Twilio
101 Spear Street, 5th Floor,
San Francisco, 94105, CA,
United States
San Francisco, 94105, CA,
United States
1 415-390-2337
Professional Services
Twilio Technographics
Twilio Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Twilio and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 5587 Twilio employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Twilio has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2014, BetterUp Digital Coaching for Digital Coaching in 2021, Sift Science Digital Trust Platform for ML and Data Science Platforms in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Twilio is running and its propensity to invest more and deepen its relationship with Oracle , Stripe , Avalara or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Twilio revenues, which have grown to $5.07 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Twilio intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Twilio Tech Stack and Enterprise Applications
Twilio ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2014 | 2014 |
In 2014, Twilio implemented Oracle NetSuite ERP to establish a core financial system for revenue accounting and related finance operations. The Oracle NetSuite ERP deployment was positioned to support ERP Financial functions at a company scale of approximately 5,500 employees, with an explicit focus on revenue recognition and month end accounting workflows.
The implementation emphasized revenue accounting capabilities, aligning system configuration with ASC 606 revenue recognition requirements, recurring billing orchestration, and month end close processes. Functional configuration included technical revenue library maintenance, deal level revenue review workflows, forecast and projection support for FP&A, and controls instrumentation to support SOX related requirements.
Operationally the Oracle NetSuite ERP rollout was used to enable cross functional processes across Revenue Accounting, Commercial Finance, Deal Strategy and Operations, FP&A, Sales, and Legal. System usage supported hands on deal support, monthly deal reviews of significant revenue arrangements, and the documentation of accounting conclusions to inform go to market and pricing decisions.
Governance around the Oracle NetSuite ERP implementation centered on embedding revenue recognition procedures into finance workflows, creating formalized deal review and documentation processes, and maintaining technical accounting artifacts within the system. The configuration and process work directly supported the Revenue Accounting Manager role and adjacent finance and commercial teams, enabling consistent application of accounting standards and operational readiness for new product and pricing initiatives.
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ERP Financial | ERP |
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2021 | 2021 |
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Payment Processing | ERP |
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2021 | 2021 |
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Tax Management | ERP |
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2020 | 2020 |
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Twilio HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| BetterUp | Legacy | BetterUp Digital Coaching | Digital Coaching | HCM | n/a | 2021 | 2021 |
In 2021, Twilio deployed BetterUp Digital Coaching to formalize leadership development and employee experience programs for Twilions. BetterUp Digital Coaching, classified in the Digital Coaching category, was positioned to deliver behavioral science driven coaching, resilience building, growth mindset training, and leader self-management capacity as core components of talent development activities.
The implementation emphasized modular coaching capabilities common to Digital Coaching platforms, including one on one coaching engagements, coach matching and scheduling, individualized development plans, progress tracking and assessment instruments, and microlearning content to reinforce behavioral change. The deployment framed coaching as both leadership skills development and psychological resource building, focusing on resilience, sense of control, and risk tolerance to enable sustainable leadership habits.
Operational ownership sat with Michelle Kemling, Head of Talent Development, who evaluated BetterUp based on a whole person approach and oversaw rollout into talent development and leadership programs across the company. The program was implemented with employee consent and data handling consistent with BetterUp privacy practices, and it was integrated into Twilio’s broader talent development workflow rather than tied to a named HR system. The initiative targeted improved employee engagement and scalable leadership capability by embedding coaching into performance and growth pathways.
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Employee Experience | HCM |
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2023 | 2023 |
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Talent Management | HCM |
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2025 | 2025 |
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Twilio AI Development
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Sift Science | Legacy | Sift Science Digital Trust Platform | ML and Data Science Platforms | AI Development | n/a | 2021 | 2021 |
In 2021, Twilio deployed Sift Science Digital Trust Platform on their website to extend web-facing fraud detection and account protection capabilities. The Sift Science Digital Trust Platform is classified in the ML and Data Science Platforms category and is positioned to provide machine learning driven risk signals for real time decisioning within web flows. Deployment scope is explicitly web-based, focusing on session and event signal capture from Twilio’s public site.
The implementation leverages category-aligned capabilities that include behavioral analytics, supervised and unsupervised risk scoring, device and session signal ingestion, and automated decisioning workflows. Configuration work centered on model scoring pipelines and rule orchestration to separate automated blocking from manual review, with tuning and model governance managed by Twilio’s security and trust teams. The Sift Science Digital Trust Platform is used to centralize risk evaluation and surface scores to downstream authorization and review processes.
Operational coverage is limited to Twilio’s website and is aligned with business functions for security, fraud prevention, and customer operations. Governance practices described in deployment artifacts emphasize centralized rulesets and ongoing model monitoring, with real time signal evaluation integrated into authentication and account workflows. The narrative reflects a web-centric ML and data science deployment where Sift Science Digital Trust Platform provides risk intelligence for Twilio’s online user interactions.
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MLOps Platforms | AI Development |
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2024 | 2024 |
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Twilio AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Chatbots and Conversational AI | AI-Powered Application |
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2008 | 2008 |
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Chatbots and Conversational AI | AI-Powered Application |
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2021 | 2021 |
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Twilio Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Analytics and BI | Analytics and BI |
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2015 | 2018 |
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Data Warehouse | Analytics and BI |
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2020 | 2020 |
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Twilio Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Survey and Questionnaire | Collaboration |
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2018 | 2018 |
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Twilio Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Contract Lifecycle Management | Content Management |
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2022 | 2022 |
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Digital Signing | Content Management |
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2021 | 2021 |
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Enterprise Content Management | Content Management |
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2021 | 2021 |
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Web Content Management | Content Management |
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2021 | 2021 |
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Twilio CRM
Twilio EPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Financial Consolidation and Close | EPM |
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2023 | 2023 |
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Financial Consolidation and Close | EPM |
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2024 | 2024 |
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Twilio ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2021 | 2021 |
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Application Performance Management | ITSM |
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2021 | 2021 |
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Incident Management | ITSM |
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2021 | 2021 |
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IT Service Management | ITSM |
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2021 | 2021 |
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Remote Monitoring and Management | ITSM |
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2021 | 2021 |
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Twilio SPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Configure Price Quote (CPQ) | SPM |
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2018 | 2018 |
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Incentive Compensation Management | SPM |
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2016 | 2016 |
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Twilio PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Apps Development | PaaS |
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2021 | 2021 |
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Transactional Email | PaaS |
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2021 | 2021 |
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Twilio IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Database Management, Open-Source Database | IaaS |
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2018 | 2018 |
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Domain Name System (DNS) | IaaS |
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2022 | 2022 |
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Domain Name System (DNS) | IaaS |
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2022 | 2022 |
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Twilio CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2021 | 2021 |
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Security Orchestration, Automation, and Response (SOAR) | CyberSecurity |
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2014 | 2014 |
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IT Decision Makers and Key Stakeholders at Twilio
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Twilio Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Twilio IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Twilio digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Twilio Technographics
Twilio is a Professional Services organization based in United States,
with around 5587 employees and annual revenues of $5.07 billion.
Twilio operates a diverse technology stack with applications such as
Oracle NetSuite ERP, BetterUp Digital Coaching and Sift Science Digital Trust Platform,
covering areas like ERP Financial, Digital Coaching and ML and Data Science Platforms.
Twilio has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle, BetterUp and Sift Science.
Twilio recently adopted applications including
Eightfold Talent Intelligence Suite in 2025, Galileo GenAI Studio in 2024 and Zoominfo Platform in 2024,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Twilio’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Twilio’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Twilio technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.