Williamsburg, 23185, VA,
United States
Sotherly Hotels Inc. Technographics
Sotherly Hotels Inc. Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Sotherly Hotels Inc. and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 Sotherly Hotels Inc. employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Sotherly Hotels Inc. has purchased the following applications: Microsoft 365 for Collaboration in 2017, Cendyn Guestfolio Hotel CRM for Customer Engagement in 2016, Microsoft Azure Cloud Services for Application Hosting and Computing Services in 2014 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Sotherly Hotels Inc. is running and its propensity to invest more and deepen its relationship with Microsoft , Cendyn , GoDaddy or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Sotherly Hotels Inc. revenues, which have grown to $127.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Sotherly Hotels Inc. intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Sotherly Hotels Inc. Tech Stack and Enterprise Applications
Sotherly Hotels Inc. Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2017 | 2017 |
In 2017, Sotherly Hotels Inc. implemented Microsoft 365 to provide Collaboration capabilities. Microsoft 365 is referenced on the Sotherly Hotels website, indicating a tenanted, cloud-hosted deployment of the Microsoft 365 productivity and collaboration suite aligned to a small organization deployment pattern focused on cloud email, content storage, and team communication.
Typical modules expected in this Collaboration deployment include Exchange Online for corporate email, SharePoint Online for document and site management, and Microsoft Teams for synchronous collaboration, supporting corporate communications and property operations. Governance and operational controls would center on tenant administration, user provisioning, and security and compliance policy configuration to manage access across corporate and back-office functions. This reflects Sotherly Hotels Inc., Microsoft 365, Collaboration for corporate collaboration and productivity.
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Sotherly Hotels Inc. CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Cendyn | Legacy | Cendyn Guestfolio Hotel CRM | Customer Engagement | CRM | n/a | 2016 | 2016 |
In 2016, Sotherly Hotels Inc. implemented Cendyn Guestfolio Hotel CRM as their Customer Engagement platform. The implementation is embedded on the Sotherly Hotels website to capture guest profiles, consent and direct-marketing contact points, surfacing first-party data for guest outreach and segmentation. The deployment focuses on web-based guest capture and centralized profile management rather than broader on-premise architecture.
Cendyn Guestfolio Hotel CRM is configured to support standard Customer Engagement capabilities such as guest profile consolidation, segmentation for targeted campaigns, campaign automation and web form lead capture. Operationally the system is positioned to serve marketing and revenue functions within the hospitality operation, consolidating website-originated leads into a single guest database and enabling consent-driven communications. Sotherly Hotels Inc. Cendyn Guestfolio Hotel CRM Customer Engagement supports guest marketing and reservation conversion workflows through on-site integration with the corporate website.
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Sotherly Hotels Inc. IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Azure Cloud Services | Application Hosting and Computing Services | IaaS | n/a | 2014 | 2014 |
In 2014, Sotherly Hotels Inc. provisioned Microsoft Azure Cloud Services to host its public website. Sotherly Hotels Inc. uses Microsoft Azure Cloud Services for Application Hosting and Computing Services to deliver web application runtime, scalable compute, and cloud storage for site assets, reflecting a hosting-first deployment model for the corporate web presence.
The implementation focuses on hosting and delivery of static and dynamic website content, aligning web operations and marketing managed content workflows to the cloud environment. Governance emphasis centers on cloud operational practices for application lifecycle, asset deployment, and web availability monitoring, with the Microsoft Azure Cloud Services environment tied directly to the company website.
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Sotherly Hotels Inc.
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Apps Being Evaluated by Sotherly Hotels Inc. Executives
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