Stranahan's Colorado Whiskey
200 South Kalamath St.,
Denver, 80223, CO,
United States
Denver, 80223, CO,
United States
1 303-296-7440
Consumer Packaged Goods
Stranahan's Colorado Whiskey Technographics
Stranahan's Colorado Whiskey Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Stranahan's Colorado Whiskey and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 40 Stranahan's Colorado Whiskey employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Stranahan's Colorado Whiskey has purchased the following applications: PeopleVine for Membership Management in 2021, Microsoft 365 for Collaboration in 2015, USPS Click-N-Ship for Shipping Management in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Stranahan's Colorado Whiskey is running and its propensity to invest more and deepen its relationship with PeopleVine , Toast , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Stranahan's Colorado Whiskey revenues, which have grown to $4.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Stranahan's Colorado Whiskey intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Stranahan's Colorado Whiskey Tech Stack and Enterprise Applications
ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| PeopleVine | Legacy | PeopleVine | Membership Management | ERP Services and Operations | n/a | 2021 | 2021 |
In 2021, Stranahan's Colorado Whiskey deployed PeopleVine on its website to manage its customer membership program. The deployment uses PeopleVine as a Membership Management platform embedded in public-facing pages to handle member sign ups and account access, and the implementation is scoped to the distillery's direct-to-consumer channels and marketing operations.
Configuration centered on core Membership Management capabilities including a customer-facing member portal, membership tier and benefits configuration, automated membership lifecycle workflows, and communication automation for member outreach. Administrative configuration was sized for a small operations team, enabling marketing and customer service staff to manage member records, segmentation, and engagement templates through the PeopleVine console.
Integration is implemented through website embedding on stranahans.com, delivering sign up, profile management, and gated content directly on the site while persisting member data in PeopleVine's cloud administration interface. Operational ownership spans marketing and tasting room functions, with the platform supporting membership fulfillment and customer engagement for direct-to-consumer programs.
Governance and rollout focused on centralized administration, content-driven membership pages, and revised operational processes for onboarding and renewal communications. This narrative describes a compact, web-embedded Membership Management deployment using PeopleVine aligned to Stranahan's small company operational structure and customer facing business functions.
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Point Of Sale | ERP Services and Operations |
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2020 | 2020 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2015 | 2015 |
In 2015, Stranahan's Colorado Whiskey implemented Microsoft 365 for Collaboration. The Microsoft 365 deployment supports a 40-employee United States consumer packaged goods operation and provides centralized productivity and collaboration capabilities across corporate functions.
Configuration follows small-business Microsoft 365 patterns, including provisioned user accounts, Exchange mailboxes for corporate email, OneDrive for user file storage, SharePoint Online team sites for document management, and Microsoft Teams for chat and meetings. The Microsoft 365 suite of Office applications was provisioned for endpoint productivity, enabling content creation and coauthoring workflows aligned with Collaboration category capabilities.
Microsoft 365 is referenced on the company website, indicating public-facing touchpoints such as corporate email links and shared Office content. Identity and access are managed through Microsoft 365 identity services with role-based administrative controls and standard account provisioning workflows, supporting corporate communications, marketing, and back-office collaboration.
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| USPS | Legacy | USPS Click-N-Ship | Shipping Management | eCommerce | n/a | 2018 | 2018 |
In 2018, Stranahan's Colorado Whiskey implemented USPS Click-N-Ship on their website to operationalize e-commerce order fulfillment and outbound shipping. USPS Click-N-Ship is used as the primary Shipping Management application for online order processing, providing label generation, postage purchase, address verification, and rate calculation capabilities tied to the storefront checkout flow.
Deployment is web based, embedding USPS Click-N-Ship workflows into the company website so shipping staff can produce postage and printed labels directly from order pages. Configuration emphasis is on standardizing packing and label workflows rather than on complex custom integration, reflecting a fit-for-purpose implementation for a 40 person consumer packaged goods company.
Operational coverage centers on shipping and fulfillment functions within the United States, with the system operated by the internal shipping team and invoked at point of sale and order packing. Governance focused on a single tool standard, with rollout to shipping personnel and documented procedures for address validation, postage reconciliation, and label printing during order fulfillment.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Experience | CRM |
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2016 | 2017 |
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Customer Experience | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2012 | 2012 |
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Marketing Automation | CRM |
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2021 | 2021 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2021 | 2021 |
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Governance, Risk and Compliance | TRM |
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2021 | 2021 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2021 | 2021 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Stranahan's Colorado Whiskey
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Apps Being Evaluated by Stranahan's Colorado Whiskey Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Stranahan's Colorado Whiskey IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Stranahan's Colorado Whiskey digital transformation priorities and AI adoption trends.
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FAQ - APPS RUN THE WORLD Stranahan's Colorado Whiskey Technographics
Stranahan's Colorado Whiskey is a Consumer Packaged Goods organization based in United States,
with around 40 employees and annual revenues of $4.0 million.
Stranahan's Colorado Whiskey operates a diverse technology stack with applications such as
PeopleVine, Microsoft 365 and USPS Click-N-Ship,
covering areas like Membership Management, Collaboration and Shipping Management.
Stranahan's Colorado Whiskey has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as PeopleVine, Microsoft and USPS.
Stranahan's Colorado Whiskey recently adopted applications including
PeopleVine in 2021, Klaviyo in 2021 and OneTrust Cookie Consent in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Stranahan's Colorado Whiskey’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Stranahan's Colorado Whiskey’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Stranahan's Colorado Whiskey technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.