Franklin, 37067, TN,
United States
SwainSmith Technographics
SwainSmith Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by SwainSmith and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 SwainSmith employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
SwainSmith has purchased the following applications: GoDaddy Webmail for Collaboration in 2020, Adapt Prospector for Account Based Marketing in 2020, Microsoft Azure Cloud Services for Application Hosting and Computing Services in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems SwainSmith is running and its propensity to invest more and deepen its relationship with GoDaddy , Adapt.io , Contentsquare or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing SwainSmith revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for SwainSmith intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
SwainSmith Tech Stack and Enterprise Applications
SwainSmith Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GoDaddy | Legacy | GoDaddy Webmail | Collaboration | Collaboration | n/a | 2020 | 2020 |
In 2020, SwainSmith deployed GoDaddy Webmail to provide hosted email for the firm. SwainSmith uses GoDaddy Webmail in the Collaboration category for email and client communication functions across the organization. The deployment is referenced as the firm uses GoDaddy Webmail on their website for public contact addresses and webmail access.
The implementation centers on standard GoDaddy Webmail capabilities, including domain based mailboxes, webmail access, and SMTP and IMAP support for desktop and mobile clients. Administration is handled through GoDaddy account controls for mailbox provisioning and account lifecycle management, with DNS MX records configured to route site email to GoDaddy Webmail. Operational scope is the small professional services team, with governance focused on account provisioning, password controls, and centralized mailbox administration to support client outreach and internal communication.
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SwainSmith CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adapt.io | Legacy | Adapt Prospector | Account Based Marketing | CRM | n/a | 2020 | 2020 |
In 2020, SwainSmith implemented Adapt Prospector as a cloud-based account acquisition and enrichment tool. Adapt Prospector was configured to support Account Based Marketing workflows, delivering account-level prospecting, contact enrichment, targeted list creation, and export capabilities to populate outreach pipelines. The implementation emphasized configuration of prospect filters, enrichment rules, and list segmentation to enable repeatable outbound account targeting.
Operationally the rollout targeted SwainSmith's sales and marketing functions within the 10-person professional services firm, centralizing contact and firmographic data to drive coordinated outreach. Integrations focused on exporting prospect lists into the firm CRM and outreach systems, while governance centered on user access controls and data hygiene processes to preserve list quality. The implementation connected SwainSmith, Adapt Prospector, Account Based Marketing, and the company sales and marketing business functions to formalize ABM prospecting workflows.
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Customer Experience | CRM |
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2020 | 2020 |
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SwainSmith IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Azure Cloud Services | Application Hosting and Computing Services | IaaS | n/a | 2020 | 2020 |
In 2020 SwainSmith implemented Microsoft Azure Cloud Services to host its public website and support marketing and client engagement functions, leveraging cloud-based Application Hosting and Computing Services for its online presence. The deployment targets web hosting, cloud compute, and object storage capabilities appropriate for a 10 employee professional services firm operating from the United States, with the website served from Azure infrastructure.
The implementation emphasizes cloud provisioning and standard hosting capabilities consistent with Microsoft Azure Cloud Services and the Application Hosting and Computing Services category, including compute, storage, and content delivery patterns typical of website operations. Operational ownership is consolidated within the company, with centralized cloud resource management and straightforward provisioning and update workflows to support site administration and release activities suitable for a small firm.
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at SwainSmith
Apps Being Evaluated by SwainSmith Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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