Minneapolis, 55416-2510, MN,
United States
Twin Six Technographics
Twin Six Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Twin Six and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 8 Twin Six employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Twin Six has purchased the following applications: Google Workspace (Formerly Google G-Suite) for Collaboration in 2012, Shopify for eCommerce in 2022, AdRoll for Digital Advertising Platform in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Twin Six is running and its propensity to invest more and deepen its relationship with Google , Shopify , Bold Innovation Group or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Twin Six revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Twin Six intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Twin Six Tech Stack and Enterprise Applications
Twin Six Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2012 | 2012 |
In 2012 Twin Six implemented Google Workspace (Formerly Google G-Suite) for Collaboration. The small United States retail brand with eight employees adopted the Google Workspace suite to centralize core productivity tools and customer facing communication across the organization. The deployment is scoped to support day to day operations rather than extended enterprise IT services, reflecting the company size and retail focus.
Google Workspace (Formerly Google G-Suite) was configured to provide Gmail, Calendar, Google Drive, Google Docs and the Admin console, enabling real time document collaboration, shared drives and calendaring for merchandising and customer outreach workflows. User provisioning and account administration are managed through the Google Workspace Admin console with role based account settings and basic security controls tailored to an eight person team. These Collaboration category capabilities form the primary functional modules in use for internal coordination and content creation.
Twin Six is using Google Workspace on their website, applying the platform for corporate email endpoints and staff collaboration linked to web operations. Operational coverage includes marketing, customer contact and product merchandising functions, with governance centered on the Admin console for account lifecycle and security configuration. The implementation emphasizes lightweight administration and core collaboration tooling appropriate for a small retail organization.
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Twin Six eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Shopify | Legacy | Shopify | eCommerce | eCommerce | n/a | 2022 | 2022 |
In 2022, Twin Six implemented Shopify for eCommerce on its public website. The US retail brand with eight employees uses Shopify as its primary hosted storefront and commerce platform, powering catalog presentation, shopping cart and checkout flows, customer-facing order status, and storefront theming for twinsix.com.
Configuration emphasized product catalog management, inventory tracking, order management, payment and shipping settings, and theme-based front-end control using the Shopify admin. Operational ownership is concentrated in the small e-commerce and fulfillment functions within the eight-person team, with merchants and administrators managing merchandising, promotions, and order processing through Shopify role-based accounts. Extensions and external connections are handled through Shopify built-in app interfaces and APIs as required, and governance is centered on centralized admin control and direct configuration via the Shopify admin and theme editor.
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eCommerce | eCommerce |
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2017 | 2017 |
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eCommerce | eCommerce |
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2017 | 2017 |
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Twin Six CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| NextRoll | Legacy | AdRoll | Digital Advertising Platform | CRM | n/a | 2019 | 2019 |
In 2019 Twin Six implemented AdRoll, a Digital Advertising Platform, on its website. The deployment uses site level tagging and pixel instrumentation to capture visitor behavior and build audiences for retargeting and prospecting campaigns. Functional capabilities implemented include audience retargeting, display and social campaign orchestration, audience segmentation, and performance reporting inside the AdRoll application, reflecting standard Digital Advertising Platform workflows for a small direct to consumer retailer.
Operational ownership is concentrated in the in house marketing and e commerce function, which configures campaigns, manages creative delivery and controls budgets via AdRoll. Governance is pragmatic and focused on tag placement, campaign cadence and reporting cadence rather than complex cross functional approvals, aligning the AdRoll Digital Advertising Platform implementation with Twin Sixs eight person organizational footprint and website centric customer acquisition activities.
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Marketing Automation | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Twin Six IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at Twin Six
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Apps Being Evaluated by Twin Six Executives
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