Talbots Technographics
Talbots Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Talbots and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 8900 Talbots employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Talbots has purchased the following applications: Oracle E-Business Suite for ERP Financial in 2019, Workday Absence Management for Absence and Leave Management in 2016, FreeWheel Demandsuite for Agency Management in 2024 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Talbots is running and its propensity to invest more and deepen its relationship with Oracle , WorldPay , Workday or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Talbots revenues, which have grown to $2.00 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Talbots intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Talbots Tech Stack and Enterprise Applications
Talbots ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle E-Business Suite | ERP Financial | ERP | n/a | 2019 | 2019 |
In 2019 Talbots implemented Oracle E-Business Suite as its ERP Financial platform, using the Oracle E-Business Suite deployment to centralize finance functions including General Ledger, Accounts Payable and Purchasing. The implementation emphasized Oracle E-Business Suite financial modules as the primary engine for transaction processing across retail and corporate finance operations.
The technical footprint documented includes Oracle Applications 12i 12.2.5 running on HP UNIX, supported by Oracle databases spanning 10g through 19c and Oracle Developer toolsets. Integration and reporting technologies in the environment included Oracle Payments, Oracle e-Commerce Gateway, Oracle xml gateway, Oracle OBIEE, BI Publisher, Gentran 4x and BizTalk B2B translator, with AutoSys used for job automation and SQL Server stored procedures introduced to automate data cleansing and escheatment workflows.
Talbots executed multiple third party integrations to Oracle E-Business Suite, notably UPCS for unclaimed property claims, Trentech PaperVision for document capture, Vision360 for AP invoice acknowledgments and payment reconciliation, NE Docs, Alliance Data Services ADS, and carrier freight invoice feeds from ENVIST including FDEX, DHL, UPS and UPCS formats. Integrations were designed to route supplier invoices into Payables, return payment and acknowledgment data to upstream systems, and import freight invoice details directly into Oracle payables and payments processing.
Operational scope included finance, accounts payable, treasury and the retail operating units in the United States, Canada and Mexico, with targeted enhancements for Mexico purchase order imports and advance shipment notice processing. Key configuration work included re-engineering US and CA General Ledger data import for accruals and reversals, re-engineering treasury general extracts to include reversals, and optimizing AutoSys job flows to remove overhead processing.
Governance and rollout activities reflected application upgrades, module installations, user training and ongoing production support at an approximate 20 percent support allocation. Documented outcomes from the engagement included successful implementations of PaperVision, UPCS and Vision360 integrations, the ENVIST carrier invoice integration, gift card and merchandise credit card escheatment automation from CDS into UPCS, and operational troubleshooting and enhancements to EDI invoice and PO flows for suppliers like WB Mason.
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Expense Management | ERP |
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2010 | 2010 |
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Payment Processing | ERP |
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2019 | 2019 |
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Talbots HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Workday | Legacy | Workday Absence Management | Absence and Leave Management | HCM | n/a | 2016 | 2016 |
In 2016 Talbots implemented Workday Absence Management to centralize absence tracking and leave administration across its US and Canadian operations. Workday Absence Management is in the Apps Category Absence and Leave Management and was configured to manage leave eligibility, absence workflows, and benefits-related leave processes for HR, benefits, and associate-facing teams.
Configuration and testing were driven by Benefits subject matter experts who completed Workday HCM, Benefits, and Absence training and participated in system design, configuration, and testing. The implementation included rule configuration for leave plans, system report development and auditing, and configuration changes to align absence reporting with state, federal, and provincial regulatory requirements.
Integrations were implemented with the broader Workday HCM and Benefits modules to ensure consistent eligibility data and benefits enrollment flows. Operational governance established administrator roles, audit processes, and communications workflows, with benefits administration coordinating online open enrollment activities, benefit communications, and events. The program centralized Affordable Care Act responsibilities including associate eligibility management, 1094 and 1095-C filings, and subsidy appeals, resulting in 98% compliance in the first year of required filing.
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Applicant Tracking System | HCM |
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2020 | 2020 |
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Benefits Administration | HCM |
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2016 | 2016 |
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Core HR | HCM |
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2016 | 2016 |
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Payroll | HCM |
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2016 | 2016 |
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Performance and Goal Management, Workforce Management | HCM |
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2012 | 2012 |
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Virtual Career Fair | HCM |
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2020 | 2020 |
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Talbots ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| FreeWheel, A Comcast Company | Legacy | FreeWheel Demandsuite | Agency Management | ERP Services and Operations | n/a | 2024 | 2024 |
In 2024, Talbots deployed FreeWheel Demandsuite on their website, integrating the FreeWheel Demandsuite capability into its customer-facing digital estate. The implementation positions FreeWheel Demandsuite as the Agency Management layer for programmatic demand orchestration and ad decisioning on Talbots.com, supporting centralized campaign configuration and demand prioritization for digital media inventory.
The deployment is implemented as a site-embedded ad decisioning and demand orchestration layer, configured to handle campaign trafficking, impression-level demand routing, and publisher yield controls consistent with Agency Management workflows. Configuration work included campaign setup, inventory mapping, creative delivery rules, and reporting configurations to surface campaign delivery and audience signals for media and eCommerce stakeholders.
Operational scope focused on the website and involved ad operations, marketing, and media planning functions, with governance centered on campaign approval, trafficking processes, and measurement handoffs to digital analytics. The rollout relied on standard web tag and site integration patterns, and the implementation aligned FreeWheel Demandsuite with Talbots Agency Management needs for centralized campaign orchestration and publisher-side ad operations.
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Talbots Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Analytics and BI | Analytics and BI |
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2016 | 2018 |
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Analytics and BI | Analytics and BI |
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2016 | 2018 |
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Talbots Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Audio Video and Web Conferencing | Collaboration |
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2020 | 2020 |
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Talbots eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2019 | 2019 |
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Personalization and Product Recommendations | eCommerce |
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2019 | 2019 |
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Personalization and Product Recommendations | eCommerce |
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2019 | 2019 |
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Personalization and Product Recommendations | eCommerce |
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2021 | 2021 |
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Talbots SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Order Management | SCM |
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2014 | 2014 |
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Talbots CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Engagement | CRM |
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2016 | 2016 |
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Customer Experience | CRM |
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2021 | 2021 |
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Customer Experience | CRM |
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2018 | 2018 |
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Customer Experience | CRM |
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2019 | 2019 |
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Customer Experience | CRM |
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2016 | 2016 |
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Data Management Platform | CRM |
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2014 | 2014 |
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Data Management Platform | CRM |
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2014 | 2014 |
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Data Management Platform | CRM |
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2017 | 2017 |
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Digital Advertising Platform | CRM |
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2014 | 2014 |
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Digital Advertising Platform | CRM |
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2014 | 2014 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Analytics, Data Management Platform | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2016 | 2016 |
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Marketing Automation | CRM |
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2017 | 2017 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2011 | 2011 |
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Tag Management | CRM |
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2019 | 2019 |
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Talbots ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2014 | 2014 |
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IT Service Management | ITSM |
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2019 | 2019 |
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Remote Monitoring and Management | ITSM |
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2019 | 2019 |
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Talbots TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Treasury Management | TRM |
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2018 | 2018 |
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Talbots PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Apps Development | PaaS |
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2020 | 2020 |
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Talbots IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2012 | 2012 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Talbots CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2014 | 2014 |
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Secure Web Gateways (SWG) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Talbots
| First Name | Last Name | Title | Function | Department | Phone | |
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Apps Being Evaluated by Talbots Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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