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Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Michelin, an e2open customer evaluated Oracle Transportation Management

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

List of B2Broker B2Core (Trader Room) Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight
Genesis Vision Ireland Banking and Financial Services 17 $1M Ireland B2Broker B2Broker B2Core (Trader Room) CRM 2019 n/a
In 2019 Genesis Vision Ireland partnered with B2Broker to provision B2Broker B2Core (Trader Room) under the CRM category, formalizing a technology relationship to bring aggregated crypto liquidity and margin trading to its platform. The engagement used B2Broker’s liquidity and technology stack, specifically the B2BX MarksMan aggregator, to address liquidity depth for Genesis Vision’s global trader and investor userbase in Europe. Implementation emphasis was placed on liquidity and trading infrastructure rather than CRM-specific modules according to the public announcement, therefore explicit CRM module adoption is not stated. Any use of B2Broker B2Core (Trader Room) as CRM is an inferred extension, with category-aligned capabilities likely focused on account management, trader room client interfaces, and client relationship workflows that link traders to aggregated order books and margin facilities. Architecturally the deployment centers on the B2BX MarksMan aggregator as the liquidity layer, feeding consolidated order depth and margin routing into Genesis Vision’s trading front end, while B2Broker technology provided the connective trading infrastructure. Operational coverage targeted trading operations and investor-facing trading workflows across Genesis Vision’s Europe user base, with B2Broker handling order aggregation and execution plumbing and Genesis Vision retaining the customer facing platform and user experience. Governance and operational changes emphasized coordination between trading operations and client servicing teams to manage liquidity provisioning and margin product availability, while CRM-oriented processes would be aligned to support trader onboarding and relationship management. The public signal for this implementation is explicit about liquidity improvement as the outcome, and the use of B2Broker B2Core (Trader Room) CRM is presented as supporting trading and client management functions rather than as a standalone CRM transformation.
Nullpoint Technologies Cyprus Professional Services 12 $2M Cyprus B2Broker B2Broker B2Core (Trader Room) CRM 2025 n/a
In 2025, Nullpoint Technologies Cyprus integrated B2Broker B2Core (Trader Room) into its CRM, embedding vendor front-end trader-room functionality directly into its broker-facing platform. The integration implemented B2Broker B2Core together with the B2COPY investment and copy-trading modules, giving Nullpoint brokers in Cyprus and Barcelona immediate access to PAMM, MAM and copy-trading features inside the existing trader area. The technical approach focused on surfacing B2Core front-end components within Nullpoint's CRM presentation and account management layer, aligning trader-room UI elements with CRM account profiles and permissioning. Functional modules implemented include the B2COPY allocation and execution controls, multi-account management MAM interfaces and PAMM investor channels, with CRM workflows extended to expose copy-trading controls and allocation views to broker users. Operational coverage centers on broker-facing business functions, specifically front-office trading workflows, client onboarding visibility and account management inside the trader area. Governance changes included updating CRM access controls and role-based visibility to permit authorized brokers to use B2Broker B2Core (Trader Room) features, while preserving existing CRM identity mappings and account structures.
Your Bourse United Kingdom Banking and Financial Services 10 $3M United Kingdom B2Broker B2Broker B2Core (Trader Room) CRM 2025 n/a
In 2025, Your Bourse United Kingdom entered a strategic commercial partnership with B2Broker to integrate B2Broker B2Core (Trader Room) as CRM within an integrated brokerage stack. The announcement frames B2Broker B2Core (Trader Room) CRM as a core component alongside Your Bourse infrastructure, aligning the application to broker-facing client management and back-office workflows. The implementation signal centers on using B2Broker B2Core (Trader Room) for CRM and back-office services, combined with B2Broker turnkey technology and liquidity provisioning. Configuration and functional scope described in the announcement emphasize CRM capabilities for account and client relationship management, and the Trader Room front-end as the broker user interface within the combined offering. Integration architecture is described as Your Bourse low-latency trade engine and matching and risk tools operating in concert with B2Broker technology, with B2Broker B2Core (Trader Room) CRM connected to that trade and back-office layer. Operational coverage targets brokers and B2Broker clients in the EMEA and United Kingdom region, where the partnership enables those clients to access Your Bourse infrastructure as part of the integrated stack. Governance is structured as a commercial partnership enabling regional access rather than a stated systems integration engagement, and the press release frames the arrangement as a go-to-market and infrastructure access agreement. The narrative positions B2Broker B2Core (Trader Room) CRM, Your Bourse trade engine and matching and risk tools as complementary components in a broker-facing solution, with deployment and operational responsibility implied to follow the commercial access model described.
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Buyer Intent: Companies Evaluating B2Broker B2Core (Trader Room)

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FAQ - APPS RUN THE WORLD B2Broker B2Core (Trader Room) Coverage

B2Broker B2Core (Trader Room) is a CRM solution from B2Broker.

Companies worldwide use B2Broker B2Core (Trader Room), from small firms to large enterprises across 21+ industries.

Organizations such as Your Bourse United Kingdom, Nullpoint Technologies Cyprus and Genesis Vision Ireland are recorded users of B2Broker B2Core (Trader Room) for CRM.

Companies using B2Broker B2Core (Trader Room) are most concentrated in Banking and Financial Services and Professional Services, with adoption spanning over 21 industries.

Companies using B2Broker B2Core (Trader Room) are most concentrated in United Kingdom, Cyprus and Ireland, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of B2Broker B2Core (Trader Room) across Americas, EMEA, and APAC.

Companies using B2Broker B2Core (Trader Room) range from small businesses with 0-100 employees - 100%, to mid-sized firms with 101-1,000 employees - 0%, large organizations with 1,001-10,000 employees - 0%, and global enterprises with 10,000+ employees - 0%.

Customers of B2Broker B2Core (Trader Room) include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.

Contact APPS RUN THE WORLD to access the full verified B2Broker B2Core (Trader Room) customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of CRM.