Supermetrics
Kaivokatu 10 A,
Helsinki, 100,
Finland
Helsinki, 100,
Finland
35 82 552 2825
Professional Services
Supermetrics Technographics
Supermetrics Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Supermetrics and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 350 Supermetrics employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Supermetrics has purchased the following applications: Greenhouse ATS for Applicant Tracking System in 2023, Freshdesk Messaging (Formerly Freshchat) for Chatbots and Conversational AI in 2019, Google Workspace (Formerly Google G-Suite) for Collaboration in 2013 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Supermetrics is running and its propensity to invest more and deepen its relationship with Greenhouse , Teamtailor , Freshworks or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Supermetrics revenues, which have grown to $60.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Supermetrics intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Supermetrics Tech Stack and Enterprise Applications
HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Greenhouse | Legacy | Greenhouse ATS | Applicant Tracking System | HCM | n/a | 2023 | 2023 |
In 2023 Supermetrics implemented Greenhouse ATS as its Applicant Tracking System and embedded Greenhouse ATS on the company careers pages to manage external job postings and candidate intake. Greenhouse ATS is positioned to centralize recruiting and talent acquisition workflows for Supermetrics, aligning job requisitions, hiring manager access, and candidate review processes under a single application.
The implementation configures standard Applicant Tracking System modules typical to Greenhouse ATS, including job posting and careers site integration, candidate tracking and pipeline views, interview scheduling and scorecard orchestration, and offer creation workflows. The Greenhouse ATS configuration emphasizes structured hiring plans and role based access for recruiting teams and hiring managers, while enabling centralized candidate records and standardized interview scorecards.
Operational coverage focuses on company hiring across functions, with the Greenhouse ATS instance surfaced on Supermetrics public web pages to capture applicants directly from job listings. Governance practices include centralized configuration of hiring workflows and permissions for recruiters and hiring managers, plus career site embedding to maintain consistent candidate experience across roles. Supermetrics Greenhouse ATS Applicant Tracking System supports recruiting and talent acquisition business functions within the organization.
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Recruiting, Applicant Tracking System | HCM |
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2019 | 2019 |
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Freshworks | Legacy | Freshdesk Messaging (Formerly Freshchat) | Chatbots and Conversational AI | AI-Powered Application | n/a | 2019 | 2019 |
In 2019 Supermetrics implemented Freshdesk Messaging (Formerly Freshchat) on their website, adopting the Chatbots and Conversational AI application to support customer-facing digital engagement. The deployment centers on a web-embedded conversational widget that surfaces real-time chat interactions to an internal conversation inbox, enabling web visitor engagement directly from Supermetrics public pages.
Configuration focused on typical Chatbots and Conversational AI capabilities, including automated messaging workflows, scripted bot responses for common inquiries, live agent handoff, conversation assignment and tagging, and canned response libraries to standardize replies. Operational coverage emphasizes customer success and sales lead capture via the website, with governance managed by digital channels and support teams who control message templates, routing rules, and escalation paths to internal support personnel.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2013 | 2013 |
In 2013, Supermetrics deployed Google Workspace (Formerly Google G-Suite) as its Collaboration platform. The deployment standardized corporate email, calendar, and document collaboration across the organization of approximately 350 employees, establishing a cloud-first Collaboration foundation for internal productivity and cross-functional coordination.
Google Workspace (Formerly Google G-Suite) implementation centered on Gmail, Google Drive, Google Docs, Sheets, Slides, and Calendar, administered through the Google Admin console. Configuration used organizational units and group-based access controls to segregate permissions and enforce domain-wide policies, while shared drives and real-time document collaboration were instrumented to support collaborative workflows. Provisioning workflows and account lifecycle handling were configured to align with internal team structures and role-based access controls.
The operational architecture emphasized cloud-native provisioning with centralized administration, account lifecycle controls, and mobile device management to support both remote and office-based users. Integrations relied on native Google Workspace connectors and APIs typical of the Collaboration category to provide a single control plane for user identities, groups, and content sharing. The deployment covered company-wide functional scope, supporting core business functions including product development, marketing, sales, and customer-facing operations.
Governance focused on centralized admin policies, delegated administration, data retention and external sharing controls to manage security and collaboration hygiene. Rollout and operational practices included organization unit design, staged onboarding of users, and group provisioning workflows to maintain consistent access patterns and policy enforcement across teams.
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Online Meeting Scheduling | Collaboration |
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2021 | 2021 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Digital Signing | Content Management |
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2021 | 2021 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Account Based Marketing | CRM |
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2023 | 2023 |
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Account Based Marketing | CRM |
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2023 | 2023 |
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Customer Engagement | CRM |
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2023 | 2023 |
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Customer Experience | CRM |
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2016 | 2016 |
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Customer Support | CRM |
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2022 | 2022 |
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Customer Support | CRM |
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2016 | 2016 |
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Marketing Analytics | CRM |
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2015 | 2015 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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IT Service Management | ITSM |
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2021 | 2021 |
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PPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Project Portfolio Management | PPM |
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2024 | 2024 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Cloud Storage | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Vulnerability Management | CyberSecurity |
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2025 | 2025 |
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IT Decision Makers and Key Stakeholders at Supermetrics
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Supermetrics Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Supermetrics IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Supermetrics digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Supermetrics Technographics
Supermetrics is a Professional Services organization based in Finland,
with around 350 employees and annual revenues of $60.0 million.
Supermetrics operates a diverse technology stack with applications such as
Greenhouse ATS, Freshdesk Messaging (Formerly Freshchat) and Google Workspace (Formerly Google G-Suite),
covering areas like Applicant Tracking System, Chatbots and Conversational AI and Collaboration.
Supermetrics has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Greenhouse, Freshworks and Google.
Supermetrics recently adopted applications including
Aikido Security Platform in 2025, Productboard in 2024 and Greenhouse ATS in 2023,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Supermetrics’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Supermetrics’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Supermetrics technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.