Paris, 92102,
France
Snc L Equipe Technographics
Snc L Equipe Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Snc L Equipe and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 650 Snc L Equipe employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Snc L Equipe has purchased the following applications: GumGum for Artificial Intelligence Marketing in 2022, Microsoft 365 for Collaboration in 2015, PrestaShop for eCommerce in 2013 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Snc L Equipe is running and its propensity to invest more and deepen its relationship with GumGum , Microsoft , Typeform or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Snc L Equipe revenues, which have grown to $150.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Snc L Equipe intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Snc L Equipe Tech Stack and Enterprise Applications
Snc L Equipe AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GumGum | Legacy | GumGum | Artificial Intelligence Marketing | AI-Powered Application | n/a | 2022 | 2022 |
In 2022 Snc L Equipe implemented GumGum on its website, deploying the GumGum solution within the Artificial Intelligence Marketing category to enable contextual advertising and on-page monetization across Lequipe.fr. The implementation was focused on site-level instrumentation of page content to support context-aware ad delivery and content classification while keeping the application name GumGum prominent in digital advertising workflows.
The deployment emphasized typical Artificial Intelligence Marketing capabilities such as contextual targeting, real-time on-page ad decisioning, content classification and analytics for editorial inventory, with configuration concentrated on article and in-content placements. Operational responsibility sits with digital marketing and ad operations teams, and the implementation required coordination of page tagging and analytics instrumentation to align editorial publishing and ad operations processes, establishing a governance path for ongoing campaign configuration and measurement.
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Snc L Equipe Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2015 | 2015 |
In 2015, Snc L Equipe implemented Microsoft 365 as its Collaboration platform. Microsoft 365 is surfaced on the lequipe.fr website and serves as the primary cloud productivity suite for the organization.
The implementation organizes core Microsoft 365 modules including Exchange Online for corporate email, SharePoint Online for content management and intranet, Microsoft Teams for real time collaboration, OneDrive for Business for individual file storage, and Office desktop and web apps to support editorial and production workflows. Configuration aligns with a tenant based cloud architecture, using Azure Active Directory for identity and single sign on across internal services and web properties. Document management, shared mailboxes, and team channels are employed to centralize editorial collaboration and approvals.
Operational coverage spans the publisher's editorial, production, marketing, and corporate functions within a centralized tenant managed by IT. Governance practices focus on tenant administration, user provisioning, access control, and sharing policies consistent with a Microsoft 365 Collaboration deployment. The visible use of Microsoft 365 on the public site indicates integration between cloud authentication and content publishing workflows rather than a standalone on premises solution.
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Survey and Questionnaire | Collaboration |
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2019 | 2019 |
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Snc L Equipe eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| PrestaShop | Legacy | PrestaShop | eCommerce | eCommerce | n/a | 2013 | 2013 |
In 2013, Snc L Equipe implemented PrestaShop to deliver eCommerce capabilities on its website. The PrestaShop implementation was provisioned as the public storefront on lequipe.fr, positioning PrestaShop as the primary eCommerce application for product merchandising and online sales.
The deployment leveraged standard PrestaShop functional modules including catalog management, product page rendering, shopping cart and checkout workflows, and order management. Configuration work focused on catalog taxonomy, merchandising controls, promotional pricing rules, and checkout flow customization, with PrestaShop serving as the transactional engine for online orders.
Operationally the PrestaShop instance is embedded into the public website and supports collaboration between commercial and editorial teams for product onboarding, content merchandising, and order support. Governance emphasized role based content management and editorial approval for product listings, while technical operations maintained the PrestaShop storefront, catalog configuration, and transactional workflows for the France based site.
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Snc L Equipe CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Data Platform | CRM |
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2020 | 2020 |
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Customer Experience | CRM |
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2017 | 2017 |
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Customer Support | CRM |
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2020 | 2020 |
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Customer Support | CRM |
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2020 | 2020 |
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Data Management Platform | CRM |
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2013 | 2013 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2014 | 2014 |
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Digital Advertising Platform | CRM |
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2019 | 2019 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Marketing Analytics | CRM |
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2015 | 2015 |
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Marketing Automation | CRM |
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2014 | 2014 |
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Marketing Automation | CRM |
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2015 | 2015 |
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Partner Relationship Management | CRM |
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2017 | 2017 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2015 | 2015 |
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Tag Management | CRM |
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2020 | 2020 |
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Snc L Equipe ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2014 | 2014 |
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Snc L Equipe PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2021 | 2021 |
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Snc L Equipe IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2023 | 2023 |
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Cloud Storage | IaaS |
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2010 | 2010 |
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Cloud Storage | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2013 | 2013 |
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Content Delivery Network | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2011 | 2011 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Snc L Equipe CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Web Application Firewalls (WAF) | CyberSecurity |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at Snc L Equipe
| First Name | Last Name | Title | Function | Department | Phone | |
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| Chef de projet CRM | CXO | Finance | ||||
| CRM Project Manager | Manager | IT | ||||
| Director of Operations | Director | Finance | ||||
| Group CEO | CXO | Finance |
Apps Being Evaluated by Snc L Equipe Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||