and positive reviews in a professional manner and to maintain ongoing client communication. Smart Link Solutions uses Advice Local alongside Moz Local, Vendasta and BirdEye as complementary tools for listing consistency and monitoring, without asserting direct integration patterns beyond tool cousage.
Governance is centered on client services and local SEO functions, with standard operating procedures for review response, citation correction and monitoring cadence. The implementation reflects a cloud hosted, SaaS oriented approach to Local Search Optimization, instrumenting Advice Local for day to day reputation management and listing accuracy across the firms client base.
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Intuit | Legacy | Intuit Mailchimp Mandrill | Transactional Email | PaaS | n/a | 2020 | 2020 |
In 2020 Smart Link Solutions implemented Intuit Mailchimp Mandrill to manage Transactional Email for website-driven customer interactions. The deployment centers on the cloud hosted Intuit Mailchimp Mandrill service and is explicitly used on the company website to programmatically send transactionally triggered messages and notifications.
The implementation includes core transactional capabilities typical of the category, including template management, SMTP and HTTP API delivery channels, webhook event handling, and standard deliverability controls such as DKIM and SPF configuration. Intuit Mailchimp Mandrill is configured to accept event calls from the website, render templated content server side, and route messages through Mandrill's delivery engine.
Operational coverage is focused on website triggered communications and supporting functions within customer facing and engineering teams at Smart Link Solutions, reflecting a compact deployment footprint suited to a 50 person professional services firm. The system is integrated directly with the website codebase to generate event driven sends and to surface delivery and bounce events back to the internal application.
Governance for the implementation emphasizes template version control, suppression list management, and developer oriented onboarding for API keys and webhook subscriptions, with ongoing monitoring of delivery events and spam complaints managed by the internal web engineering team. Documentation and process controls center on template approval workflows and operational ownership for transactional flows to ensure stable message delivery.
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Transactional Email | PaaS |
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2021 | 2021 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2013 | 2013 |
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Content Delivery Network | IaaS |
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2014 | 2014 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Identity and Access Management (IAM) | CyberSecurity |
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2017 | 2017 |
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