List of Bleu POS Customers
Since 2010, our global team of researchers has been studying Bleu POS customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Bleu POS for Point Of Sale from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Bleu POS for Point Of Sale include: Payroc LLC, a United States based Banking and Financial Services organisation with 430 employees and revenues of $118.0 million, NewNet Communication Technologies, a United States based Professional Services organisation with 550 employees and revenues of $110.0 million, Aevi United Kingdom, a United Kingdom based Banking and Financial Services organisation with 30 employees and revenues of $13.0 million and many others.
Contact us if you need a completed and verified list of companies using Bleu POS, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Bleu POS customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Aevi United Kingdom | Banking and Financial Services | 30 | $13M | United Kingdom | Bleu Tech Enterprises | Bleu POS | Point Of Sale | 2023 | n/a |
In 2023, Aevi United Kingdom integrated Bleu POS from Bleu Tech Enterprises into its payment orchestration platform to deliver touchless tap to pay capabilities on iOS and Android across North America and Europe. The engagement centers on Point Of Sale functionality for in person payments and targets independent software vendors and acquirers to offer white labelled merchant services.
Bleu POS implementation focused on embedding a SoftPOS tap to pay module within Aevi's orchestration layer, enabling smartphone based contactless acceptance and standard point of sale payment workflows. Configuration work emphasized exposing merchant onboarding, transaction routing and payment acceptance flows through the platform while preserving partner branding and control.
The integration ties Bleu POS into Aevi's payment orchestration architecture using platform APIs and orchestration primitives to manage POS provisioning, credential handling and payment session handoffs between mobile endpoints and acquirers. Operational coverage is explicitly North America and Europe, with a scope concentrated on in person payments for ISVs and acquiring partners.
Governance and rollout followed a partnership model where Aevi retains orchestration control and partner ISVs embed Bleu POS capabilities into their merchant products, necessitating updates to onboarding and merchant configuration processes to support white labelled offers. The narrative documents a platform level embedding of point of sale capabilities rather than a standalone merchant application deployment.
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NewNet Communication Technologies | Professional Services | 550 | $110M | United States | Bleu Tech Enterprises | Bleu POS | Point Of Sale | 2019 | n/a |
In 2019 NewNet Communication Technologies announced a collaboration with Bleu Tech Enterprises to integrate Bleu POS, a Point Of Sale application, with NewNet's Secure Transaction Cloud. The public plan combined NewNet's routing and switching capabilities with Bleu's point of sale and Bluetooth tap to pay technology to address payments and Point Of Sale use cases for enterprise and acquirer customers.
The implementation narrative centers on embedding Bleu POS payment routing and analytics capabilities into NewNet's Secure Transaction Cloud stack, aligning payment orchestration, terminal acceptance, and contactless payment modules. Bleu POS functionality referenced in the announcement includes core point of sale transaction processing, Bluetooth tap to pay acceptance, and analytics telemetry for routing decisions and reconciliation.
Integrations described and reasonably inferred from the announcement position Bleu POS to interoperate with NewNet's STC routing layer to surface routing decisions and analytics into the cloud switch, with planned deployment activity aimed at enterprise merchants and acquirers. The collaboration specifically targets payments and Point Of Sale operational workflows, with a stated deployment timeline beginning in early 2020 to validate routing, switching, and terminal acceptance across acquirer relationships.
Governance and rollout focus emphasize coordination between NewNet's transaction routing operations and Bleu's POS product teams to align configuration of routing rules, acceptance parameters, and analytics feeds. Bleu POS and NewNet STC integration workstreams implied by the announcement include testing of contactless acceptance, routing failover scenarios, and production readiness for acquirer connectivity.
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Payroc LLC | Banking and Financial Services | 430 | $118M | United States | Bleu Tech Enterprises | Bleu POS | Point Of Sale | 2023 | n/a |
In 2023, Payroc LLC partnered with Bleu Tech Enterprises to deploy Bleu POS, a Point Of Sale application that enables tap to phone SoftPOS payments for merchants in the United States. The engagement targeted point of sale and payments acceptance workflows to enable merchants to accept contactless payments using only smartphones and tablets.
Bleu POS was configured to deliver core Point Of Sale payments acceptance capabilities, emphasizing contactless transaction capture, SoftPOS EMV compliant transaction flows, secure key handling, and streamlined merchant onboarding workflows. Implementation work focused on mobile device provisioning, app-level payment processing logic, and in-app merchant enrollment and verification processes consistent with mobile acceptance patterns.
The rollout announced in 2023 targeted U.S. merchant acquisition and payments operations, with tap to phone live expected in fall 2023. Operational coverage centered on merchant onboarding, sales enablement for account executives, and payments operations for certification and compliance oversight, with centralized governance for enrollment and acceptance policy.
The stated objectives for the Payroc LLC Bleu POS deployment were to reduce hardware costs for merchants and to speed merchant onboarding by removing the need for dedicated payment terminals. The implementation narrative centers on leveraging SoftPOS to shift point of sale acceptance onto merchant smartphones and tablets while aligning onboarding and acceptance governance for mobile acceptance.
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