London, W3 6RS,
United Kingdom
Carphone Warehouse Technographics
Carphone Warehouse Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Carphone Warehouse and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 Carphone Warehouse employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Carphone Warehouse has purchased the following applications: Microsoft 365 for Collaboration in 2015, Adobe Experience Manager for Digital Asset Management in 2016, RevLifter Personalization Platform for Personalization and Product Recommendations in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Carphone Warehouse is running and its propensity to invest more and deepen its relationship with Microsoft , Salesforce , Adobe Systems or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Carphone Warehouse revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Carphone Warehouse intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Carphone Warehouse Tech Stack and Enterprise Applications
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2015 | 2015 |
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Collaboration | Collaboration |
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2022 | 2022 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Experience Manager | Digital Asset Management | Content Management | n/a | 2016 | 2016 |
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Web Content Management | Content Management |
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2009 | 2009 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| RevLifter | Legacy | RevLifter Personalization Platform | Personalization and Product Recommendations | eCommerce | n/a | 2020 | 2020 |
In 2020, Carphone Warehouse deployed the RevLifter Personalization Platform on their website. The RevLifter Personalization Platform is categorized as Personalization and Product Recommendations and is used to provide targeted onsite messaging, dynamic offers, and product recommendations to support e-commerce merchandising and marketing functions. The implementation emphasizes campaign orchestration and audience segmentation capabilities, using rule-driven promotions and real-time recommendation logic to present personalized content within product pages and promotional zones. This deployment explicitly links the application to online sales, merchandising, and marketing business functions for the Carphone Warehouse website in the United Kingdom.
The RevLifter Personalization Platform is integrated directly into the Carphone Warehouse website to inject dynamic recommendations and promotional treatments into page templates and checkout flows, enabling onsite personalization without referencing other systems. Configuration and operational control are handled through the RevLifter console, allowing marketing and merchandising teams to manage campaigns, define targeting rules, and run variant testing workflows. Governance centered on centralized campaign management and role based access for content and promotion approvals aligns operational ownership to marketing and merchandising teams. The narrative focuses on implementation architecture, functional modules, integration with the storefront, and the operational scope of the Carphone Warehouse e-commerce site, using the Personalization and Product Recommendations application to support online merchandising and marketing.
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Product Information Management | eCommerce |
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2010 | 2010 |
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Product Information Management | eCommerce |
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2011 | 2011 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Customer Experience | CRM |
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2020 | 2020 |
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Data Management Platform | CRM |
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2020 | 2020 |
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Marketing Analytics | CRM |
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2011 | 2011 |
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Marketing Analytics | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2016 | 2016 |
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Partner Relationship Management | CRM |
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2010 | 2010 |
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Tag Management | CRM |
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2020 | 2020 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Governance, Risk and Compliance | TRM |
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2020 | 2020 |
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Governance, Risk and Compliance | TRM |
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2020 | 2020 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2012 | 2012 |
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Content Delivery Network | IaaS |
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2013 | 2013 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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DDoS Protection | CyberSecurity |
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2021 | 2021 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Carphone Warehouse
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Carphone Warehouse Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||