Rochester, 14618, NY,
United States
Superior Plus Energy Services Technographics
Superior Plus Energy Services Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Superior Plus Energy Services and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1100 Superior Plus Energy Services employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Superior Plus Energy Services has purchased the following applications: Microsoft 365 for Collaboration in 2015, Xandr Invest (ex AppNexus DSP) for Digital Advertising Platform in 2016, ION OpenLink Findur for Treasury Management in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Superior Plus Energy Services is running and its propensity to invest more and deepen its relationship with Microsoft , ActiveCampaign , ION Investment Group or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Superior Plus Energy Services revenues, which have grown to $570.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Superior Plus Energy Services intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Superior Plus Energy Services Tech Stack and Enterprise Applications
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2015 | 2015 |
In 2015, Superior Plus Energy Services deployed Microsoft 365 as its primary Collaboration platform. The deployment targeted the company’s corporate environment in the Oil, Gas and Chemicals sector, supporting approximately 1,100 employees across United States operations.
Microsoft 365 was provisioned to centralize email and productivity workflows, leveraging core Collaboration capabilities such as Exchange Online for mail, SharePoint Online and OneDrive for document repositories and versioning, Microsoft Teams for real-time communication, and the Office suite for authoring and coauthoring. Configuration emphasized centralized document collaboration, version control, and team communication to support routine operational and administrative workflows.
Technical configuration aligned tenant-level identity and access patterns with corporate accounts, consolidating user authentication and mailbox provisioning while enforcing collaboration controls and content access permissions. Public site artifacts indicate Microsoft 365 is present in the company web footprint, consistent with a tenant-based SaaS deployment of Collaboration tooling.
Governance centered on tenant controls and policy-driven content lifecycle management to address industry compliance and information governance needs, with rollout focused on standard collaboration workflows across operations, finance, and field teams. Microsoft 365 serves as the central Collaboration application for internal communication and document management at Superior Plus Energy Services.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Xandr Invest (ex AppNexus DSP) | Digital Advertising Platform | CRM | n/a | 2016 | 2016 |
In 2016, Superior Plus Energy Services deployed Xandr Invest (ex AppNexus DSP) on their website as a Digital Advertising Platform to enable programmatic media buying and campaign execution. The implementation positioned Xandr Invest (ex AppNexus DSP) as the primary programmatic buying engine managed by the companys marketing and digital teams.
Configuration emphasized core demand side platform capabilities typical of a Digital Advertising Platform, including real time bidding, audience targeting, inventory bid logic, creative trafficking and optimization, and campaign reporting controls. Bid strategy configuration and campaign pacing controls were instrumented to align media delivery with marketing objectives and budget constraints.
Deployment used site level ad tag placement on superiorplusenergy.com to route bid requests and support browser facing programmatic auctions, creating a web oriented architecture that connects on page supply signals to the DSP. Operational scope centered on corporate digital marketing channels, with campaign setup and creative delivery focused on display and video inventory for site visitors.
Governance established marketing ownership for campaign setup and creative QA, with defined approval gates and budget controls to manage campaign launches. Workflow changes concentrated on centralizing campaign configuration, bid strategy governance and ongoing reporting within the marketing organization while Xandr Invest (ex AppNexus DSP) executed programmatic buying workflows as the Digital Advertising Platform.
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Marketing Automation | CRM |
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2020 | 2020 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| ION Investment Group | Legacy | ION OpenLink Findur | Treasury Management | TRM | n/a | 2016 | 2016 |
In 2016 Superior Plus Energy Services implemented ION OpenLink Findur as its energy trading and risk management platform, aligning the deployment with corporate Treasury Management needs. The announcement identified OpenLink as the selected solution for trading and risk capabilities across the organization.
The implementation of ION OpenLink Findur centered on core trading and risk modules, including deal capture, position keeping, mark to market valuation, and P&L workflows, supplemented by cash management and treasury operational controls typical of the Treasury Management category. Configuration work emphasized standardizing market risk calculations and position visibility to support front-office trading and mid-office risk analysis.
Operational coverage extended across trading, treasury, risk, and finance functions within Superior Plus Energy Services, with the platform intended to bridge front-office deal flows and back-office cash and settlement processes. Integrations were scoped to connect trading workflows into corporate treasury operations and financial reporting, preserving a single source of truth for positions and cash exposure.
Governance and rollout focused on establishing centralized risk controls, role-based access and approval workflows to align trading activity with treasury oversight and finance reconciliation procedures. The implementation narrative positions ION OpenLink Findur as the transactional and risk engine supporting Superior Plus Energy Services Treasury Management and energy trading operations.
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2019 | 2019 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Secure Email Gateways (SEGs) | CyberSecurity |
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2017 | 2017 |
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IT Decision Makers and Key Stakeholders at Superior Plus Energy Services
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Superior Plus Energy Services Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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