Softinsa
China Sea Street No. 3 - B6 Nations Park,
Lisbon, 1990-138,
Portugal
Lisbon, 1990-138,
Portugal
351 213 219 600
Professional Services
Softinsa Technographics
Softinsa Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Softinsa and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 700 Softinsa employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
Softinsa has purchased the following applications: SAP S/4HANA Cloud for ERP Financial in 2024, Google Tag Manager for Tag Management in 2016, IBM Cloud (formerly IBM Bluemix and IBM SoftLayer) for Application Hosting and Computing Services in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Softinsa is running and its propensity to invest more and deepen its relationship with SAP , Google , IBM or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Softinsa revenues, which have grown to $170.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Softinsa intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Softinsa Tech Stack and Enterprise Applications
Softinsa ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP S/4HANA Cloud | ERP Financial | ERP | Softinsa | 2024 | 2024 |
In 2024, Softinsa implemented SAP S/4HANA Cloud as an ERP Financial solution to optimize and streamline processes across finance, purchasing and operations. The activation was executed by Softinsa's internal team of certified SAP consultants, making Softinsa the first SAP partner in Portugal to adopt SAP S/4HANA Cloud for its own use.
The implementation configures core financial management, procurement workflows and operations process orchestration within SAP S/4HANA Cloud, with targeted automation of routine accounting entries, purchase to pay steps and operational task coordination. Softinsa will also deploy SAP Concur to manage and automate employee expense processes from reimbursement requests through accounting entries, creating a connected expense to finance reconciliation flow.
The deployment uses SAP S/4HANA Cloud as a cloud only SaaS ERP architecture to standardize cloud financial operations and governance. Integration scope explicitly includes SAP Concur and leverages Softinsa's position as an IBM subsidiary together with SAP Platinum Partner experience, which the internal project team draws on for certification and implementation expertise.
Governance and rollout are being managed internally by Softinsa's SAP consultants, positioned to capture implementation knowledge for replication with new customers. Stated outcomes for the program include reduced total cost of ownership through cloud SaaS adoption, automation of routine tasks and simplification of business processes, with the internal activation intended to reinforce Softinsa's consulting credibility on SAP S/4HANA Cloud projects.
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Expense Management | ERP |
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2024 | 2024 |
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Softinsa CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Tag Manager | Tag Management | CRM | n/a | 2016 | 2016 |
In 2016, Softinsa implemented Google Tag Manager on its corporate website. The implementation uses Google Tag Manager and falls under the Tag Management category to centralize client-side tag orchestration for web analytics and marketing measurement on the Softinsa site.
The deployment follows a container-based architecture with a primary GTM container embedded site-wide to host tag configuration, triggers, variables and versioned publishes. Configuration leverages dataLayer-driven event capture, template-based tag deployment, trigger rules and container version control to standardize how page events are collected and managed. Role-based access and GTM preview and debug workflows are used to validate changes prior to publication.
Operational scope is the public Softinsa website hosted in Portugal, where the Google Tag Manager container centralizes deployment of web analytics and marketing tags across pages. Business functions impacted include digital marketing, analytics and web operations, which rely on centralized tag governance, controlled change management and faster tag deployment through GTM user permissions and versioning. Governance workflows use staged publishing and permission controls to enforce approvals and reduce ad hoc tag changes.
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Softinsa IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| IBM | Legacy | IBM Cloud (formerly IBM Bluemix and IBM SoftLayer) | Application Hosting and Computing Services | IaaS | n/a | 2017 | 2017 |
In 2017, Softinsa implemented IBM Cloud (formerly IBM Bluemix and IBM SoftLayer) to host and run its public website and related web applications. IBM Cloud (formerly IBM Bluemix and IBM SoftLayer) is deployed as the companys platform under the Application Hosting and Computing Services category for web delivery, application runtime and infrastructure provisioning.
The deployment follows common Application Hosting and Computing Services architectures, leveraging IBM Cloud compute and platform runtime capabilities to provision virtual servers, containerized workloads and object storage for static assets and application data while routing traffic to the website. Operational ownership is maintained by Softinsas IT and web teams, who manage resource provisioning, runtime configuration, security controls and traffic routing through IBM Cloud consoles and APIs. The implementation focuses on hosting and application delivery, using scalable compute, platform-as-a-service runtimes and storage services to support the companys web infrastructure and online presence.
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Softinsa
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Apps Being Evaluated by Softinsa Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Softinsa IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Softinsa digital transformation priorities and AI adoption trends.
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FAQ - APPS RUN THE WORLD Softinsa Technographics
Softinsa is a Professional Services organization based in Portugal,
with around 700 employees and annual revenues of $170.0 million.
Softinsa operates a diverse technology stack with applications such as
SAP S/4HANA Cloud, Google Tag Manager and IBM Cloud (formerly IBM Bluemix and IBM SoftLayer),
covering areas like ERP Financial, Tag Management and Application Hosting and Computing Services.
Softinsa has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as SAP, Google and IBM.
Softinsa recently adopted applications including
SAP S/4HANA Cloud in 2024, SAP Concur Expense in 2024 and PTisp Hosting in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Softinsa’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Softinsa’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Softinsa technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.