Unreal is a Consumer Packaged Goods organization based in United States, with around 100 employees and annual revenues of $10.0 million.

What enterprise applications does Unreal use?

Unreal operates a diverse technology stack with applications such as Google Pay, Greenhouse ATS and Repsly Field Team, covering areas like Payment Processing, Applicant Tracking System and Retail Management.

What digital transformation initiatives has Unreal undertaken?

Unreal has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Google, Greenhouse and Repsly.

What are the most recent software purchases made by Unreal?

Unreal recently adopted applications including Shopify in 2026, Zoom in 2025 and Cloudflare CDN in 2025, highlighting its ongoing modernization strategy.

Which IT decision makers lead technology initiatives at Unreal?

APPS RUN THE WORLD maintains an up-to-date database of Unreal’s key decision makers and IT executives, available to Premium subscribers.

How does APPS RUN THE WORLD track Unreal’s IT investments?

Our research team continuously updates Unreal’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

How can I access the full list of applications used by Unreal?

Subscribe to APPS RUN THE WORLD to access the complete Unreal technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.

Unreal Technographics, Software Purchases, AI and Digital Transformation Initiatives

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● Ivy Tech Community College, a RNL ScaleFunder customer evaluated Virtuous CRM

● Sunflower Bank, a Fiserv Signature Bank customer evaluated FIS Horizon

● TJX Companies, an Oracle E-Business Suite customer evaluated Workday Financial

● Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

● MECCA Australia, a Microsoft Dynamics NAV customer evaluated SAP S/4HANA

● Fluke Corporation, an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Harvard University, an Oracle PeopleSoft HCM customer evaluated Oracle Cloud HCM

● ASGC Group, an Oracle E-Business Suite customer evaluated Oracle Cloud ERP

● Albertsons, a Procurant One customer evaluated Oracle Procurement Cloud

● Hong Kong Polytechnic University (PolyU) , an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

● Southern Company, a Hitachi Ventyx FocalPoint customer evaluated AVEVA PI System

● Zurich Insurance Group, a Guidewire ClaimCenter customer evaluated Duck Creek Claims

● Hendrick Automotive, an Oracle NetSuite Procurement customer evaluated Coupa Procurement

● JLG Industries, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● California Polytechnic State University, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● City of Fresno, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

● Indiana University, an Oracle PeopleSoft Global Payroll customer evaluated Workday Payroll

● Florida State University, an Oracle PeopleSoft HCM customer evaluated Workday HCM

● First Citizens Bank, a Fiserv Signature Bank Platform customer evaluated FIS Core Banking

● City of Richmond, VA, an Oracle E-Business Suite customer evaluated Tyler Munis ERP

● Deutsche Rentenversicherung Bund, a SAP S/4 HANA HCM customer evaluated SAP SuccessFactors Employee Central

● Marriott International, an Oracle PeopleSoft ERP customer evaluated Microsoft Dynamics 365 Business Central

● Travelers, an Exterro Zapproved ZDiscovery customer evaluated LexisNexis CounselLink

● Michelin, an e2open customer evaluated Oracle Transportation Management

● Washington State University, a Workday Time customer evaluated UKG Pro Timekeeping

● First Horizon Bank, an nCino Loan Origination customer evaluated FIS Commercial Loan Servicing

● Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

● Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

● Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

● Department Of Homeland Security, an Oracle E-Business Suite customer evaluated SAP S/4HANA Cloud

● Pacific Coast Producers, an Oracle JD Edwards EnterpriseOne customer evaluated SAP S/4HANA Cloud

● Ahold Delhaize USA, an Oracle Retail Merchandising customer evaluated SAP Retail Management

● Becker Industrie, a Microsoft Dynamics AX customer evaluated Microsoft Dynamics 365 F&O

● Printpack, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Synovus Bank, a Q2 Digital Banking customer evaluated Apiture Digital Banking

● Habib Bank, an Finastra Misys FusionBanking Equation customer evaluated FIS Core Banking

● Adelphi University, an ADP Enterprise eTIME customer evaluated Workday Time and Attendance

● BDO Unibank, a Finastra Misys Opics customer evaluated ION IT2 Treasury

● Coles Supermarkets, an Oracle Retek POS customer evaluated NCR Voyix Counterpoint

● Ivy Tech Community College, a RNL ScaleFunder customer evaluated Virtuous CRM

● Sunflower Bank, a Fiserv Signature Bank customer evaluated FIS Horizon

● TJX Companies, an Oracle E-Business Suite customer evaluated Workday Financial

● Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

● MECCA Australia, a Microsoft Dynamics NAV customer evaluated SAP S/4HANA

● Fluke Corporation, an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Harvard University, an Oracle PeopleSoft HCM customer evaluated Oracle Cloud HCM

● ASGC Group, an Oracle E-Business Suite customer evaluated Oracle Cloud ERP

● Albertsons, a Procurant One customer evaluated Oracle Procurement Cloud

● Hong Kong Polytechnic University (PolyU) , an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

● Southern Company, a Hitachi Ventyx FocalPoint customer evaluated AVEVA PI System

● Zurich Insurance Group, a Guidewire ClaimCenter customer evaluated Duck Creek Claims

● Hendrick Automotive, an Oracle NetSuite Procurement customer evaluated Coupa Procurement

● JLG Industries, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● California Polytechnic State University, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● City of Fresno, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

● Indiana University, an Oracle PeopleSoft Global Payroll customer evaluated Workday Payroll

