TOPdesk
Westlandseweg 40,
Delft, 2624 AD,
Netherlands
Delft, 2624 AD,
Netherlands
31 15 270-0900
Professional Services
TOPdesk Technographics
TOPdesk Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by TOPdesk and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 900 TOPdesk employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
TOPdesk has purchased the following applications: TeamSupport SnapEngage for Chatbots and Conversational AI in 2017, Microsoft 365 for Collaboration in 2017, MRP Prelytix for Account Based Marketing in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems TOPdesk is running and its propensity to invest more and deepen its relationship with TeamSupport , Microsoft , Market Resource Partners or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing TOPdesk revenues, which have grown to $110.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for TOPdesk intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
TOPdesk Tech Stack and Enterprise Applications
TOPdesk AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| TeamSupport | Legacy | TeamSupport SnapEngage | Chatbots and Conversational AI | AI-Powered Application | n/a | 2017 | 2017 |
In 2017 TOPdesk deployed TeamSupport SnapEngage on its public website to introduce a website-facing conversational layer. TeamSupport SnapEngage is a Chatbots and Conversational AI solution and was implemented to handle real time visitor engagement, automated initial responses, and agent handoff workflows. The implementation focused on front door customer engagement for support and sales inquiries, capturing contact data and routing sessions to the appropriate internal teams.
Configuration emphasized conversational scripts, response automation, and session routing consistent with Chatbots and Conversational AI functionality, enabling contextual handover to human agents and queue management for support operations. Operational ownership rested with TOPdesk support operations and digital channels teams, which adapted web engagement processes and escalation workflows to incorporate the new conversational layer. TeamSupport SnapEngage remained embedded on the website as the primary digital engagement point for inbound queries.
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TOPdesk Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2017 | 2017 |
In 2017, TOPdesk implemented Microsoft 365. The Microsoft 365 deployment is positioned to provide Collaboration capabilities for corporate productivity and communications across the company.
The implementation centers on core Microsoft 365 services including Exchange Online for corporate email, SharePoint Online for intranet and document management, Microsoft Teams for real-time chat and meetings, and OneDrive for individual file sync and sharing. Tenant-level cloud SaaS architecture and centralized provisioning were used to configure mailboxes, group collaboration sites, team workspaces, and Office application access.
TOPdesk uses Microsoft 365 on their website and applies the platform across internal corporate functions, client-facing professional services teams, and knowledge management workflows. The deployment supports business functions such as corporate communications, service delivery coordination, and document collaboration.
Governance is organized around tenant administration, role-based access controls, and content management policies to manage collaboration lifecycle and information governance. Identity and directory controls are enforced at the tenant level to standardize access, while centralized configuration and policy templates were applied to streamline ongoing administration of Microsoft 365.
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TOPdesk CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Market Resource Partners | Legacy | MRP Prelytix | Account Based Marketing | CRM | n/a | 2018 | 2018 |
In 2018 TOPdesk deployed MRP Prelytix to support Account Based Marketing on their website. MRP Prelytix was used to identify and prioritize target accounts and to orchestrate account centric engagement across digital touchpoints. The deployment targeted marketing and sales engagement functions within TOPdesk's professional services organization.
The implementation leveraged MRP Prelytix modules for account identification, intent signal capture, web personalization, and account scoring, configured to run via site level instrumentation. Configuration work included mapping account profiles, establishing rule based orchestration for targeted content and campaign activation, and implementing tracking and tag based capture on key site pages to surface firmographic and behavioral signals for segmentation. MRP Prelytix was restated in the configuration as the central Account Based Marketing application for these web driven workflows.
Operational ownership sat with marketing operations and demand generation, aligning account scoring with sales qualification workflows. Rollout followed an iterative configuration cadence with governance policies focused on data usage and consent for website captured signals. The TOPdesk MRP Prelytix Account Based Marketing relationship is centered on web first account engagement and operational alignment between marketing and sales.
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CRM | CRM |
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2018 | 2018 |
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Customer Experience | CRM |
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2015 | 2015 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2022 | 2022 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2016 | 2016 |
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TOPdesk ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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IT Service Management | ITSM |
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2021 | 2021 |
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TOPdesk IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at TOPdesk
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by TOPdesk Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from TOPdesk IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the TOPdesk digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD TOPdesk Technographics
TOPdesk is a Professional Services organization based in Netherlands,
with around 900 employees and annual revenues of $110.0 million.
TOPdesk operates a diverse technology stack with applications such as
TeamSupport SnapEngage, Microsoft 365 and MRP Prelytix,
covering areas like Chatbots and Conversational AI, Collaboration and Account Based Marketing.
TOPdesk has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as TeamSupport, Microsoft and Market Resource Partners.
TOPdesk recently adopted applications including
Microsoft Clarity in 2022, Hubspot Marketing Automation in 2021 and Atlassian Jira Service Desk in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of TOPdesk’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates TOPdesk’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete TOPdesk technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.