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Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Michelin, an e2open customer evaluated Oracle Transportation Management

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

List of Tailwind Platform Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight
My Crazy Good Life Media 10 $1M United States Tailwind Tailwind Platform Marketing Automation 2015 n/a
In 2015, My Crazy Good Life implemented Tailwind Platform. The Tailwind Platform Marketing Automation deployment automated Pinterest pin scheduling and analytics to drive traffic and monetization for the U.S. lifestyle blog. The implementation centered on scheduling and analytics capabilities, with configuration of recurring pin queues, editorial calendar workflows, and performance reporting to support social content cadence. Tailwind Platform was used to manage pin creation, timed distribution, and engagement measurement, aligning social posting with site content and affiliate monetization cycles. Operational scope covered the blog marketing and social media function within the ten person organization, with day to day use by content and social teams to standardize posting cadence and reporting. Governance changes included formalized scheduling workflows, editorial approval steps, and measurement handoffs to advertising and affiliate processes to link pin activity to site traffic and revenue. Outcomes reported by the customer included major traffic and revenue lift, and Tailwind published a case study in 2016 documenting those strong results.
The Artisan Duck United Kingdom Retail 10 $1M United Kingdom Tailwind Tailwind Platform Marketing Automation 2023 n/a
In 2023 The Artisan Duck United Kingdom implemented Tailwind Platform to automate Pinterest and broader social marketing workflows, using the solution as a Marketing Automation tool to support its small retail marketing function. The project focused on discovery and content distribution for a UK handmade jewellery ecommerce business, aligning Tailwind Platform with the company website and blog promotion activities. The Tailwind Platform deployment emphasized core modules for scheduling, Ghostwriter AI copy generation, and the Smart.bio link tool, with scheduling configured to automate pin and social post cadence and Ghostwriter used to streamline content creation for Pins and post captions. Smart.bio was used to centralize link destinations and drive discovery from social channels to owned content, and the narrative in the case study restates Tailwind Platform modules driving these capabilities. Operationally the implementation was scoped to the marketing and ecommerce function within the 10-person retailer, with day-to-day use concentrated in social scheduling, content production, and link orchestration workflows. The Tailwind case study reports an 854% increase in blog traffic in the first year and large time savings on marketing tasks attributed to module usage such as Ghostwriter and Smart.bio, outcomes cited directly by the customer.
Unapologaytic United Kingdom Retail 10 $1M United Kingdom Tailwind Tailwind Platform Marketing Automation 2023 n/a
In 2023, Unapologaytic implemented the Tailwind Platform as its Marketing Automation solution, deploying Tailwind Ads to automate and optimize paid campaigns. The UK based ecommerce brand directed campaigns toward traffic acquisition, newsletter signups and direct sales as primary business objectives. Implementation emphasized Tailwind Ads capabilities within the Tailwind Platform, using AI driven ad optimization, automated campaign orchestration, creative variant testing and audience targeting to support acquisition and conversion funnels. For a 10 person retailer the deployment followed a cloud hosted SaaS model with a centralized campaign dashboard and compact marketing operations focused on store conversion and email capture workflows. Operational ownership remained with the ecommerce marketing function, with iterative optimization cycles that produced rapid ad driven growth. According to Tailwind's case study on the Tailwind Platform, the store reported a 92% increase in orders within two weeks after adopting Tailwind Ads.
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FAQ - APPS RUN THE WORLD Tailwind Platform Coverage

Tailwind Platform is a Marketing Automation solution from Tailwind.

Companies worldwide use Tailwind Platform, from small firms to large enterprises across 21+ industries.

Organizations such as My Crazy Good Life, The Artisan Duck United Kingdom and Unapologaytic United Kingdom are recorded users of Tailwind Platform for Marketing Automation.

Companies using Tailwind Platform are most concentrated in Media and Retail, with adoption spanning over 21 industries.

Companies using Tailwind Platform are most concentrated in United States and United Kingdom, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of Tailwind Platform across Americas, EMEA, and APAC.

Companies using Tailwind Platform range from small businesses with 0-100 employees - 100%, to mid-sized firms with 101-1,000 employees - 0%, large organizations with 1,001-10,000 employees - 0%, and global enterprises with 10,000+ employees - 0%.

Customers of Tailwind Platform include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.

Contact APPS RUN THE WORLD to access the full verified Tailwind Platform customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Marketing Automation.