Washington State Fair
110 9th Avenue SW,
Puyallup, 98371-0162, WA,
United States
Puyallup, 98371-0162, WA,
United States
1 253-845-1771
Leisure and Hospitality
Washington State Fair Technographics
Washington State Fair Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Washington State Fair and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1910 Washington State Fair employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Washington State Fair has purchased the following applications: DatoCMS for Content Management in 2019, Accesso for eCommerce in 2018, Adobe Audience Manager for Data Management Platform in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Washington State Fair is running and its propensity to invest more and deepen its relationship with Dato , Accesso , Adobe Systems or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Washington State Fair revenues, which have grown to $150.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Washington State Fair intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Washington State Fair Tech Stack and Enterprise Applications
Washington State Fair Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Dato | Legacy | DatoCMS | Content Management | Content Management | n/a | 2019 | 2019 |
In 2019, Washington State Fair implemented DatoCMS to support Content Management for its public website thefair.com. The deployment uses DatoCMS as the content backend driving the site’s content publishing, enabling structured content models, media asset management, editorial workflows, and API delivery consistent with headless content platforms. DatoCMS is the authoritative content source for the site and delivers content to the frontend through API endpoints to support event listings and seasonal content.
Operational scope focused on the marketing and communications function and the digital content team, who manage templates, content entry models, and publishing schedules within DatoCMS. Governance was organized around role based editorial permissions and staged publishing workflows to control approvals for exhibitor information, event pages, and promotional content. Integration is limited to the website implementation, with DatoCMS providing the Content Management backbone for thefair.com and supporting localized and time bound content needs for fair operations.
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Washington State Fair eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Accesso | Legacy | Accesso | eCommerce | eCommerce | n/a | 2018 | 2018 |
In 2018, Washington State Fair implemented Accesso as its eCommerce platform to expand online sales and improve customer engagement. The deployment emphasized Accesso’s ability to provide expanded eCommerce functionality, streamline operations, and deliver excellent customer service, objectives cited by the organization. The Accesso implementation served the fair’s ticketing and online sales business functions, consolidating storefront checkout workflows, customer account management, and digital purchase flows under a single eCommerce application. This aligned the company Application Category Business Function relationship as Washington State Fair Accesso eCommerce for online admissions and sales.
The implementation focused on modular configuration of Accesso, using standard eCommerce capabilities such as an online storefront, automated purchase flows, and customer service tooling to support box office and guest services processes. Operational coverage included centralized administration of online ticketing and sales channels, enabling process standardization across sales and customer support functions. Governance centered on consolidated eCommerce management and workflow streamlining to reduce manual coordination, and the Washington State Fair reported expanded eCommerce capability, streamlined operations, and enhanced customer service after the Accesso rollout.
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Washington State Fair CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Audience Manager | Data Management Platform | CRM | n/a | 2017 | 2017 |
In 2017, Washington State Fair implemented Adobe Audience Manager. The deployment uses Adobe Audience Manager on their website to centralize audience segmentation and profile unification and to collect site level signals through tag based data capture. As a Data Management Platform the implementation emphasizes audience trait building, segment stitching, and producing audiences ready for activation on downstream digital channels.
Operational ownership sits with the fair's digital marketing and web operations teams, who configure segments, ingestion rules, and audience activation workflows to support targeted advertising and onsite personalization on thefair.com. Governance centers on segment taxonomy, data ingestion policies, and audience lifecycle management to maintain consistent targeting and campaign alignment. The narrative frames Washington State Fair Adobe Audience Manager Data Management Platform as the central system for website audience management and digital marketing orchestration.
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Data Management Platform | CRM |
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2019 | 2019 |
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Digital Advertising Platform | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Washington State Fair PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Apps Development | PaaS |
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2022 | 2022 |
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Washington State Fair IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2012 | 2012 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Washington State Fair CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Washington State Fair
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Washington State Fair Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Washington State Fair IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Washington State Fair digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Washington State Fair Technographics
Washington State Fair is a Leisure and Hospitality organization based in United States,
with around 1910 employees and annual revenues of $150.0 million.
Washington State Fair operates a diverse technology stack with applications such as
DatoCMS, Accesso and Adobe Audience Manager,
covering areas like Content Management, eCommerce and Data Management Platform.
Washington State Fair has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Dato, Accesso and Adobe Systems.
Washington State Fair recently adopted applications including
Bubble Platform in 2022, Salesforce Sales Cloud in 2021 and Google Cloud Platform (GCP) in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Washington State Fair’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Washington State Fair’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Washington State Fair technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.