Volkswagen do Brasil
Estrada Marginal da Via Anchieta, Demarchi, Sao Bernardo do Campo,
Sao Paulo, 09823-901,
Brazil
Sao Paulo, 09823-901,
Brazil
55 80 0019 5775
Automotive
Volkswagen do Brasil Technographics
Volkswagen do Brasil Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Volkswagen do Brasil and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 14407 Volkswagen do Brasil employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Volkswagen do Brasil has purchased the following applications: SAP S/4 HANA for ERP Financial in 2022, Linx Core for Point Of Sale in 2016, DNK Smart Bot for Chatbots and Conversational AI in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Volkswagen do Brasil is running and its propensity to invest more and deepen its relationship with SAP , Linx , DNK Infotelecom or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Volkswagen do Brasil revenues, which have grown to $5.80 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Volkswagen do Brasil intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Volkswagen do Brasil Tech Stack and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP S/4 HANA | ERP Financial | ERP Financial Management | n/a | 2022 | 2024 |
In 2022 Volkswagen do Brasil implemented SAP S/4 HANA as its core ERP Financial platform, launching an update program that tracked SAP ECC environments toward S/4 HANA across a hybrid deployment model using AWS cloud and on premise Nutanix infrastructure. The initiative was managed through a SAP Basis team structure with explicit responsibility for availability and continuity, and the project aligns the SAP S/4 HANA application with the company financial operations and accounting function.
The implementation included parallel projects for SAP SuccessFactors and SAP EWM, creating integrated touchpoints between HR, warehouse management, and core financial processes. Configuration work focused on standard ERP Financial capabilities such as core financial accounting and controlling workflows, while SAP Basis responsibilities covered Finops, capacity planning, performance tuning, compliance and obsolescence mitigation, storage and backup management, and AMS support.
Operational coverage extended across internal stakeholders in Brazil Germany and India, with infrastructure governance spanning AWS cloud estates and on premise Nutanix clusters, and coordination with an IBM Power AIX environment for critical high availability workloads. The program incorporated a continuity plan and disaster recovery planning and included identity and access management controls and vulnerability mitigation in SAP environments.
Governance and rollout were driven by a contracts coordinator role responsible for RFP creation budget control and finance processes, plus audit readiness for internal and external reviews by E&Y KPMG and ISO related assessments. The SAP Basis team coordinator emphasized critical availability for high and low platforms while managing mainframe contracts and regional resources in the Americas as part of the overall SAP S/4 HANA operational model.
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ERP Financial | ERP Financial Management |
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2005 | 2006 |
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ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Linx | Legacy | Linx Core | Point Of Sale | ERP Services and Operations | n/a | 2016 | 2016 |
In 2016 Volkswagen do Brasil implemented Linx Core for Point Of Sale to support retail sales and parts cashiering across its dealer and customer-facing locations. Linx Core is used as the Point Of Sale application to manage transactional workflows and cashier operations within Volkswagen do Brasil, aligning the application to vehicle parts sales and point of sale business functions.
The Linx Core deployment focused on standard Point Of Sale functional modules including sales transaction processing, payment handling and receipt management, cashier and user session controls, pricing and promotions configuration, inventory lookup at the point of sale, and sales reporting. Implementation work emphasized configuration of terminal-level transaction flows alongside centralized parameter management for product pricing and promotion rules.
Operational governance for Linx Core emphasized role based access controls, transaction audit trails, and centralized configuration for consistent cashier workflows, ensuring compliance with retail point of sale controls. Volkswagen do Brasil Linx Core Point Of Sale was positioned to standardize point of sale operations and reporting across its dealer network, with the application architecture centering on store level POS terminals and centralized administration of business rules.
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| DNK Infotelecom | Legacy | DNK Smart Bot | Chatbots and Conversational AI | AI-Powered Application | n/a | 2020 | 2020 |
In 2020, Volkswagen do Brasil is named among DNK Infotelecom’s clientele and is presumed to leverage DNK Smart Bot, a Chatbots and Conversational AI application, within its customer-service, CRM, and dealer-support channels in Brazil to improve digital self-service and omnichannel routing. This identification comes from DNK’s published client roster rather than a Volkswagen case study, so the implementation narrative below is based on vendor-reported estimates.
Vendor reporting suggests the DNK Smart Bot deployment was structured as a conversational layer handling initial customer intents and routing across web, mobile, and contact center channels. DNK Smart Bot is described in vendor materials as providing intent classification, dialog management, contextual follow up, knowledge base query capabilities, and escalation or handoff logic to human agents, aligning with standard Chatbots and Conversational AI functional capabilities for customer-service and dealer support workflows.
Operational scope is reported to focus on Brazil, covering Volkswagen do Brasil’s customer-service teams and dealer network support channels. Governance and rollout descriptions from the vendor indicate a centralized configuration and monitoring model with vendor-led initial configuration and knowledge training, combined with operational oversight by Volkswagen customer-service stakeholders, enabling continual refinement of intents and routing rules. These details remain vendor-reported estimates rather than independently verified implementation facts.
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Digital Asset Management | Content Management |
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2020 | 2020 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2022 | 2022 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Call Tracking and Recording | CRM |
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2018 | 2019 |
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Data Management Platform | CRM |
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2016 | 2016 |
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Data Management Platform | CRM |
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2016 | 2016 |
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Digital Advertising Platform | CRM |
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2016 | 2016 |
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Marketing Analytics, Data Management Platform | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2016 | 2016 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2008 | 2008 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Operating System (OS) | PaaS |
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2002 | 2002 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Content Delivery Network | IaaS |
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2016 | 2016 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Data Loss Prevention | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Volkswagen do Brasil
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Volkswagen do Brasil Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Volkswagen do Brasil IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Volkswagen do Brasil digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Volkswagen do Brasil Technographics
Volkswagen do Brasil is a Automotive organization based in Brazil,
with around 14407 employees and annual revenues of $5.80 billion.
Volkswagen do Brasil operates a diverse technology stack with applications such as
SAP S/4 HANA, Linx Core and DNK Smart Bot,
covering areas like ERP Financial, Point Of Sale and Chatbots and Conversational AI.
Volkswagen do Brasil has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as SAP, Linx and DNK Infotelecom.
Volkswagen do Brasil recently adopted applications including
SAP S/4 HANA in 2022, Salesforce Commerce Cloud in 2022 and Teads Platform in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Volkswagen do Brasil’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Volkswagen do Brasil’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Volkswagen do Brasil technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.