San Carlos, 94070, CA,
United States
Swivl Technographics
Swivl Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Swivl and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 80 Swivl employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Swivl has purchased the following applications: Zendesk Chat for Chatbots and Conversational AI in 2018, Google Workspace (Formerly Google G-Suite) for Collaboration in 2015, Automattic Jetpack CRM for CRM in 2015 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Swivl is running and its propensity to invest more and deepen its relationship with Zendesk , Google , Automattic or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Swivl revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Swivl intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Swivl Tech Stack and Enterprise Applications
Swivl AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zendesk | Legacy | Zendesk Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2018 | 2018 |
In 2018, Swivl deployed Zendesk Chat on its public website. The company uses Zendesk Chat in the Chatbots and Conversational AI category to provide an embedded on-site chat widget delivering real-time messaging and inquiry capture for customer support and sales engagement. With about 80 employees, the implementation was scoped to customer-facing channels and a lightweight operational architecture rather than enterprise contact center orchestration.
Configuration emphasized standard chat capabilities including agent routing, transcript capture for asynchronous follow-up, and conversation-level analytics typical of Chatbots and Conversational AI deployments. Operational ownership was aligned to Swivl's support function, where chat workflows feed into existing support and follow-up processes on the website. Zendesk Chat is instrumented as the primary web entry point for live customer interactions.
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Swivl Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2015 | 2015 |
In 2015, Swivl implemented Google Workspace (Formerly Google G-Suite) to provide cloud-native collaboration and corporate email across the organization. Swivl is a United States professional services firm with roughly 80 employees and the deployment targets standard business functions such as operations, sales, marketing, and customer success.
The Google Workspace (Formerly Google G-Suite) deployment is provisioned as a cloud-hosted, domain-managed SaaS tenancy using the Google Admin console, delivering Gmail, Google Drive, Google Docs, Google Calendar, and Google Meet capabilities. Configuration emphasis is on shared drive structures, document collaboration, calendaring and group email routing consistent with Collaboration category workflows. Administrative controls and user provisioning are conducted through the centralized admin console with group-based access and role assignments to align with departmental collaboration needs.
Swivl's public website references use of Google Workspace and the application functions as the primary collaboration platform across the company, supporting internal communication and content authoring workflows. Governance is managed centrally by IT through the admin console, and standard policy controls for data sharing and account management are applied company-wide.
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Swivl CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Automattic | Legacy | Automattic Jetpack CRM | CRM | CRM | n/a | 2015 | 2015 |
In 2015, Swivl implemented Automattic Jetpack CRM on its website. Swivl uses Automattic Jetpack CRM as its CRM to support sales and customer engagement functions for the professional services organization.
The implementation is a site-embedded deployment of Automattic Jetpack CRM, configured to capture web leads and persist contact records directly from public pages. Configuration and modules align with CRM category capabilities, including contact management, embedded lead capture forms, pipeline tracking for opportunity stages, and activity logging of communications and interactions.
Operational coverage centers on sales, customer success, and marketing workflows that originate from the corporate website, with form routing and record ownership rules governing lead intake. Governance is organized around web form data capture, contact deduplication, and workflow automation that routes and assigns records within Automattic Jetpack CRM, providing a centralized CRM instance accessed through the Swivl website.
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Customer Support | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2014 | 2014 |
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Marketing Automation | CRM |
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2015 | 2015 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2010 | 2010 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Swivl PLM and Engineering
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Product Lifecycle Management | PLM and Engineering |
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2015 | 2015 |
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Swivl PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Apps Development | PaaS |
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2021 | 2021 |
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Transactional Email | PaaS |
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2016 | 2016 |
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Transactional Email | PaaS |
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2017 | 2017 |
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Swivl IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at Swivl
| First Name | Last Name | Title | Function | Department | Phone | |
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Apps Being Evaluated by Swivl Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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