World Rugby
World Rugby House, 8-10 Pembroke Street Lower,
Dublin, D02 AE93,
Ireland
Dublin, D02 AE93,
Ireland
353 1 240-9200
Leisure and Hospitality
World Rugby Technographics
World Rugby Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by World Rugby and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 200 World Rugby employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that World Rugby has purchased the following applications: SAP Business ByDesign for ERP Financial in 2019, SAP SuccessFactors Performance and Goals for Performance and Goal Management in 2019, Microsoft 365 for Collaboration in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems World Rugby is running and its propensity to invest more and deepen its relationship with SAP , Microsoft , OpenText or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing World Rugby revenues, which have grown to $73.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for World Rugby intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
World Rugby Tech Stack and Enterprise Applications
World Rugby ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP Business ByDesign | ERP Financial | ERP | n/a | 2019 | 2019 |
In 2015, World Rugby implemented SAP Business ByDesign as an ERP Financial deployment. The engagement covered design and implementation for the Ireland headquartered sports governing body, with a focus on centralizing financial controls and project costing across its operations.
The SAP Business ByDesign implementation included Project Budgeting and Project Management module, Procure to Pay, Order to Sales Invoice, Fixed Assets Management, Financial Closing, and BI and Reporting elements of the enterprise solution. Configuration work concentrated on project cost capture and forecasting, procurement approval workflows, order to cash transaction flows, fixed asset lifecycle accounting, and month end financial close orchestration.
Deployment leveraged the cloud native architecture of SAP Business ByDesign, with solution components configured to support finance, procurement, project management, sales order processing, and asset teams. Integrations were executed as internal transactional and reporting flows between Procure to Pay, Order to Sales Invoice, Fixed Assets, Financial Closing and BI reporting layers to maintain data continuity across modules.
Governance and process restructuring emphasized standardized financial close procedures, project control gates for budgeting and approvals, and procurement workflow policies to align operational teams with ERP Financial processes. Lead design and implementation activities included mapping the chart of accounts, configuring approval hierarchies, and defining BI reporting models to support operational monitoring and compliance.
Operational scope covered finance, procurement, project management and sales functions within World Rugby, with the implementation led by the internal program team and recorded as lead design and implementation of the SAP Business ByDesign ERP Financial solution. The deployment positioned SAP Business ByDesign as the centralized system for transactional processing and enterprise reporting for the organization.
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World Rugby HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP SuccessFactors Performance and Goals | Performance and Goal Management | HCM | n/a | 2019 | 2019 |
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Recruiting, Applicant Tracking System | HCM |
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2019 | 2019 |
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World Rugby Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2018 | 2018 |
In 2018, World Rugby implemented Microsoft 365. The deployment functions as a centralized Collaboration platform supporting email, document collaboration, real-time communication, and content management, and World Rugby uses Microsoft 365 on their website.
Configuration emphasized core Microsoft 365 capabilities such as Exchange Online for mail, SharePoint for intranet and document libraries, OneDrive for file synchronization, and Teams for meetings and messaging, reflecting standard Collaboration functional modules. The implementation was rolled out across the organization of approximately 200 employees to support communications, operations, and commercial functions, with governance practices focused on tenant administration, identity and access controls, and content lifecycle policies.
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World Rugby Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Document Management | Content Management |
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2015 | 2015 |
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Video Editing | Content Management |
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2021 | 2021 |
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World Rugby CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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Customer Engagement | CRM |
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2023 | 2023 |
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World Rugby ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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Application Performance Management | ITSM |
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2018 | 2018 |
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World Rugby PPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Project Portfolio Management | PPM |
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2022 | 2022 |
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World Rugby IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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World Rugby CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Secure Email Gateways (SEGs) | CyberSecurity |
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2018 | 2018 |
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IT Decision Makers and Key Stakeholders at World Rugby
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
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Head of Game Systems | Director | IT | |
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Head of HR | Director | HR | |
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Head Of Technology | Director | IT | |
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Chief Marketing Officer | CXO | Marketing | |
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Business Partner and Projects Manager | Manager | Sales | |
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Director of Original Programming and Social | Director | Marketing | |
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Director, Broadcast and Production | Director | Marketing | |
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Chief Marketing and Content Officer | CXO | Marketing | |
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Senior Original Programming Lead | Manager | Marketing | |
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Head of Communications | Director | Marketing | |
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Digital Products and Platforms Manager | Manager | IT | |
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Senior Technology Project Manager | Manager | IT | |
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Business Applications Manager | Manager | IT | |
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Finance Systems and Change Manager | Manager | IT | |
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Apps Being Evaluated by World Rugby Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from World Rugby IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the World Rugby digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD World Rugby Technographics
World Rugby is a Leisure and Hospitality organization based in Ireland,
with around 200 employees and annual revenues of $73.0 million.
World Rugby operates a diverse technology stack with applications such as
SAP Business ByDesign, SAP SuccessFactors Performance and Goals and Microsoft 365,
covering areas like ERP Financial, Performance and Goal Management and Collaboration.
World Rugby has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as SAP and Microsoft.
World Rugby recently adopted applications including
Cogny TeamUp Suite in 2023, SmartSheet in 2022 and Catapult Pro Video in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of World Rugby’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates World Rugby’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete World Rugby technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.