AI Buyer Insights:

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Michelin, an e2open customer evaluated Oracle Transportation Management

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Michelin, an e2open customer evaluated Oracle Transportation Management

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Soltrak Tech Stack and Enterprise Applications

ERP Services and Operations
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Fracttal Legacy Fracttal X Asset Performance Management ERP Services and Operations n/a 2021 2021
In 2021 Soltrak implemented Fracttal X to modernize asset oversight within its distribution operations in Argentina. Fracttal X is deployed as the companys Asset Performance Management solution and serves as the central platform for asset lifecycle visibility and maintenance orchestration. The Fracttal X deployment emphasizes core Asset Performance Management capabilities, including a centralized asset register, preventive maintenance scheduling, work order management, spare parts inventory workflows, and mobile field execution for technicians. Fracttal X was configured to support structured maintenance plans, condition-based task generation, and technician task queues to standardize execution across sites. Operational coverage targets maintenance and operations functions across Soltraks distribution sites, aligning maintenance planning with warehouse and field service activities. The rollout was approached in phases to onboard maintenance planners and field technicians, while establishing a unified asset taxonomy and standardized maintenance procedures. Governance focused on establishing maintenance planning roles, work order approval workflows, and an asset data stewardship model to improve data quality and process consistency. Change activities centered on workflow standardization and role based access to Fracttal X to ensure controlled work order lifecycle management and repeatable maintenance operations.
AI-Powered Application
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Zendesk Legacy Zendesk Chat Chatbots and Conversational AI AI-Powered Application n/a 2020 2020
In 2020, Soltrak implemented Zendesk Chat on its website. Zendesk Chat is deployed as the companys Chatbots and Conversational AI capability to manage real time web conversations for customer facing teams at the Argentina based distribution company. The implementation uses the Zendesk Chat web widget and an agent console to handle live chat, conversation routing, canned responses, and transcript capture. Configuration work focused on chat routing rules and conversational workflows that align incoming web sessions with customer service and sales agents, with scripted responses and escalation paths to structured support workstreams. Operational scope centers on web based customer engagement for Soltrak, supporting customer service and sales functions across its Argentina operations. Governance emphasis is on standardized chat handling procedures, agent workflow orchestration, and conversation logging to preserve interaction context within the Zendesk Chat environment.
Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Google Legacy Google Workspace (Formerly Google G-Suite) Collaboration Collaboration n/a 2018 2018
In 2018, Soltrak implemented Google Workspace (Formerly Google G-Suite) as its enterprise collaboration platform. The deployment is a cloud SaaS provisioning tied to Soltrak’s corporate domain, providing a centralized Collaboration environment for the Argentina-based distribution company with approximately 450 employees. The Google Workspace implementation includes standard collaboration modules such as Gmail for corporate email, Google Drive and Shared Drives for document storage, Google Docs and Sheets for collaborative authoring, Google Calendar for scheduling, and Google Meet for conferencing. Administrative capabilities are surfaced through the Google Admin console, with typical controls for user provisioning, group management, and mobile device management applied across departmental users. Google Workspace is exposed on Soltrak’s public site and functions as the organizationwide workspace for business functions including sales, operations, logistics, finance, and corporate IT. The implementation aligns collaboration tooling with operational workflows by consolidating email, file collaboration, and calendar services under a single Google Workspace domain. Governance is managed through centralized administration, role-based account provisioning, and domain-level policy configuration, with archived communication and retention policies available through Google Vault where enabled. Configuration focuses on identity and access controls, group distribution lists for departmental workflows, and standard collaboration workflows for document sharing and conference scheduling within the Collaboration category.
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Marketing Automation CRM 2019 2019
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2021 2021
Content Delivery Network IaaS 2020 2020

IT Decision Makers and Key Stakeholders at Soltrak

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Soltrak Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Soltrak IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Soltrak digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Soltrak Technographics
Soltrak is a Distribution organization based in Argentina, with around 450 employees and annual revenues of $80.0 million.
Soltrak operates a diverse technology stack with applications such as Fracttal X, Zendesk Chat and Google Workspace (Formerly Google G-Suite), covering areas like Asset Performance Management, Chatbots and Conversational AI and Collaboration.
Soltrak has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Fracttal, Zendesk and Google.
Soltrak recently adopted applications including Fracttal X in 2021, Microsoft Azure Cloud Services in 2021 and Zendesk Chat in 2020, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Soltrak’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Soltrak’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Soltrak technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.