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The Upside Australia
Location
98 Barcom Ave,
Darlinghurst, 2010, NSW,
Australia
Website
https://www.theupside.com.au/
Phone
61 2 8356-5200
Artw industry
Retail
Employee
Revenue

The Upside Australia Technographics

The Upside Australia Software Purchases and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by The Upside Australia and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 39 The Upside Australia employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that The Upside Australia has purchased the following applications: Afterpay Clearpay for Payment Processing in 2020, BigCommerce for eCommerce in 2026, Lexer CDP for Customer Data Platform in 2021 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems The Upside Australia is running and its propensity to invest more and deepen its relationship with Afterpay , Amazon Web Services (AWS) , Apple or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing The Upside Australia revenues, which have grown to $12.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for The Upside Australia intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

The Upside Australia Data, Technology Stack, and Enterprise Applications
ERP Financial Management
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Afterpay Legacy Afterpay Clearpay Payment Processing ERP Financial Management n/a 2020 2020
Payment Processing ERP Financial Management 2021 2021
Payment Processing ERP Financial Management 2021 2021
Payment Processing ERP Financial Management 2021 2021
Payment Processing ERP Financial Management 2021 2021
Payment Processing ERP Financial Management 2021 2021
Payment Processing ERP Financial Management 2021 2021
Payment Processing ERP Financial Management 2023 2023
Subscription and Recurring Billing ERP Financial Management 2024 2024
eCommerce
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Bigcommerce Legacy BigCommerce eCommerce eCommerce n/a 2026 2026
eCommerce eCommerce 2023 2023
eCommerce eCommerce 2024 2024
Personalization and Product Recommendations eCommerce 2021 2021
Shipping Management eCommerce 2020 2020
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Lexer Legacy Lexer CDP Customer Data Platform CRM n/a 2021 2021
Customer Data Platform CRM 2021 2021
Customer Engagement CRM 2021 2021
Customer Experience CRM 2021 2021
Customer Support CRM 2021 2021
Marketing Analytics CRM 2020 2020
Marketing Analytics CRM 2022 2022
Marketing Analytics CRM 2023 2023
Marketing Automation CRM 2022 2022
Partner Relationship Management CRM 2021 2021
Partner Relationship Management CRM 2022 2022
Tag Management CRM 2021 2021
Tag Management CRM 2021 2021
ITSM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Performance Management ITSM 2021 2021
PaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
API Management PaaS 2021 2021
Apps Development PaaS 2020 2020
Apps Development PaaS 2021 2021
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Content Delivery Network IaaS 2016 2016
Content Delivery Network IaaS 2022 2022
Content Delivery Network IaaS 2025 2025
Domain Name System (DNS) IaaS 2020 2020
CyberSecurity
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Security (AppSec) CyberSecurity 2021 2021
Secure Sockets Layer (SSL) CyberSecurity 2020 2020
Secure Sockets Layer (SSL) CyberSecurity 2020 2020
Secure Sockets Layer (SSL) CyberSecurity 2020 2020
IT Decision Makers and Key Stakeholders at The Upside Australia
First Name Last Name Title Function Department Email Phone
No data found
Show All Contacts
Apps Being Evaluated by The Upside Australia Executives
Date Company Status Vendor Product Category Market
No data found
FAQ - APPS RUN THE WORLD The Upside Australia Technographics

The Upside Australia is a Retail organization based in Australia, with around 39 employees and annual revenues of $12.0 million.

The Upside Australia operates a diverse technology stack with applications such as Afterpay Clearpay, BigCommerce and Lexer CDP, covering areas like Payment Processing, eCommerce and Customer Data Platform.

The Upside Australia has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Afterpay, Bigcommerce and Lexer.

The Upside Australia recently adopted applications including BigCommerce in 2026, jsDelivr CDN in 2025 and Recharge Payments in 2024, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of The Upside Australia’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates The Upside Australia’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete The Upside Australia technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.