Washington Prime Group Inc
180 East Broad Street,
Columbus, 43215, OH,
United States
Columbus, 43215, OH,
United States
1 614-621-9000
Construction and Real Estate
Washington Prime Group Inc Technographics
Washington Prime Group Inc Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Washington Prime Group Inc and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 754 Washington Prime Group Inc employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Washington Prime Group Inc has purchased the following applications: Bottomline Paymode-X AP Automation for AP Automation in 2017, Marigold Emma Email for Marketing Automation in 2017, New Relic APM for Application Performance Management in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Washington Prime Group Inc is running and its propensity to invest more and deepen its relationship with Bottomline Technologies , Oracle , SAP or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Washington Prime Group Inc revenues, which have grown to $661.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Washington Prime Group Inc intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Washington Prime Group Inc Tech Stack and Enterprise Applications
Washington Prime Group Inc ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Bottomline Technologies | Legacy | Bottomline Paymode-X AP Automation | AP Automation | ERP | n/a | 2017 | 2017 |
In 2017 Washington Prime Group Inc implemented Bottomline Paymode-X AP Automation to consolidate its accounts payable platforms and establish an electronic payment network. The deployment of Bottomline Paymode-X AP Automation served the corporate accounts payable function and centralized payment processing across the organization.
The implementation focused on platform consolidation with the Bottomline Paymode-X electronic payment network, combining invoice-to-pay orchestration, automated payment processing, supplier enrollment and electronic remittance capabilities typical of AP Automation solutions. Bottomline Paymode-X was configured to standardize invoice routing and approval workflows and to enable electronic payment rails for suppliers, while connecting payables operations to a single payment network.
Governance efforts emphasized centralized AP control and standardized supplier onboarding and payment authorization workflows for the accounts payable organization. The project outcome documented consolidation of disparate AP platforms under Bottomline Paymode-X and formalization of electronic payment processes through the Bottomline Paymode-X network.
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ERP Financial | ERP |
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2006 | 2006 |
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Expense Management | ERP |
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2014 | 2014 |
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Washington Prime Group Inc CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Marigold | Legacy | Marigold Emma Email | Marketing Automation | CRM | n/a | 2017 | 2017 |
In 2017, Washington Prime Group Inc deployed Marigold Emma Email. Marigold Emma Email is implemented as a Marketing Automation solution and is used on the company website to manage and deliver email communications to subscribers.
The implementation centers on email campaign management, template library and content authoring, subscriber list management and segmentation, scheduled sends, and campaign reporting capabilities typical of Marketing Automation platforms. Configuration is focused on web embedded signup flows and template driven newsletters to support corporate and property level communications.
The Marigold Emma Email instance is embedded on the Washington Prime Group Inc website to capture subscriber data and to deliver marketing and customer communications. Operational ownership is aligned to corporate marketing with functional use by site level marketing and leasing teams for property communications and prospect engagement, consistent with Marketing Automation usage.
Governance for the deployment includes centralized campaign orchestration, subscriber preference management, deliverability hygiene and approval workflows to control outbound communications. The deployment leverages the application’s built in list management and reporting to support recurring campaign cadence and compliance with opt out requirements.
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Washington Prime Group Inc ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| New Relic | Legacy | New Relic APM | Application Performance Management | ITSM | n/a | 2020 | 2020 |
In 2020, Washington Prime Group Inc implemented New Relic APM to monitor performance and user experience on its public website. The deployment centered on the website as the operational scope, with instrumentation focused on real user monitoring and application telemetry to surface front end and server side performance issues. This implementation uses New Relic APM in the Application Performance Management category to provide continuous visibility into transaction latency, error rates, and throughput for web pages and associated backend services.
New Relic APM was configured to capture standard application performance management capabilities, including instrumentation for browser monitoring, transaction tracing, error analytics, and centralized dashboards and alerting. Configuration emphasis aligned with Application Performance Management workflows, providing correlated traces and performance metrics for web requests and browser sessions, and enabling operations teams to investigate slow transactions and exceptions.
Operational ownership was placed with web operations and IT teams, extending monitoring coverage across the public site and associated application stacks. Governance centered on centralized dashboards and alert rules, with monitoring data intended to inform incident response and ongoing tuning of the digital experience. The narrative reflects a focused Application Performance Management implementation, instrumenting Washington Prime Group Inc web assets through New Relic APM.
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IT Service Management | ITSM |
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2017 | 2017 |
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Washington Prime Group Inc PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2023 | 2023 |
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Washington Prime Group Inc IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Washington Prime Group Inc CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2015 | 2015 |
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IT Decision Makers and Key Stakeholders at Washington Prime Group Inc
| First Name | Last Name | Title | Function | Department | Phone | |
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Chief Financial Officer | CXO | Finance | |
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Chief Accounting Officer, Executive Vice President Finance | CXO | Finance | |
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Senior Staff Accountant | Manager | Finance | |
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Senior Director, Assistant Controller | Director | Finance | |
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Accounts Payable Specialist | Manager | Finance | |
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SVP, Chief Information Officer | CXO | IT | |
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Director of Financial Reporting | Director | Finance | |
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Director, Lease Accounting | Director | Operations | |
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VP - Corporate Controller | VP | Finance | |
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VP and Corporate Controller | VP | Finance | |
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Accounts Receivable Specialist | Manager | Finance | |
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Director, Accounts Payable | Director | Finance | |
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Director, Treasury Operations | Director | Finance | |
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General Manager | Manager | Finance | |
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VP - Corporate Controller | VP | Finance | |
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Operations Director | Director | Finance | |
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Apps Being Evaluated by Washington Prime Group Inc Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Washington Prime Group Inc IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Washington Prime Group Inc digital transformation priorities and AI adoption trends.
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FAQ - APPS RUN THE WORLD Washington Prime Group Inc Technographics
Washington Prime Group Inc is a Construction and Real Estate organization based in United States,
with around 754 employees and annual revenues of $661.0 million.
Washington Prime Group Inc operates a diverse technology stack with applications such as
Bottomline Paymode-X AP Automation, Marigold Emma Email and New Relic APM,
covering areas like AP Automation, Marketing Automation and Application Performance Management.
Washington Prime Group Inc has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Bottomline Technologies, Marigold and New Relic.
Washington Prime Group Inc recently adopted applications including
SMTP Transactional Emails in 2023, Salesforce Sales Cloud in 2021 and New Relic APM in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Washington Prime Group Inc’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Washington Prime Group Inc’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Washington Prime Group Inc technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.