List of Discovery Data MarketReach Customers
Red Bank, 07701, NJ,
United States
Since 2010, our global team of researchers has been studying Discovery Data MarketReach customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Discovery Data MarketReach for Account Based Marketing from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Discovery Data MarketReach for Account Based Marketing include: Aaa, a United States based Automotive organisation with 20000 employees and revenues of $8.00 billion, Morningstar, a United States based Banking and Financial Services organisation with 11115 employees and revenues of $2.28 billion, Nitrogen Wealth, a United States based Banking and Financial Services organisation with 300 employees and revenues of $50.0 million and many others.
Contact us if you need a completed and verified list of companies using Discovery Data MarketReach, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Discovery Data MarketReach customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight | Insight Source |
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Aaa | Automotive | 20000 | $8.0B | United States | Discovery Data | Discovery Data MarketReach | Account Based Marketing | 2020 | n/a | In 2020, Aaa deployed Discovery Data MarketReach to support its insurance-agent recruiting program, using Account Based Marketing to target prospective agents across multiple state branches in the United States. The engagement combined Discovery Data MarketPro intelligence with Discovery Data MarketReach email and call-center services, aligning the application to HR and talent acquisition business functions for recruiting operations. The implementation leveraged MarketPro intelligence for audience selection and list enrichment, and MarketReach for campaign orchestration, email delivery, and outbound call-center outreach. Configuration focused on segmentation and targeted messaging workflows typical of Account Based Marketing, enabling coordinated multi-channel contact strategies for recruiter teams and branch-level hiring managers. Operational scope covered HR and talent acquisition across state branches in the United States, with campaigns executed through Discovery Data MarketReach email and call-center service layers. Campaigns were centrally supported by Discovery Data while targeting and execution were scoped to branch and regional recruiting priorities, preserving consistent messaging across outreach channels. The engagement produced measurable delivery and engagement outcomes that were recorded by the provider, specifically a 98% email delivery success rate and consistently double digit open rates for recruiting campaigns. Governance and campaign management were provided as part of the Discovery Data service model, enabling recurring campaign execution for ongoing insurance-agent recruitment. | |
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Morningstar | Banking and Financial Services | 11115 | $2.3B | United States | Discovery Data | Discovery Data MarketReach | Account Based Marketing | 2018 | n/a | In 2018, Morningstar implemented Discovery Data MarketReach as part of an Account Based Marketing initiative to strengthen CRM-driven advisor engagement. The deployment focused on CRM and marketing workflows across Morningstar territories to maintain an accurate advisor view and to surface new leads for sales and advisor-facing teams. The implementation used Discovery Data MarketPro intelligence together with MarketLink API integration with Salesforce, and Discovery Data MarketReach was configured to enrich and normalize advisor records. Functional capabilities centered on advisor data enrichment, dynamic segmentation, territory planning, and lead generation orchestration, reflecting standard Account Based Marketing operational modules for targeted outreach and account prioritization. Integrations were anchored on MarketLink API with Salesforce CRM, enabling automated record updates, segmentation flags, and delivery of curated lead lists into sales and marketing queues. The operational coverage emphasized territory-aligned data hygiene and segmentation workflows, supporting sales operations, field marketing, and CRM management across Morningstar’s regional territories. Governance changes focused on embedding new segmentation and territory planning processes into existing sales and marketing workflows, with controls for ongoing data stewardship and record reconciliation. Outcomes stated in the engagement included improved advisor segmentation, enhanced territory planning and lead generation, and a significant increase in ROI reported by Morningstar. | |
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Nitrogen Wealth | Banking and Financial Services | 300 | $50M | United States | Discovery Data | Discovery Data MarketReach | Account Based Marketing | 2019 | n/a | In 2019 Nitrogen Wealth engaged Discovery Data to deploy Discovery Data MarketReach, selecting the platform to support Account Based Marketing for distribution and marketing of its wealth-management clients in the United States. The engagement combined MarketPro data access with Discovery Data's MarketReach marketing services and go-to-market consultancy to refine target account lists and outreach strategy. Discovery Data MarketReach was configured to enable account identification, audience segmentation, data enrichment, campaign orchestration, and performance measurement consistent with Account Based Marketing best practices, leveraging MarketPro datasets for firmographic and contact-level precision. The implementation emphasized centralized ABM lists and campaign playbooks to align marketing and distribution teams on target segments and messaging. Operational scope covered marketing and distribution functions within Nitrogen Wealth focused on US wealth-management clients, with Discovery Data consultancy translating data insights into campaign execution and targeting frameworks. Discovery Data MarketReach and associated marketing services were cited as driving a reported 600% ROI for the firm. |
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