Los Angeles, 90064, CA,
United States
Teleflora Technographics
Teleflora Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Teleflora and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 50 Teleflora employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Teleflora has purchased the following applications: Klarna Payments for Payment Processing in 2021, ADP Recruiting for Recruiting, Applicant Tracking System in 2012, Microsoft 365 for Collaboration in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Teleflora is running and its propensity to invest more and deepen its relationship with Klarna , Affirm , Zip or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Teleflora revenues, which have grown to $5.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Teleflora intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Teleflora Tech Stack and Enterprise Applications
Teleflora ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Klarna | Legacy | Klarna Payments | Payment Processing | ERP | n/a | 2021 | 2021 |
In 2021 Teleflora implemented Klarna Payments on its public website to handle online transactions, deploying Klarna Payments as its Payment Processing solution for customer-facing checkout flows. The implementation is focused on web checkout integration, enabling hosted payment flows and customer payment selection directly within the Teleflora ecommerce experience.
Klarna Payments was configured to support standard payment processing capabilities common to the Payment Processing category, including authorization and capture, refund orchestration, and tokenized card handling to reduce merchant PCI scope. Configuration work centered on checkout UI integration, session-based order authorization, and mapping payment events into Teleflora order lifecycle workflows.
Operational coverage spans the ecommerce channel and touches finance and customer service functions, with the integration routing payment status and settlement information into Teleflora order management processes. Governance and rollout focused on site-level merchant configuration, payment acceptance rules, and testing of customer payment journeys, with ongoing operational ownership aligned to ecommerce and payments governance practices.
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Payment Processing | ERP |
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2021 | 2021 |
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Payment Processing | ERP |
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2021 | 2021 |
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Teleflora HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| ADP | Legacy | ADP Recruiting | Recruiting, Applicant Tracking System | HCM | n/a | 2012 | 2012 |
In 2012, Teleflora implemented ADP Recruiting as its applicant tracking system. ADP Recruiting is deployed as the public-facing career site integration on Teleflora's website, providing core Recruiting,Applicant Tracking System functionality for the company’s HR organization. The deployment concentrates on capturing external applications through the ADP Recruiting career portal and centralizing candidate intake for a 50-employee professional services firm in the United States.
The implementation centers on standard ATS modules within ADP Recruiting, including job requisition management, job posting to the career site, candidate application capture and resume parsing, candidate status tracking, interview scheduling, and offer workflow management. Configuration emphasis was on career site presentation and application form capture to ensure applicant data flows directly into ADP Recruiting’s applicant records. These functional modules align with typical Recruiting,Applicant Tracking System workflows for small to mid-sized hiring operations.
Governance was organized around recruiter and hiring manager roles, requisition approval routing, and a centralized candidate status taxonomy to support consistent hiring decisions. Rollout and operational ownership sat with HR and hiring managers, using ADP Recruiting as the authoritative source for applicant records and recruitment workflow orchestration. The source confirms ADP Recruiting is used as their ATS on their website.
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Teleflora Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2017 | 2017 |
In 2017 Teleflora deployed Microsoft 365 as its cloud Collaboration platform, establishing Microsoft 365 as the primary productivity and communications suite for the 50-person professional services organization. The company is using Microsoft 365 on their website, indicating tenant-level provisioning that is visible in public web assets and customer touchpoints.
The deployment follows a cloud-hosted, multi-tenant SaaS architecture typical of Microsoft 365, with standard Collaboration capabilities implemented such as Exchange Online email and calendaring, OneDrive and SharePoint Online for file storage and document libraries, Microsoft Teams for real-time chat and meetings, and the Office desktop and web applications for authoring. Administration appears to be managed at the tenant level through Microsoft 365 administrative controls, with license assignment, user provisioning, and policy configuration supporting internal productivity workflows.
Operational coverage centers on core business functions including corporate communications, operations, and customer-facing staff, with Microsoft 365 used across internal teams and surface-level website integration. Governance is consistent with a centralized tenant model, using role-based administration and policy-driven access controls to manage collaboration, document sharing, and external access, reflecting a standard small-enterprise implementation of Microsoft 365 for Collaboration.
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Teleflora Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Content Management | Content Management |
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2013 | 2013 |
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Teleflora eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2017 | 2017 |
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Personalization and Product Recommendations | eCommerce |
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2018 | 2018 |
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Product Review Management | eCommerce |
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2013 | 2013 |
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Teleflora CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Analytics | CRM |
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2015 | 2015 |
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Customer Data Platform | CRM |
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2015 | 2015 |
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Customer Engagement | CRM |
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2018 | 2018 |
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Customer Experience | CRM |
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2019 | 2019 |
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Customer Experience | CRM |
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2020 | 2020 |
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Customer Loyalty | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2013 | 2013 |
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Digital Advertising Platform | CRM |
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2013 | 2013 |
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Digital Advertising Platform | CRM |
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2013 | 2013 |
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Marketing Analytics | CRM |
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2013 | 2013 |
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Marketing Analytics | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2015 | 2015 |
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Marketing Automation | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Teleflora ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2019 | 2019 |
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Teleflora TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2020 | 2020 |
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Teleflora PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2017 | 2017 |
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Transactional Email | PaaS |
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2020 | 2020 |
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Teleflora IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2013 | 2013 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Teleflora
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Teleflora Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||