Hamburg, 20095,
Germany
Sprinkenhof Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Sprinkenhof and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 250 Sprinkenhof employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Sprinkenhof has purchased the following applications: Hubspot Marketing Automation for Marketing Automation in 2021, Matrix42 Software Asset Management for Hardware Asset Management (HAM), Software Asset Management (SAM), IT Asset Management (ITAM), SaaS Spend Management in 2018, Matrix42 Incident Management for Incident Management in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Sprinkenhof is running and its propensity to invest more and deepen its relationship with HubSpot , Google , Matrix42 or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Sprinkenhof revenues, which have grown to $30.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Sprinkenhof intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HubSpot | Legacy | Hubspot Marketing Automation | Marketing Automation | CRM | n/a | 2021 | 2021 |
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Tag Management | CRM |
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2020 | 2020 |
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IT Asset Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Matrix42 | Legacy | Matrix42 Software Asset Management | Hardware Asset Management (HAM), Software Asset Management (SAM), IT Asset Management (ITAM), SaaS Spend Management | IT Asset Management | n/a | 2018 | 2018 |
In 2018, Sprinkenhof implemented Matrix42 Software Asset Management. The deployment targeted Hardware Asset Management (HAM),Software Asset Management (SAM),IT Asset Management (ITAM),SaaS Spend Management and addressed the need to standardize a previously heterogeneous IT environment while preparing for ISO/IEC 27001 certification.
The initial implementation began with Empirum for unified inventory and asset lifecycle management and included the rollout of License and Contract Management in 2018. Over the following three years Sprinkenhof extended Matrix42 Software Asset Management with patch management, mobile device management using the Silverback Mobile Device Management module, and workflows to automate Windows 10 image and software installation, while Matrix42 EgoSecure Data Protection entered a final phase before full rollout.
Operational integration included a ticketing system configured to onboard external partners and provide transparent service tracking, with ticket access extended to three customers to monitor contract and service levels. The implementation linked device serial numbers and SIM assignments to individual employees to simplify onboarding and offboarding, and provided IT staff and business decision makers such as financial controllers with consolidated visibility into hardware and software inventories.
Governance and process transformation were driven by ITIL aligned process definitions and Matrix42’s workflow design interface, which Sprinkenhof used to codify personnel and IT service processes. Automation within Matrix42 Software Asset Management was explicitly used to satisfy many ISO/IEC 27001 requirements with minimal manual effort, and Sprinkenhof achieved ISO/IEC 27001 certification in February 2020. The rollout was executed with implementation support from Imbit GmbH and continued as an ongoing process to extend modules and refine workflows.
Explicit outcomes documented by Sprinkenhof include a Windows 10 rollout, standardized employee equipment and accelerated IT processes, plus increased transparency over the IT estate. Matrix42 Software Asset Management serves as the central ITAM and workspace orchestration layer for Sprinkenhof’s IT organization in Hamburg, supporting device, software and service lifecycle management.
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Matrix42 | Legacy | Matrix42 Incident Management | Incident Management | ITSM | lmbit Germany | 2017 | 2020 |
In 2017 Sprinkenhof implemented Matrix42 Incident Management to standardize and automate IT service processes for its Hamburg operations. The project was delivered with implementation partner Imbit GmbH and focused on centralizing incident and ticket handling under the Incident Management category.
The deployment combined Matrix42 Incident Management capabilities with Unified Endpoint Management UEM and asset and license management to create an integrated ticketing and ITSM environment. Functional configuration emphasized endpoint lifecycle controls via UEM, consolidated asset and license inventory, and incident and ticket lifecycle workflows configured to manage logging, triage, escalation and resolution.
Operational coverage concentrated on IT operations and the service desk in Hamburg, aligning endpoint data, asset/license records and ticketing to provide a single operational view for IT teams. Integrations linked UEM, asset/license management and the ticketing system to ensure consistent recordkeeping and faster incident routing.
Governance and process changes accompanied the technical rollout, instituting standardized incident handling procedures and automated ITSM workflows to enforce triage and escalation rules. The implementation helped accelerate IT processes and supported Sprinkenhof's attainment of ISO/IEC 27001 certification.
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Governance, Risk and Compliance | TRM |
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2020 | 2020 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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