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● First Horizon Bank, an nCino Loan Origination customer evaluated FIS Commercial Loan Servicing

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● Hendrick Automotive, an Oracle NetSuite Procurement customer evaluated Coupa Procurement

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● City of Richmond, VA, an Oracle E-Business Suite customer evaluated Tyler Munis ERP

The Marson Group
Location
Av. Ariovaldo Viana, 250 - Bairro das Palmeiras,
Serra Negra, 13930,
Brazil
Website
https://www.marson.com.br/
Phone
55 19 3842-9898
Artw industry
Distribution
Employee
Revenue

The Marson Group Technographics

The Marson Group Software Purchases and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by The Marson Group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 64 The Marson Group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that The Marson Group has purchased the following applications: Freshdesk Messaging (Formerly Freshchat) for Chatbots and Conversational AI in 2016, Clearsale for eCommerce Fraud Protection in 2016, TOTVS CRM for CRM in 2019 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems The Marson Group is running and its propensity to invest more and deepen its relationship with Freshworks , Clearsale , Adobe Systems or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing The Marson Group revenues, which have grown to $13.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for The Marson Group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

The Marson Group Data, Technology Stack, and Enterprise Applications
AI-Powered Application
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Freshworks Legacy Freshdesk Messaging (Formerly Freshchat) Chatbots and Conversational AI AI-Powered Application n/a 2016 2016
eCommerce
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Clearsale Legacy Clearsale eCommerce Fraud Protection eCommerce n/a 2016 2016
eCommerce eCommerce 2016 2016
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
TOTVS Legacy TOTVS CRM CRM CRM n/a 2019 2019
In 2019, The Marson Group implemented TOTVS CRM and adopted the MasterSales solution to support its distribution operation. The deployment targeted distribution and sales functions within the company, with a primary focus on improving sales management agility in its Brazilian operations. TOTVS CRM was configured to deliver core CRM capabilities including sales pipeline management, contact and customer master records, order capture workflows and sales reporting, complemented by TOTVS Business Intelligence for dashboarding and performance visibility. The implementation emphasized distribution-specific order workflows and alignment of sales team processes, and included market-facing demonstrations such as a showcase event in Campinas to support adoption and governance between sales and operations. The Marson Group reported more agility in sales management following the adoption.
Marketing Automation CRM 2020 2020
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Content Delivery Network IaaS 2017 2017
Content Delivery Network IaaS 2019 2019
IT Decision Makers and Key Stakeholders at The Marson Group
First Name Last Name Title Function Department Email Phone
No data found
Show All Contacts
Apps Being Evaluated by The Marson Group Executives
Date Company Status Vendor Product Category Market
No data found
FAQ - APPS RUN THE WORLD The Marson Group Technographics

The Marson Group is a Distribution organization based in Brazil, with around 64 employees and annual revenues of $13.0 million.

The Marson Group operates a diverse technology stack with applications such as Freshdesk Messaging (Formerly Freshchat), Clearsale and TOTVS CRM, covering areas like Chatbots and Conversational AI, eCommerce Fraud Protection and CRM.

The Marson Group has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Freshworks, Clearsale and TOTVS.

The Marson Group recently adopted applications including RD Station Marketing in 2020, TOTVS CRM in 2019 and Cloudflare CDN in 2019, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of The Marson Group’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates The Marson Group’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete The Marson Group technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.