New York, 10018, NY,
United States
Smartling Technographics
Smartling Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Smartling and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 196 Smartling employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Smartling has purchased the following applications: Greenhouse ATS for Applicant Tracking System in 2017, Drift AI Chatbot for Chatbots and Conversational AI in 2018, Google Workspace (Formerly Google G-Suite) for Collaboration in 2011 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Smartling is running and its propensity to invest more and deepen its relationship with Greenhouse , Drift , Ruby or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Smartling revenues, which have grown to $15.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Smartling intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Smartling Tech Stack and Enterprise Applications
Smartling HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Greenhouse | Legacy | Greenhouse ATS | Applicant Tracking System | HCM | n/a | 2017 | 2017 |
In 2017, Smartling implemented Greenhouse ATS as its Applicant Tracking System and deployed it as the primary ATS on the company careers site. The deployment centralized job posting, candidate intake, and pipeline tracking for Smartling's recruiting and HR teams, with Greenhouse ATS configured to manage requisitions and candidate workflows across the recruiting function.
Configuration leveraged standard Applicant Tracking System capabilities, including job posting to the public careers page, candidate tracking and status management, interview scheduling and structured feedback capture, and offer workflow orchestration. Integrations reflect on-site careers site usage of Greenhouse ATS, and operational governance emphasized standardized hiring workflows, centralized requisition approvals, and enforced structured interview feedback to support consistent process execution by recruiting and HR stakeholders.
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Smartling AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Drift | Legacy | Drift AI Chatbot | Chatbots and Conversational AI | AI-Powered Application | n/a | 2018 | 2018 |
In 2018, Smartling deployed Drift AI Chatbot on its public website. The Drift AI Chatbot is implemented as a web-embedded conversational interface under the Chatbots and Conversational AI category to manage visitor engagement, real-time qualification, and initial triage before human follow up. Deployment focuses on page-level conversational flows, automated response logic, and lead capture triggers to surface intent and contact data for downstream processes. The implementation positions the Drift AI Chatbot as the first contact point for marketing and customer engagement interactions.
Configuration centers on AI-driven messaging, preset conversational playbooks, automated qualification sequences, and live agent takeover rules, with message templates and routing controlled by marketing and support stakeholders. Operational coverage is the public website, supporting marketing, demand generation, and customer success functions rather than internal application endpoints. Governance is implemented through scripted playbooks and routing rules that centralize conversational governance and handoff workflows between the chatbot and human agents.
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Chatbots and Conversational AI | AI-Powered Application |
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2021 | 2021 |
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Smartling Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2011 | 2011 |
In 2011, Smartling implemented Google Workspace (Formerly Google G-Suite) in the Collaboration category. Smartling uses Google Workspace on their website and as the primary cloud productivity platform for corporate email, calendaring, document collaboration, and centralized file storage.
The Google Workspace (Formerly Google G-Suite) deployment is provisioned for roughly 196 employees and is managed through centralized administration and user provisioning to enforce access controls and shared drive structure. The platform supports core business functions including internal communication, collaborative content creation, and client-facing coordination, and is surfaced on Smartling's external site through workspace-hosted contact and collaboration links.
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Online Meeting Scheduling | Collaboration |
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2018 | 2018 |
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Smartling Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application, Web and Enterprise Search | Content Management |
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2019 | 2019 |
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Digital Signing | Content Management |
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2021 | 2021 |
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Web Content Management | Content Management |
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2018 | 2018 |
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Smartling eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2023 | 2023 |
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Smartling CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Account Based Marketing | CRM |
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2023 | 2023 |
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Customer Support | CRM |
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2012 | 2012 |
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Digital Advertising Platform | CRM |
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2012 | 2012 |
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Donor and Fundraising Management | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2015 | 2015 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Smartling TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2019 | 2019 |
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Smartling PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2015 | 2015 |
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Smartling IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2017 | 2017 |
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IT Decision Makers and Key Stakeholders at Smartling
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Smartling Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||