New York, 10010, NY,
United States
Weight Watchers Technographics
Weight Watchers Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Weight Watchers and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 7700 Weight Watchers employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Weight Watchers has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2004, FreeWheel Demandsuite for Agency Management in 2017, Adobe Connect for Audio Video and Web Conferencing in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Weight Watchers is running and its propensity to invest more and deepen its relationship with Oracle , SAP , FreeWheel, A Comcast Company or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Weight Watchers revenues, which have grown to $1.21 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Weight Watchers intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Weight Watchers Tech Stack and Enterprise Applications
Weight Watchers ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2004 | 2004 |
In 2004 Weight Watchers implemented Oracle NetSuite ERP as its enterprise financial system, adopting the application to standardize accounting and reporting across the organization. The deployment aligned with Weight Watchers scale and corporate finance operations in the United States and positioned Oracle NetSuite ERP within the ERP Financial category for core accounting use.
Configuration work centered on ERP Financial modules including general ledger, accounts payable, accounts receivable, fixed assets, and consolidated financial reporting. Implementation emphasized chart of accounts harmonization, period close orchestration, journal entry controls, and automated payables and receivables workflows that are typical for Oracle NetSuite ERP financial deployments.
The system served as a centralized financial system of record for accounting teams and supported structured month end close processes. Role based access controls and segregation of duties were configured to support finance governance, while workflow approvals and audit trail capabilities were used to strengthen transactional controls consistent with ERP Financial requirements.
Operational rollout established finance as the system owner and introduced standardized processes for intercompany accounting, vendor payments, and journal management. Training and staged adoption were used to embed Oracle NetSuite ERP into daily corporate accounting operations and to institutionalize the governance and workflow changes across finance functions.
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ERP Financial | ERP |
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2018 | 2018 |
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Expense Management | ERP |
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2018 | 2018 |
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Expense Management | ERP |
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2014 | 2014 |
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Weight Watchers ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| FreeWheel, A Comcast Company | Legacy | FreeWheel Demandsuite | Agency Management | ERP Services and Operations | n/a | 2017 | 2017 |
In 2017 Weight Watchers deployed FreeWheel Demandsuite, a FreeWheel, A Comcast Company solution, to manage programmatic demand on its public website. The deployment is categorized under Agency Management and was positioned to centralize digital ad demand orchestration for the companys marketing and media operations teams.
FreeWheel Demandsuite was configured to handle core Agency Management functions typical for web-facing ad stacks, including demand-side inventory orchestration, campaign trafficking controls, and consolidated reporting and yield management. The FreeWheel Demandsuite implementation emphasized configurable monetization rules and programmatic ad decisioning workflows to align digital ad demand with site inventory.
Operationally the implementation is embedded in the Weight Watchers website ad delivery layer, supporting digital marketing and media operations. The configuration enabled a single pane for campaign configuration and reporting for internal ad operations, reducing reliance on distributed manual processes and concentrating demand management within the FreeWheel Demandsuite environment.
Governance shifted toward centralized ad ops ownership of demand rules, trafficking, and reporting, with FreeWheel Demandsuite serving as the primary Agency Management control point for web monetization workflows. The deployment is focused on ongoing operational management of programmatic demand on Weight Watchers website rather than channel expansion or named system integrations.
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Weight Watchers Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Connect | Audio Video and Web Conferencing | Collaboration | n/a | 2017 | 2017 |
In 2017, Weight Watchers implemented Adobe Connect as its Audio Video and Web Conferencing solution. The deployment emphasized web-embedded meeting and webinar capabilities delivered via Adobe Connect, using Adobe Connect on their website to present live member sessions and interactive virtual events.
Configuration centered on standard Audio Video and Web Conferencing capabilities, including hosted webinar rooms, persistent virtual meeting spaces, presentation and screen sharing, session recording, attendee management and role based moderation controls. Adobe Connect was configured to support content libraries and reusable meeting templates, enabling consistent session setup and presenter workflows aligned with training and marketing use cases.
Operational ownership rested with customer engagement and training functions, with the platform surfaced on public event pages and integrated into the corporate website experience. Governance practices focused on scheduling, moderator role definition and content lifecycle for recorded sessions, ensuring repeatable production of member facing workshops and virtual classes.
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Collaboration | Collaboration |
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2015 | 2015 |
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Collaboration | Collaboration |
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2016 | 2016 |
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Weight Watchers eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2022 | 2022 |
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Weight Watchers CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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CRM | CRM |
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2020 | 2020 |
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Customer Engagement, Customer Loyalty | CRM |
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2021 | 2021 |
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Customer Experience | CRM |
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2016 | 2016 |
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Customer Experience | CRM |
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2016 | 2016 |
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Data Management Platform | CRM |
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2016 | 2016 |
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Data Management Platform | CRM |
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2017 | 2017 |
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Data Management Platform | CRM |
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2017 | 2017 |
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Digital Advertising Platform | CRM |
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2016 | 2016 |
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Digital Advertising Platform | CRM |
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2016 | 2016 |
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Digital Advertising Platform | CRM |
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2016 | 2016 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Marketing Analytics | CRM |
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2016 | 2016 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Weight Watchers ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2015 | 2015 |
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IT Service Management | ITSM |
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2019 | 2019 |
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Weight Watchers PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Apps Development | PaaS |
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2014 | 2014 |
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Transactional Email | PaaS |
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2012 | 2012 |
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Transactional Email | PaaS |
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2014 | 2014 |
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Weight Watchers IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Backup as a Service (BaaS) | IaaS |
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2018 | 2018 |
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Backup as a Service (BaaS) | IaaS |
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2018 | 2018 |
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Cloud Storage | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2015 | 2015 |
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Content Delivery Network | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2016 | 2016 |
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Weight Watchers CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2018 | 2018 |
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IT Decision Makers and Key Stakeholders at Weight Watchers
Apps Being Evaluated by Weight Watchers Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||