List of Dynata Insights Platform Customers
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Since 2010, our global team of researchers has been studying Dynata Insights Platform customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Dynata Insights Platform for Data Management Platform from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Dynata Insights Platform for Data Management Platform include: Investigation Discovery, a United States based Media organisation with 35000 employees and revenues of $39.32 billion, Live Nation, a United States based Professional Services organisation with 16200 employees and revenues of $23.16 billion, NFL, a United States based Leisure and Hospitality organisation with 7100 employees and revenues of $23.00 billion, Discovery Communications, a United States based Media organisation with 18700 employees and revenues of $19.50 billion, EE United Kingdom, a United Kingdom based Communications organisation with 10000 employees and revenues of $11.80 billion and many others.
Contact us if you need a completed and verified list of companies using Dynata Insights Platform, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Dynata Insights Platform customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Access Norton | Media | 10 | $1M | United Kingdom | Dynata | Dynata Insights Platform | Data Management Platform | 2018 | n/a |
In 2018, Access Norton implemented Dynata Insights Platform on its website. The deployment places Dynata Insights Platform into a web-facing Data Management Platform role for the small UK media publisher, instrumenting site pages to centralize audience signals and editorial traffic metrics.
The implementation was configured around web tag and pixel based data capture feeding Dynata Insights Platform dashboards for audience profiling, segmentation, and analytics. Functional configuration emphasized audience profiling, segmentation, first party data enrichment, survey capture and reporting, and audience export capabilities to support marketing and editorial decisioning. Governance and operational control were retained by a small in-house team, with dashboard access and configuration scoped to marketing and editorial users, positioning Access Norton Dynata Insights Platform Data Management Platform as the central system for site-level audience intelligence.
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Acme Markets | Retail | 20000 | $9.7B | United States | Dynata | Dynata Insights Platform | Data Management Platform | 2021 | n/a |
In 2021, Acme Markets implemented the Dynata Insights Platform as a Data Management Platform on its website, positioning the Dynata Insights Platform to centralize digital behavioral and survey based data for marketing and customer insights functions. The implementation supports Acme Markets business functions for marketing, e commerce, customer insights and analytics by providing a unified data store and segmenting capability for digital activation.
The deployment implemented core Data Management Platform capabilities including data ingestion and normalization, audience segmentation and profiling, identity resolution and persistent customer identifiers, survey integration and analytics and reporting. The Dynata Insights Platform configuration emphasizes segment creation and exportable audience definitions to support personalization and campaign orchestration across Acme Markets digital channels.
Integration points center on the Acme Markets public website for behavioral capture and on internal marketing and analytics workflows for activation and measurement. The rollout was phased across site sections and business functions, with governance controls introduced for role based access, data classification and consent management to meet privacy requirements, and operational ownership aligned to marketing and insights teams.
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AffairsCloud | Education | 30 | $1M | India | Dynata | Dynata Insights Platform | Data Management Platform | 2018 | n/a |
In 2018, AffairsCloud implemented Dynata Insights Platform as a Data Management Platform on its website. AffairsCloud is an India based education publisher with roughly 30 employees, and the deployment was focused on centralizing site based audience data collection and profiling.
The Dynata Insights Platform was configured for web tag deployment, event capture, audience profiling and segmentation, and dashboard reporting to support readership cohort analysis. Configurations included consent management workflows and data hygiene processes that align with typical Data Management Platform capabilities, and the Dynata Insights Platform was used for tagging, data ingestion, and console level segmentation.
Integration scope remained website centric and primarily supported marketing and editorial functions, enabling audience targeting and content personalization workflows tied to subscriber acquisition. Rollout proceeded as a phased website instrumentation program with governance controls for consent and retention configured within the platform, and operational ownership mapped to marketing and product teams to feed segmentation outputs into editorial planning and campaign execution.
