Champagne, 72470,
France
Socamain Technographics
Socamain Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Socamain and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 850 Socamain employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Socamain has purchased the following applications: Google Workspace (Formerly Google G-Suite) for Collaboration in 2021, SendinBlue for Marketing Automation in 2019, OVHcloud for Application Hosting and Computing Services in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Socamain is running and its propensity to invest more and deepen its relationship with Google , SuperSaaS , Brevo or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Socamain revenues, which have grown to $375.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Socamain intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Socamain Tech Stack and Enterprise Applications
Socamain Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2021 | 2021 |
In 2021, Socamain implemented Google Workspace (Formerly Google G-Suite) as its primary Collaboration platform. Socamain, a France based consumer packaged goods company with about 850 employees and €375,000,000 in revenue, centralized enterprise collaboration under this application.
Google Workspace (Formerly Google G-Suite) deployment appears to cover core modules including Gmail for corporate email, Google Drive and shared drives for document storage, Docs, Sheets and Slides for collaborative content creation, Google Meet for video conferencing, and Google Calendar for scheduling, all administered through the Google Admin console. The configuration emphasizes cloud native collaboration features such as real time editing, shared drive structures, group based access controls and centralized domain management. These capabilities align directly with the Collaboration category and support cross functional, document centric workflows.
Publicly visible source references to Google Workspace on socamaine.fr confirm active use of the suite within the company environment. Operational scope is company wide, supporting corporate functions such as sales, marketing, operations and human resources, and enabling team collaboration and scheduling across the organization. The implementation leverages standard Collaboration functional terminology including user provisioning, group permissions and shared drive governance.
Governance is centered on the Google Admin console with controls for user lifecycle management, group based access policies and data access restrictions, and collaboration workflows organized around shared drives and group collaboration settings. The deployment positions Google Workspace (Formerly Google G-Suite) as the central Collaboration platform for Socamain.
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Online Meeting Scheduling | Collaboration |
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2020 | 2020 |
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Socamain CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Brevo | Legacy | SendinBlue | Marketing Automation | CRM | n/a | 2019 | 2019 |
Socamain implemented SendinBlue in 2019 to provide Marketing Automation capabilities on its corporate website. The deployment focuses on website-driven email capture and campaign delivery, positioning SendinBlue as the primary email marketing and automation engine for customer communications and subscriber management.
Configuration emphasized centralizing the contact database, list segmentation, reusable campaign templates, and automation workflows for triggered and scheduled emails. SendinBlue was integrated with the Socamain website through on-site subscription forms and tracking scripts to capture leads and initiate workflows, aligning web interactions with the marketing team's campaign orchestration. Operational governance was centered on the marketing organization, covering consent management, list hygiene, and campaign scheduling, with technical ownership limited to website integration and ongoing campaign configuration.
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Socamain IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| OVHcloud | Legacy | OVHcloud | Application Hosting and Computing Services | IaaS | n/a | 2020 | 2020 |
In 2020, Socamain implemented OVHcloud as its Application Hosting and Computing Services provider to host and operate its corporate website. OVHcloud provides the hosting and compute layer for public web traffic, supporting application runtime, content delivery, and web-facing infrastructure for the site.
Configuration and operational responsibilities focus on web hosting and compute provisioning, including DNS and TLS termination and the orchestration of hosted application instances consistent with Application Hosting and Computing Services. The deployment directly supports Socamain marketing and e-commerce channels and is governed by internal IT and digital teams for site availability, content updates, and release workflows.
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IT Decision Makers and Key Stakeholders at Socamain
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Apps Being Evaluated by Socamain Executives
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