Warehouse Fashions
55-71 City Road,
London, EC1Y 1HQ,
United Kingdom
London, EC1Y 1HQ,
United Kingdom
44 20 7452 1000
Retail
Warehouse Fashions Technographics
Warehouse Fashions Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Warehouse Fashions and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1800 Warehouse Fashions employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Warehouse Fashions has purchased the following applications: Microsoft 365 for Collaboration in 2017, Salesforce Commerce Cloud for eCommerce in 2016, Zendesk Service for Customer Support in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Warehouse Fashions is running and its propensity to invest more and deepen its relationship with Microsoft , CodeTwo , Salesforce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Warehouse Fashions revenues, which have grown to $900.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Warehouse Fashions intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Warehouse Fashions Tech Stack and Enterprise Applications
Warehouse Fashions Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2017 | 2017 |
In 2017 Warehouse Fashions deployed Microsoft 365 as its primary Collaboration platform. Microsoft 365 is referenced on the company's website and serves as the core productivity and communication layer for the organization.
The deployment centers on cloud hosted Microsoft 365 services including Exchange Online email, SharePoint Online intranet and document management, OneDrive for Business, Microsoft Teams for real time collaboration, and the Office client suite. Configuration emphasizes tenant administration, role based access controls, and content governance to support corporate merchandising, marketing, store operations, and finance functions.
Operationally the Microsoft 365 tenant functions as the collaboration backbone across Warehouse Fashions' UK organization, combining centralized identity and single sign on with policy driven information architecture and lifecycle management. Governance includes centralized administration, Teams provisioning workflows, and SharePoint site taxonomy to enforce document controls and internal communication workflows.
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Collaboration | Collaboration |
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2021 | 2021 |
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Warehouse Fashions eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Salesforce | Legacy | Salesforce Commerce Cloud | eCommerce | eCommerce | n/a | 2016 | 2016 |
In 2016 Warehouse Fashions implemented Salesforce Commerce Cloud as its primary eCommerce platform for the Warehouse website. The work was delivered as a seven month website replatform project moving from BT Fresca to Demandware, focused on consolidating the online storefront and commerce workflows under a single platform.
The implementation concentrated on core eCommerce capabilities, including storefront templating and site design, product catalog structure and taxonomy, pricing and promotions rule configuration, checkout orchestration, and content management for merchandising and marketing. Configuration employed Demandware patterns for cartridge-based customization and business rule orchestration to align platform behavior with retail merchandising processes.
Operational coverage targeted the digital commerce, merchandising and marketing teams supporting the UK retail site, with a seven month secondment embedded on the Warehouse website replatform to accelerate knowledge transfer. Governance emphasized platform configuration control, content release and approval processes, and formal handover to in-house commerce operations for ongoing site management.
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eCommerce | eCommerce |
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2020 | 2020 |
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Warehouse Fashions CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zendesk | Legacy | Zendesk Service | Customer Support | CRM | n/a | 2016 | 2016 |
In 2016 Warehouse Fashions implemented Zendesk Service for Customer Support on its website, establishing a centralized web-facing support channel for its UK retail and e-commerce operations. The deployment focused on surfacing a customer support presence directly on the storefront, using Zendesk Service to capture web inquiries and convert them into managed tickets for the customer service organization.
Zendesk Service was configured to provide core customer support functionality typical of the Customer Support category, including ticketing and queue management, automated routing and triggers, macro responses for common inquiries, SLA-based priorities, and a self-service knowledge base to deflect simple questions. The implementation emphasized agent workspace configuration and workflow automation to handle order inquiries, returns, and product questions through the website channel.
Operational coverage centered on the customer service and e-commerce support teams, with governance introduced around ticket ownership, escalation paths, and knowledge management to standardize responses. Zendesk Service was the primary application instrumented on the website to orchestrate customer interactions, ticket lifecycle management, and agent workflows without named third party integration details provided.
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Marketing Automation | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Warehouse Fashions PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2020 | 2020 |
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Warehouse Fashions IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at Warehouse Fashions
| First Name | Last Name | Title | Function | Department | Phone | |
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People (HR) Advisor | Manager | HR | |
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Senior HR Advisor | Manager | HR | |
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Learning & Development Advisor | Manager | HR | |
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Apps Being Evaluated by Warehouse Fashions Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Warehouse Fashions IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Warehouse Fashions digital transformation priorities and AI adoption trends.
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FAQ - APPS RUN THE WORLD Warehouse Fashions Technographics
Warehouse Fashions is a Retail organization based in United Kingdom,
with around 1800 employees and annual revenues of $900.0 million.
Warehouse Fashions operates a diverse technology stack with applications such as
Microsoft 365, Salesforce Commerce Cloud and Zendesk Service,
covering areas like Collaboration, eCommerce and Customer Support.
Warehouse Fashions has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Microsoft, Salesforce and Zendesk.
Warehouse Fashions recently adopted applications including
CodeTwo Email Signatures in 2021, WooCommerce in 2020 and Amazon SES in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Warehouse Fashions’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Warehouse Fashions’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Warehouse Fashions technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.