Twin America
1430 Broadway, Suite 507,
New York, 10018, NY,
United States
New York, 10018, NY,
United States
1 212-812-2709
Communications
Twin America Technographics
Twin America Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Twin America and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 100 Twin America employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Twin America has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2008, Microsoft 365 for Collaboration in 2019, Oracle NetSuite CRM for CRM in 2008 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Twin America is running and its propensity to invest more and deepen its relationship with Oracle , Microsoft , Freshworks or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Twin America revenues, which have grown to $10.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Twin America intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Twin America Tech Stack and Enterprise Applications
Twin America ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2008 | 2008 |
In 2008, Twin America implemented Oracle NetSuite ERP as its ERP Financial platform to centralize accounting and financial control for the 100 employee communications company. Oracle NetSuite ERP was established as the primary ERP Financial application for the organization, replacing manual spreadsheets and disparate processes with a single cloud native financial system.
The deployment concentrated on core financial management capabilities, including general ledger, accounts payable, accounts receivable, billing, fixed asset accounting and financial reporting and consolidation. Configuration work emphasized a standardized chart of accounts, period close controls, automated journal processing, revenue recognition rules and role based security tailored to accounting and finance workflows.
Operational coverage focused on finance and accounting departments with back office transactional functions such as procurement and billing brought into the same system to streamline posting and invoice processing. Governance measures implemented included centralized financial controls, documented month end close procedures and formal user access policies to improve auditability, with Oracle NetSuite ERP s cloud architecture providing a single source of truth for ERP Financial processes across Twin America.
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Twin America Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2019 | 2019 |
In 2019, Twin America implemented Microsoft 365 to support Collaboration across the organization. The Microsoft 365 deployment centralized core productivity capabilities including Exchange Online email, Microsoft Teams for real time communication, SharePoint Online for intranet and document libraries, OneDrive for Business for user file sync, and Office desktop and web applications, sized to a company with approximately 100 employees.
Configuration and rollout focused on tenant provisioning, license assignment, identity and access controls, information architecture for SharePoint and Teams, and governance around channel and document lifecycle policies. The program emphasized staged user onboarding, training for communications and operations teams, and content organization, and the company references Microsoft 365 on its website indicating use of Microsoft 365 services in external facing contexts.
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Twin America CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite CRM | CRM | CRM | n/a | 2008 | 2008 |
In 2008 Twin America implemented Oracle NetSuite CRM to centralize customer records and standardize sales and service workflows. The deployment used Oracle NetSuite CRM as a cloud delivered CRM to provide contact and account management, lead and opportunity management, and case tracking for customer support. The implementation matched the needs of a communications firm with about 100 employees, concentrating on operational sales and customer service capabilities rather than expansive enterprise scale architecture.
Configuration emphasized account and contact data models, lead to opportunity conversion workflows, sales activity management, quote generation, and built in reporting for sales pipeline visibility. The deployment architecture relied on the vendor hosted SaaS model, with multi role access controls and staged configuration to align sales and support user permissions. Governance established a centralized CRM administration role and defined process workflows for opportunity stages and case resolution to ensure consistent usage across sales and service functions.
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Customer Support | CRM |
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2013 | 2013 |
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Twin America ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2018 | 2018 |
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Twin America PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2016 | 2016 |
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Transactional Email | PaaS |
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2017 | 2017 |
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Twin America IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Twin America CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Secure Email Gateways (SEGs) | CyberSecurity |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Twin America
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
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CFO | CXO | Finance | |
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Head of Global Integrated Marketing and Media | Director | Marketing | |
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Executive Vice President | VP | Finance | |
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Director of Operations | Director | Finance | |
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General Manager | Manager | Finance | |
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Digital Marketing Strategist | CXO | Marketing | |
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Apps Being Evaluated by Twin America Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Twin America IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Twin America digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Twin America Technographics
Twin America is a Communications organization based in United States,
with around 100 employees and annual revenues of $10.0 million.
Twin America operates a diverse technology stack with applications such as
Oracle NetSuite ERP, Microsoft 365 and Oracle NetSuite CRM,
covering areas like ERP Financial, Collaboration and CRM.
Twin America has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle and Microsoft.
Twin America recently adopted applications including
Barracuda Email Security Gateway in 2020, Microsoft 365 in 2019 and Amazon CloudFront in 2019,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Twin America’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Twin America’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Twin America technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.