SUN BRANDING SOLUTIONS LTD
Albion Mills, Greengates,,
Bradford, BD10 9TQ,
United Kingdom
Bradford, BD10 9TQ,
United Kingdom
44 12 7420 0700
Professional Services
SUN BRANDING SOLUTIONS LTD Technographics
SUN BRANDING SOLUTIONS LTD Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by SUN BRANDING SOLUTIONS LTD and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 100 SUN BRANDING SOLUTIONS LTD employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that SUN BRANDING SOLUTIONS LTD has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2016, Zendesk Chat for Chatbots and Conversational AI in 2020, Hotjar for Customer Experience in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems SUN BRANDING SOLUTIONS LTD is running and its propensity to invest more and deepen its relationship with Oracle , Zendesk , Contentsquare or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing SUN BRANDING SOLUTIONS LTD revenues, which have grown to $30.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for SUN BRANDING SOLUTIONS LTD intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
SUN BRANDING SOLUTIONS LTD Tech Stack and Enterprise Applications
SUN BRANDING SOLUTIONS LTD ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2016 | 2016 |
In 2016, SUN BRANDING SOLUTIONS LTD implemented Oracle NetSuite ERP as its ERP Financial platform. The deployment established a cloud-based financial management foundation for statutory accounting, consolidation and month-end reporting and initiated integration into wider business platforms.
The implementation focused on core ERP Financial capabilities, including configured general ledger, accounts receivable, accounts payable and a formalized sales order process to govern order-to-cash flows and debtor aging. Internal systems and reporting dashboards were developed in Power BI to supplement financial statements, enabling project-level performance monitoring, recovery rate analysis and improved forecasting based on Oracle NetSuite ERP data.
Operational coverage included preparation of UK statutory accounts and draft corporation tax computations, leading the financial audit and ongoing management of external stakeholders such as auditors, bank, parent company, insurers and key customers. The finance function maintained a direct reporting relationship with the parent company to ensure consistent US GAAP adoption and meet monthly reporting requirements to the group.
Governance and process changes accompanied the technical rollout, with the finance team restructured into a proactive support function and standardized workflows for sales orders, billing and collections. Outcomes documented from the program include resolution of a $2.7m accounting variance between statutory and group accounts, a 50% reduction in debtors aged over 120 days through the new sales order and collections processes, uplifted gross margin on key accounts driven by project performance tracking and recovery rate controls, and identification of lost revenue opportunities that led to a 15% increase in average selling price.
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SUN BRANDING SOLUTIONS LTD AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| Zendesk | Legacy | Zendesk Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2020 | 2020 |
In 2020, SUN BRANDING SOLUTIONS LTD deployed Zendesk Chat on its website. Zendesk Chat, classified in the Chatbots and Conversational AI category, was embedded as a web chat widget to provide real-time customer engagement for the company’s professional services offering at https://www.sun-strategy.com/.
Configuration emphasized synchronous web conversations, automated greeting triggers, canned responses, visitor targeting, and transcript capture, reflecting standard Chatbots and Conversational AI functional modules. Operational governance covered defined service hours, template management for consistent client messaging, and agent access controls, enabling the Zendesk Chat application to support front-line client engagement and pre-sales interactions while retaining an auditable record of web conversations.
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SUN BRANDING SOLUTIONS LTD CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2021 | 2021 |
In 2021, SUN BRANDING SOLUTIONS LTD implemented Hotjar under the Customer Experience category on its public website. SUN BRANDING SOLUTIONS LTD is a United Kingdom professional services firm with 100 employees, and the Hotjar deployment was focused on instrumenting user behavior across its corporate web properties. The implementation targeted behavioral analytics and qualitative feedback to support digital engagement and site usability review.
The deployment used Hotjar's client-side tracking script to capture session recordings, heatmaps, form analytics, conversion funnels, and on-page feedback widgets, aligning with Customer Experience functional workflows for marketing and UX teams. Configuration and access were managed by the company's internal web and digital team, with standard privacy and consent controls applied at the collection layer. Hotjar was retained as the application for behavioral analytics and feedback collection on the website.
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Customer Support | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Marketing Analytics, Lead Generation | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2020 | 2020 |
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SUN BRANDING SOLUTIONS LTD TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2020 | 2020 |
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SUN BRANDING SOLUTIONS LTD PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2020 | 2020 |
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SUN BRANDING SOLUTIONS LTD IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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SUN BRANDING SOLUTIONS LTD CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Web Gateways (SWG) | CyberSecurity |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at SUN BRANDING SOLUTIONS LTD
| First Name | Last Name | Title | Function | Department | Phone | |
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Group Managing Director | Director | Finance | |
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Human Resources Director | Director | HR | |
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Group Operations Director | Director | Finance | |
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Financial Accountant | Manager | Finance | |
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Operations Manager | Manager | Finance | |
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IT Manager | Manager | IT | |
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HR Manager | Manager | HR | |
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Finance Manager | Manager | Finance | |
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Apps Being Evaluated by SUN BRANDING SOLUTIONS LTD Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from SUN BRANDING SOLUTIONS LTD IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the SUN BRANDING SOLUTIONS LTD digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD SUN BRANDING SOLUTIONS LTD Technographics
SUN BRANDING SOLUTIONS LTD is a Professional Services organization based in United Kingdom,
with around 100 employees and annual revenues of $30.0 million.
SUN BRANDING SOLUTIONS LTD operates a diverse technology stack with applications such as
Oracle NetSuite ERP, Zendesk Chat and Hotjar,
covering areas like ERP Financial, Chatbots and Conversational AI and Customer Experience.
SUN BRANDING SOLUTIONS LTD has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle, Zendesk and Contentsquare.
SUN BRANDING SOLUTIONS LTD recently adopted applications including
Hotjar in 2021, Zendesk Chat in 2020 and Zendesk Service in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of SUN BRANDING SOLUTIONS LTD’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates SUN BRANDING SOLUTIONS LTD’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete SUN BRANDING SOLUTIONS LTD technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.