AI Buyer Insights:

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Michelin, an e2open customer evaluated Oracle Transportation Management

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Michelin, an e2open customer evaluated Oracle Transportation Management

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Synup Tech Stack and Enterprise Applications

AI-Powered Application
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Chatlio Legacy Chatlio Chatbots and Conversational AI AI-Powered Application n/a 2015 2015
Chatbots and Conversational AI AI-Powered Application 2021 2021
Analytics and BI
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
AuthorityLabs by Traject Legacy Authority Labs Rank Tracker Analytics and BI Analytics and BI n/a 2016 2016
In 2016 Synup integrated Authority Labs Rank Tracker into its SaaS marketing and SEO product to provide SERP reporting and to recover not provided keywords. The Authority Labs Rank Tracker was implemented as an Analytics and BI capability delivering rank-tracking and keyword-level reporting to support search visibility workflows. Implementation work centered on embedding rank data into Synup’s reporting pipeline and customer-facing dashboards to surface recovered keywords for client accounts. The integration launched in two weeks and was rolled out in the United States to Synup customers, enabling a rapid feature rollout. Operational changes focused on product configuration and support workflows to incorporate recovered not provided keywords into scheduled reports and account-level visibility metrics. The integration helped Synup generate about $200,000 in additional revenue within the first year.
Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Google Legacy Google Workspace (Formerly Google G-Suite) Collaboration Collaboration n/a 2013 2013
Collaboration Collaboration 2022 2022
Content Management
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Web Content Management Content Management 2021 2021
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Customer Engagement CRM 2023 2023
Customer Support CRM 2019 2019
Marketing Analytics CRM 2014 2014
Marketing Analytics CRM 2015 2015
Marketing Analytics CRM 2022 2022
Marketing Analytics CRM 2023 2023
Marketing Automation CRM 2018 2018
Marketing Automation CRM 2019 2019
Marketing Automation CRM 2023 2023
Marketing Automation, Customer Data Platform CRM 2016 2016
Tag Management CRM 2016 2016
ITSM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Performance Management ITSM 2024 2024
IT Service Management ITSM 2019 2019
PaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Transactional Email PaaS 2015 2015
Transactional Email PaaS 2017 2017
Transactional Email PaaS 2017 2017
Transactional Email PaaS 2023 2023
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2014 2014
Application Hosting and Computing Services IaaS 2021 2021
Application Hosting and Computing Services IaaS 2000 2000
Content Delivery Network IaaS 2018 2018
Content Delivery Network IaaS 2021 2021

IT Decision Makers and Key Stakeholders at Synup

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Synup Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Synup IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Synup digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Synup Technographics
Synup is a Professional Services organization based in United States, with around 50 employees and annual revenues of $5.0 million.
Synup operates a diverse technology stack with applications such as Chatlio, Authority Labs Rank Tracker and Google Workspace (Formerly Google G-Suite), covering areas like Chatbots and Conversational AI, Analytics and BI and Collaboration.
Synup has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Chatlio, AuthorityLabs by Traject and Google.
Synup recently adopted applications including Sentry in 2024, ConvertFlow in 2023 and Zoho PageSense in 2023, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Synup’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Synup’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Synup technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.