● Florida State University, an Oracle PeopleSoft HCM customer evaluated Workday HCM

● First Citizens Bank, a Fiserv Signature Bank Platform customer evaluated FIS Core Banking

● City of Richmond, VA, an Oracle E-Business Suite customer evaluated Tyler Munis ERP

● Deutsche Rentenversicherung Bund, a SAP S/4 HANA HCM customer evaluated SAP SuccessFactors Employee Central

● Marriott International, an Oracle PeopleSoft ERP customer evaluated Microsoft Dynamics 365 Business Central

● Travelers, an Exterro Zapproved ZDiscovery customer evaluated LexisNexis CounselLink

● Michelin, an e2open customer evaluated Oracle Transportation Management

● Washington State University, a Workday Time customer evaluated UKG Pro Timekeeping

● First Horizon Bank, an nCino Loan Origination customer evaluated FIS Commercial Loan Servicing

● Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

● Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

● Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

● Department Of Homeland Security, an Oracle E-Business Suite customer evaluated SAP S/4HANA Cloud

● Pacific Coast Producers, an Oracle JD Edwards EnterpriseOne customer evaluated SAP S/4HANA Cloud

● Ahold Delhaize USA, an Oracle Retail Merchandising customer evaluated SAP Retail Management

● Becker Industrie, a Microsoft Dynamics AX customer evaluated Microsoft Dynamics 365 F&O

● Printpack, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Synovus Bank, a Q2 Digital Banking customer evaluated Apiture Digital Banking

● Habib Bank, an Finastra Misys FusionBanking Equation customer evaluated FIS Core Banking

● Adelphi University, an ADP Enterprise eTIME customer evaluated Workday Time and Attendance

● BDO Unibank, a Finastra Misys Opics customer evaluated ION IT2 Treasury

Unreal Technographics, Software Purchases, AI and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by Unreal and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 100 Unreal employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that Unreal has purchased the following applications: Google Pay for Payment Processing in 2021, Greenhouse ATS for Applicant Tracking System in 2024, Repsly Field Team for Retail Management in 2019 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems Unreal is running and its propensity to invest more and deepen its relationship with Google , Apple , Visa or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing Unreal revenues, which have grown to $10.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Unreal intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

Vendor	Previous System	Application	Category	Market	VAR/SI	When	Live
Google	Legacy	Google Pay	Payment Processing	ERP	n/a	2021	2021
			Payment Processing	ERP		2021	2021
			Payment Processing	ERP		2021	2021
			Payment Processing	ERP		2022	2022
			Payment Processing	ERP		2023	2023
			Subscription and Recurring Billing	ERP		2021	2021

Vendor

Previous System

Application

Market

VAR/SI

When

Live

Insight

Google

Legacy

Google Pay

Payment Processing

ERP

n/a

2021

Payment Processing

ERP

2021

Payment Processing

ERP

2021

Payment Processing

ERP

2022

Payment Processing

ERP

2023

Subscription and Recurring Billing

ERP

2021

Vendor	Previous System	Application	Category	Market	VAR/SI	When	Live	Insight
Greenhouse	Legacy	Greenhouse ATS	Applicant Tracking System	HCM	n/a	2024	2024

Vendor

Previous System

Application

Market

VAR/SI

When

Live

Insight

Greenhouse

Legacy

Greenhouse ATS

Applicant Tracking System

HCM

n/a

2024

Vendor	Previous System	Application	Category	Market	VAR/SI	When	Live	Insight
Repsly	Legacy	Repsly Field Team	Retail Management	ERP Services and Operations	n/a	2019	2019	In 2019, Unreal implemented Repsly Field Team to centralize field sales and retail execution workflows for its Consumer Packaged Goods business in the United States. The deployment targeted Retail Management use cases in accounts such as Whole Foods and was scoped to Northeast promotional activity and store-level merchandising. Repsly Field Team was configured to support merchandising and promotion optimization, enabling structured in-store experiments around placement, pricing, and couponing. The implementation leveraged Repsly Field Team data capture and reporting workflows to operationalize merchandising checklists, task assignment to field representatives, and campaign status tracking at the store level. Operational scope covered U.S.-based field sales organizations executing promotions in retailer accounts, with business functions impacted including field sales, merchandising, and trade promotion management. The program produced measurable outcomes, notably a 23% lift in dollar sales across the Northeast for a Halloween promotion, reflecting the linkage between the Repsly Field Team Retail Management implementation and promotional sales performance.

Vendor

Previous System

Application

Market

VAR/SI

When

Live

Insight

Repsly

Legacy

Repsly Field Team

Retail Management

ERP Services and Operations

n/a

2019

In 2019, Unreal implemented Repsly Field Team to centralize field sales and retail execution workflows for its Consumer Packaged Goods business in the United States. The deployment targeted Retail Management use cases in accounts such as Whole Foods and was scoped to Northeast promotional activity and store-level merchandising. Repsly Field Team was configured to support merchandising and promotion optimization, enabling structured in-store experiments around placement, pricing, and couponing. The implementation leveraged Repsly Field Team data capture and reporting workflows to operationalize merchandising checklists, task assignment to field representatives, and campaign status tracking at the store level. Operational scope covered U.S.-based field sales organizations executing promotions in retailer accounts, with business functions impacted including field sales, merchandising, and trade promotion management. The program produced measurable outcomes, notably a 23% lift in dollar sales across the Northeast for a Halloween promotion, reflecting the linkage between the Repsly Field Team Retail Management implementation and promotional sales performance.