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Africam South Africa | Media | 15 | $2M | South Africa | Dynata | Dynata Insights Platform | Data Management Platform | 2016 | n/a |
In 2016, Africam South Africa implemented the Dynata Insights Platform, a Data Management Platform, on its public website. The Dynata Insights Platform is deployed as the central audience data layer for the site, capturing first-party visitor signals to support audience profiling and site-level insights. Africam South Africa operates as a small media company with 15 employees and uses the platform to centralize web-based data collection and audience intelligence.
The implementation emphasizes Data Management Platform capabilities including first-party data collection via site instrumentation, audience segmentation and profile management, and insights reporting to inform editorial and audience development workflows. Configuration work focused on tag deployment, segmentation schemas, custom audience attributes aligned to the content taxonomy, and dashboarding for marketing and editorial stakeholders. Deployment scope was intentionally proportional to company scale, concentrating on website-level capture and analytics rather than broader enterprise integrations.
Operational coverage is limited to the Africam South Africa website, with governance organized around data capture rules, segmentation governance and operational workflows that connect audience segments to content planning and advertising inventory decisions. Rollout was executed at the site level with operational ownership assigned to digital content and audience teams, and with documented processes for segment naming conventions, data retention settings and reporting cadence.
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Aidymatic | Media | 10 | $1M | United Kingdom | Dynata | Dynata Insights Platform | Data Management Platform | 2018 | n/a |
In 2018 Aidymatic implemented Dynata Insights Platform on their website, deploying Dynata Insights Platform as a Data Management Platform to centralize audience signals for marketing and audience analytics. The implementation is web‑centric, instrumenting site pages to capture behavioral and profile signals and to populate the platform's segmentation and audience profiling capabilities typical of a Data Management Platform.
Configuration emphasized client-side data collection and segment taxonomy, with the Dynata Insights Platform used to create unified audience profiles and support audience analytics for marketing and editorial teams. Governance focused on site-level tag management, segment definitions, and role-based access to audience data, scaled to Aidymatic's small media operations in the United Kingdom.
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Media | 10 | $1M | United Kingdom | Dynata | Dynata Insights Platform | Data Management Platform | 2018 | n/a |
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Leisure and Hospitality | 10 | $1M | United States | Dynata | Dynata Insights Platform | Data Management Platform | 2018 | n/a |
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Media | 25 | $3M | United States | Dynata | Dynata Insights Platform | Data Management Platform | 2017 | n/a |
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Professional Services | 300 | $50M | United States | Dynata | Dynata Insights Platform | Data Management Platform | 2017 | n/a |
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Non Profit | 100 | $25M | United States | Dynata | Dynata Insights Platform | Data Management Platform | 2017 | n/a |
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Buyer Intent: Companies Evaluating Dynata Insights Platform
- Spill It, a United States based Consumer Packaged Goods organization with 90 Employees
- Willis Towers Watson, a United Kingdom based Banking and Financial Services company with 49000 Employees
- Middlebury College, a United States based Education organization with 1550 Employees
Discover Software Buyers actively Evaluating Enterprise Applications
| Logo | Company | Industry | Employees | Revenue | Country | Evaluated |
|---|---|---|---|---|---|---|
| Spill It | Consumer Packaged Goods | 90 | $23M | United States | 2026-03-14 | |
| Willis Towers Watson | Banking and Financial Services | 49000 | $9.9B | United Kingdom | 2026-03-10 | |
| Middlebury College | Education | 1550 | $165M | United States | 2026-02-16 | |
| Government | 500 | $50M | India | 2025-12-11 | ||
| Professional Services | 75000 | $11.2B | United States | 2025-11-14 | ||
| Automotive | 10 | $1M | United States | 2025-11-14 | ||
| Healthcare | 10 | $1M | United States | 2025-10-29 | ||
| Healthcare | 36000 | $8.0B | United States | 2025-10-27 | ||
| Professional Services | 10 | $1M | United States | 2025-10-24 | ||
| Education | 11500 | $3.1B | United States | 2025-09-25 |