AI Buyer Insights:

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Michelin, an e2open customer evaluated Oracle Transportation Management

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Michelin, an e2open customer evaluated Oracle Transportation Management

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Tradewind Recruitment Tech Stack and Enterprise Applications

Tradewind Recruitment HCM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Wonderkind Legacy Wonderkind Recruiting HCM n/a 2023 2023
In 2023, Tradewind Recruitment implemented Wonderkind to broaden candidate attraction beyond traditional job boards and embed social media into its Recruiting strategy. The initiative targeted teacher recruitment across the United Kingdom and was driven by the Head of Marketing, with a primary objective to reach passive and active candidates where they spend time daily. Wonderkind was configured to support social campaign orchestration, audience segmentation, personalized creative delivery, and registration form capture, reflecting core Recruiting platform capabilities. The implementation emphasized automated campaign distribution and reporting workflows to reduce manual effort and accelerate iterative optimization of ad creative and targeting. The deployment included explicit integration with Meta platforms to deliver targeted campaigns on Facebook and Instagram and extend reach into commuters and offsite environments. Operational coverage centered on Marketing and Recruitment teams in the UK, with campaign distribution responsibilities consolidated to a small central team, reducing the monthly operational time to one hour. Governance established marketing owned campaign workflows, standardized registration form handling, and candidate routing into existing recruitment intake processes. Results reported from the Wonderkind engagement included an 80% increase in applications, a total of 3,600 applicants, a 300% uplift in registration form submissions, and a Cost Per Applicant of £3.21. Reflecting on the change, Head of Marketing Amy Marley said, "Wonderkind's innovative approach has revolutionized how we connect with potential candidates."
Tradewind Recruitment Content Management
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Dropbox Legacy Dropbox Business Enterprise Content Management Content Management n/a 2018 2018
In 2018, Tradewind Recruitment deployed Dropbox Business as its Enterprise Content Management platform and embedded Dropbox Business into its public website to host and serve corporate and candidate-facing content. The implementation centralizes file storage and web-accessible assets while establishing Dropbox Business as the primary repository for recruiting collateral and marketing materials. Dropbox Business was configured to provide standard Enterprise Content Management capabilities including centralized file storage, team folders, file synchronization, shared links and access controls, version history, and user-level administrative controls. The deployment emphasizes content organization and collaboration workflows consistent with recruitment workflows and marketing content management, using Dropbox Business to streamline content authoring, approval, and distribution processes. Operational coverage extends across Tradewind Recruitment in the United Kingdom, supporting recruitment, marketing, and operations teams through role-based access and administrative governance. Governance includes administrative policy enforcement for sharing and permissions, folder structure standards for candidate and client assets, and web integration practices to expose approved content on the corporate site using Dropbox Business hosted links and embedded resources.
Tradewind Recruitment CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Contentsquare Legacy Hotjar Customer Experience CRM n/a 2018 2018
In 2018, Tradewind Recruitment deployed Hotjar on its public website. Hotjar was implemented as a Customer Experience application to capture both quantitative and qualitative user behavior on candidate-facing pages. Deployment used front-end JavaScript instrumentation embedded in site templates, enabling Hotjar capabilities such as heatmaps, session recordings, conversion funnel analysis, and on-page feedback widgets, features aligned with Customer Experience workflows. The implementation applied site-level tagging to capture interactions across core recruitment flows and candidate touch points. Operational ownership was oriented to digital marketing and web operations, supporting recruitment marketing, candidate experience, and site optimization for the United Kingdom website. Governance workstreams integrated Hotjar data collection with existing web governance and consent controls to align behavioral analytics capture with privacy and cookie requirements.
Marketing Analytics CRM 2018 2018
Marketing Automation CRM 2019 2019
Tradewind Recruitment IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2019 2019
Content Delivery Network IaaS 2018 2018
Tradewind Recruitment CyberSecurity
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Secure Email Gateways (SEGs) CyberSecurity 2013 2013

IT Decision Makers and Key Stakeholders at Tradewind Recruitment

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Tradewind Recruitment Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Tradewind Recruitment IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Tradewind Recruitment digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Tradewind Recruitment Technographics
Tradewind Recruitment is a Professional Services organization based in United Kingdom, with around 1500 employees and annual revenues of $118.0 million.
Tradewind Recruitment operates a diverse technology stack with applications such as Wonderkind, Dropbox Business and Hotjar, covering areas like Recruiting, Enterprise Content Management and Customer Experience.
Tradewind Recruitment has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Wonderkind, Dropbox and Contentsquare.
Tradewind Recruitment recently adopted applications including Wonderkind in 2023, Salesforce Marketing Cloud in 2019 and Microsoft Azure Cloud Services in 2019, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Tradewind Recruitment’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Tradewind Recruitment’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Tradewind Recruitment technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.