AI Buyer Insights:

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Michelin, an e2open customer evaluated Oracle Transportation Management

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Michelin, an e2open customer evaluated Oracle Transportation Management

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Carphone Warehouse Tech Stack and Enterprise Applications

Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Microsoft Legacy Microsoft 365 Collaboration Collaboration n/a 2015 2015
Collaboration Collaboration 2022 2022
Content Management
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Adobe Systems Legacy Adobe Experience Manager Digital Asset Management Content Management n/a 2016 2016
Web Content Management Content Management 2009 2009
eCommerce
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
RevLifter Legacy RevLifter Personalization Platform Personalization and Product Recommendations eCommerce n/a 2020 2020
In 2020, Carphone Warehouse deployed the RevLifter Personalization Platform on their website. The RevLifter Personalization Platform is categorized as Personalization and Product Recommendations and is used to provide targeted onsite messaging, dynamic offers, and product recommendations to support e-commerce merchandising and marketing functions. The implementation emphasizes campaign orchestration and audience segmentation capabilities, using rule-driven promotions and real-time recommendation logic to present personalized content within product pages and promotional zones. This deployment explicitly links the application to online sales, merchandising, and marketing business functions for the Carphone Warehouse website in the United Kingdom. The RevLifter Personalization Platform is integrated directly into the Carphone Warehouse website to inject dynamic recommendations and promotional treatments into page templates and checkout flows, enabling onsite personalization without referencing other systems. Configuration and operational control are handled through the RevLifter console, allowing marketing and merchandising teams to manage campaigns, define targeting rules, and run variant testing workflows. Governance centered on centralized campaign management and role based access for content and promotion approvals aligns operational ownership to marketing and merchandising teams. The narrative focuses on implementation architecture, functional modules, integration with the storefront, and the operational scope of the Carphone Warehouse e-commerce site, using the Personalization and Product Recommendations application to support online merchandising and marketing.
Product Information Management eCommerce 2010 2010
Product Information Management eCommerce 2011 2011
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Customer Experience CRM 2020 2020
Data Management Platform CRM 2020 2020
Marketing Analytics CRM 2011 2011
Marketing Analytics CRM 2019 2019
Marketing Automation CRM 2016 2016
Partner Relationship Management CRM 2010 2010
Tag Management CRM 2020 2020
TRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Governance, Risk and Compliance TRM 2020 2020
Governance, Risk and Compliance TRM 2020 2020
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2014 2014
Content Delivery Network IaaS 2012 2012
Content Delivery Network IaaS 2013 2013
Content Delivery Network IaaS 2022 2022
CyberSecurity
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
DDoS Protection CyberSecurity 2021 2021
Secure Email Gateways (SEGs) CyberSecurity 2020 2020

IT Decision Makers and Key Stakeholders at Carphone Warehouse

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Carphone Warehouse Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Carphone Warehouse IT executives and key decision makers. This section highlights Carphone Warehouse's latest recorded technology evaluations, including SlideHub Platform for Digital Asset Management on 2025-08-15. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Carphone Warehouse digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
No data found
FAQ - APPS RUN THE WORLD Carphone Warehouse Technographics
Carphone Warehouse is a Retail organization based in United Kingdom, with around 10 employees and annual revenues of $1.0 million.
Carphone Warehouse operates a diverse technology stack with applications such as Microsoft 365, Adobe Experience Manager and RevLifter Personalization Platform, covering areas like Collaboration, Digital Asset Management and Personalization and Product Recommendations.
Carphone Warehouse has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Microsoft, Adobe Systems and RevLifter.
Carphone Warehouse recently adopted applications including Slack Connect in 2022, Cloudflare CDN in 2022 and F5 Defense.Net in 2021, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Carphone Warehouse’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Carphone Warehouse’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Carphone Warehouse technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.