Spread Group Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Spread Group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1000 Spread Group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Spread Group has purchased the following applications: Exasol for Analytics and BI in 2022, Slack Connect for Collaboration in 2022, Coveo Relevance Cloud for Application, Web and Enterprise Search in 2025 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Spread Group is running and its propensity to invest more and deepen its relationship with Exasol , Salesforce , Miro or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Spread Group revenues, which have grown to $206.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Spread Group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Exasol | Legacy | Exasol | Analytics and BI | Analytics and BI | n/a | 2022 | 2022 |
In 2022, Spread Group implemented Exasol as its central data warehouse to accelerate e-commerce and operations reporting within the Analytics and BI category. The deployment supported eCommerce and retail reporting across Spread Group's European operations and improved timely access to analytics for marketing, sales, and production teams.
Configuration centered on consolidating transactional and operational datasets into Exasol, enabling high performance SQL analytics and accelerated BI report delivery. The Exasol implementation standardized data ingestion and analytic query optimization to serve dashboards and scheduled reports used by marketing, sales, and production functions.
Operational rollout was scoped to European operations, aligning reporting workflows and providing centralized analytics access across commercial and production teams. Spread Group reported up to 164x faster report delivery and six figure annual savings in commissions following the Exasol deployment.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Salesforce | Legacy | Slack Connect | Collaboration | Collaboration | n/a | 2022 | 2022 |
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Collaboration | Collaboration |
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2024 | 2024 |
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Collaboration | Collaboration |
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2024 | 2024 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| Coveo | Legacy | Coveo Relevance Cloud | Application, Web and Enterprise Search | Content Management | n/a | 2025 | 2025 |
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Digital Asset Management | Content Management |
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2020 | 2020 |
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Web Content Management | Content Management |
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2020 | 2020 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Personalization and Product Recommendations | eCommerce |
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2025 | 2025 |
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Personalization and Product Recommendations | eCommerce |
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2025 | 2025 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Experience | CRM |
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2021 | 2021 |
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Customer Support | CRM |
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2024 | 2024 |
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Data Management Platform | CRM |
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2025 | 2025 |
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Digital Advertising Platform | CRM |
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2025 | 2025 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2023 | 2023 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2024 | 2024 |
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Tag Management | CRM |
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2021 | 2021 |
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Tag Management | CRM |
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2025 | 2025 |
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Tag Management | CRM |
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2025 | 2025 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2021 | 2021 |
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Governance, Risk and Compliance | TRM |
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2021 | 2021 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Apps Development | PaaS |
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2021 | 2021 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2013 | 2013 |
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Domain Name System (DNS) | IaaS |
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2019 | 2019 |
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Domain Name System (DNS) | IaaS |
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2020 | 2020 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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DDoS Protection | CyberSecurity |
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2018 | 2018 |
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Identity and Access Management (IAM) | CyberSecurity |
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2023 | 2023 |
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Secure Sockets Layer (SSL) | CyberSecurity |
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2019 | 2019 |
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