Yatas Yatak ve Yorgan
Yali Mahallesi Kadir Sokak No:14/1 Kartal,
Istanbul, 34873,
Turkey
Istanbul, 34873,
Turkey
90 444 0 987
Manufacturing
Yatas Yatak ve Yorgan Technographics
Yatas Yatak ve Yorgan Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Yatas Yatak ve Yorgan and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 3345 Yatas Yatak ve Yorgan employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Yatas Yatak ve Yorgan has purchased the following applications: Next4biz BPM for Business Process Management in 2019, Microsoft 365 for Collaboration in 2017, PersonaClick for Personalization and Product Recommendations in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Yatas Yatak ve Yorgan is running and its propensity to invest more and deepen its relationship with Next4biz , Microsoft , PersonaClick or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Yatas Yatak ve Yorgan revenues, which have grown to $259.9 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Yatas Yatak ve Yorgan intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Yatas Yatak ve Yorgan Tech Stack and Enterprise Applications
Yatas Yatak ve Yorgan ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Next4biz | Legacy | Next4biz BPM | Business Process Management | ERP Services and Operations | n/a | 2019 | 2019 |
In 2019, Yataş Yatak ve Yorgan implemented Next4biz BPM, deploying an integrated CRM-CSM and Business Process Management platform across its Turkish operations. The implementation aimed to reduce reliance on email-based processes and enable company-wide process measurement, faster complaint resolution, and new cross-business-unit reporting, as described in the vendor case study.
The Next4biz BPM deployment combined CRM-CSM capabilities with BPM workflow orchestration, including complaint management workflows, process instrumentation for measurement, and reporting modules exposed to business units. Configuration emphasized automation of complaint routing and escalation, standardized case handling procedures, and dashboards that provide operational visibility to business and service teams.
Deployment followed a roughly year-long rollout, with rapid adoption reported across internal teams and solution partners, and operational coverage across customer service and corporate business units in Turkey. Governance shifted toward centralized process measurement and standardized workflows, enabling the organization to manage complaint resolution processes consistently and produce new reporting across business units.
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Yatas Yatak ve Yorgan Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2017 | 2017 |
In 2017, Yatas Yatak ve Yorgan deployed Microsoft 365 for Collaboration across its corporate footprint. The Microsoft 365 deployment is observable on the company website, and it aligns with a cloud-hosted SaaS architecture consistent with Microsoft 365 usage, positioned to support employee-facing collaboration and externally visible services. Yatas Yatak ve Yorgan is a Turkey-based manufacturing company with 3345 employees, and the Microsoft 365 implementation is intended to serve corporate communications and cross-site collaboration needs within manufacturing operations and headquarters.
The implementation is consistent with standard Collaboration functional modules, for example Exchange Online for email and calendaring, SharePoint Online for intranet and document management, Teams for synchronous collaboration, and OneDrive for Business for personal file storage, reflecting common capabilities in the Collaboration category. Governance and operational controls are expected to be organized at the tenant level with user provisioning, access rights, and administrative roles coordinating IT and business stakeholders to manage collaboration workflows and content lifecycle. Yatas Yatak ve Yorgan uses Microsoft 365 as its Collaboration platform to support corporate communication, document workflows, and team coordination across its Turkish operations.
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Yatas Yatak ve Yorgan eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| PersonaClick | Legacy | PersonaClick | Personalization and Product Recommendations | eCommerce | n/a | 2021 | 2021 |
In 2021, Yatas Yatak ve Yorgan deployed PersonaClick on its website. PersonaClick is a Personalization and Product Recommendations application used to deliver on-site product recommendations and behavioral personalization for e-commerce merchandising and product discovery. The implementation centers on PersonaClick modules for product recommendations, content targeting and personalization rules, configured to surface contextually relevant items on product detail and category pages. Operational scope is focused on the public e-commerce site and supports marketing, e-commerce and merchandising workflows, with analytics and experimentation capabilities used to inform content variation and targeting logic.
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Yatas Yatak ve Yorgan CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Customer Data Platform | CRM |
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2019 | 2019 |
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Customer Experience | CRM |
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2018 | 2018 |
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Data Management Platform | CRM |
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2022 | 2022 |
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Digital Advertising Platform | CRM |
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2019 | 2019 |
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Digital Advertising Platform | CRM |
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2016 | 2016 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Marketing Analytics | CRM |
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2022 | 2022 |
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Yatas Yatak ve Yorgan ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2019 | 2019 |
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Yatas Yatak ve Yorgan IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Yatas Yatak ve Yorgan
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Yatas Yatak ve Yorgan Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Yatas Yatak ve Yorgan IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Yatas Yatak ve Yorgan digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Yatas Yatak ve Yorgan Technographics
Yatas Yatak ve Yorgan is a Manufacturing organization based in Turkey,
with around 3345 employees and annual revenues of $259.9 million.
Yatas Yatak ve Yorgan operates a diverse technology stack with applications such as
Next4biz BPM, Microsoft 365 and PersonaClick,
covering areas like Business Process Management, Collaboration and Personalization and Product Recommendations.
Yatas Yatak ve Yorgan has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Next4biz, Microsoft and PersonaClick.
Yatas Yatak ve Yorgan recently adopted applications including
LiveRamp Platform in 2022, Microsoft Clarity in 2022 and PersonaClick in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Yatas Yatak ve Yorgan’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Yatas Yatak ve Yorgan’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Yatas Yatak ve Yorgan technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.