List of Top of Mind Power Messaging Customers
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United States
Since 2010, our global team of researchers has been studying Top of Mind Power Messaging customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Top of Mind Power Messaging for Marketing Automation from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Top of Mind Power Messaging for Marketing Automation include: SecurityNational Mortgage Corporation, a United States based Banking and Financial Services organisation with 1040 employees and revenues of $350.0 million, Sundt Mortgage At Vip Mortgage, a United States based Banking and Financial Services organisation with 17 employees and revenues of $1.0 million, First Equity Mortgage Bankers, a United States based Banking and Financial Services organisation with 10 employees and revenues of $1.0 million and many others.
Contact us if you need a completed and verified list of companies using Top of Mind Power Messaging, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Top of Mind Power Messaging customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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First Equity Mortgage Bankers | Banking and Financial Services | 10 | $1M | United States | Top of Mind Networks | Top of Mind Power Messaging | Marketing Automation | 2021 | n/a |
In 2021 First Equity Mortgage Bankers adopted Top of Mind Power Messaging as part of a Surefire CRM deployment to support bilingual mortgage marketing and CRM operations. This Marketing Automation implementation explicitly targeted bilingual English and Spanish campaign orchestration across United States markets including Puerto Rico, aligning the application to lead engagement and market penetration goals for mortgage origination and borrower outreach.
The deployment centered on a Surefire CRM instance configured to automate bilingual campaigns and to leverage Top of Mind’s Spanish language content library, with Top of Mind Power Messaging providing message orchestration and templated content delivery capabilities. Functional capabilities implemented included CRM segmentation and list management, campaign scheduling and automation, bilingual content localization workflows, and reusable messaging templates to ensure consistent Spanish language outreach.
Operational scope covered marketing and borrower-facing loan officer workflows, with rollout emphasis on Hispanic and Puerto Rico markets and on integrating Spanish-language content into ongoing CRM campaign cycles. Governance adjustments focused on content approval and localization processes and on embedding bilingual campaign workflows into the CRM, and the initiative was explicitly aimed at increasing reach among Hispanic and Puerto Rico borrowers and improving lead engagement and market penetration.
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SecurityNational Mortgage Corporation | Banking and Financial Services | 1040 | $350M | United States | Top of Mind Networks | Top of Mind Power Messaging | Marketing Automation | 2020 | n/a |
In 2020, SecurityNational Mortgage Corporation implemented Top of Mind Power Messaging as part of its deployment of Top of Mind Surefire CRM. Top of Mind Power Messaging, categorized as Marketing Automation, extended Surefire's admin-driven mortgage marketing and automated outreach capabilities for the firm's U.S. mortgage operations.
The implementation centered on campaign orchestration and automated message delivery, leveraging template-driven communications, scheduled sequences, and personalization tokens to scale borrower outreach. Configuration emphasized admin control over messaging cadences and compliance checkpoints consistent with mortgage marketing workflows.
Power Messaging was deployed against Surefire CRM contact and loan data to enable targeted segmentation and triggered outreach, covering marketing, loan officer communications, and compliance monitoring across the U.S. mortgage marketing initiative. Integrations remained within the Top of Mind ecosystem, using CRM-led data models to drive segmentation and delivery logic.
Governance established centralized marketing operations and template approval workflows to maintain regulatory compliance and auditability while decentralizing day-to-day message execution to branch and loan officer teams. Top of Mind credits the Surefire deployment with enabling the firm to "engage 10 times as many customers with 10 times fewer resources".
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Sundt Mortgage At Vip Mortgage | Banking and Financial Services | 17 | $1M | United States | Top of Mind Networks | Top of Mind Power Messaging | Marketing Automation | 2020 | n/a |
In 2020, Sundt Mortgage At Vip Mortgage implemented Top of Mind Power Messaging in April 2020 to target refinance prospects, deploying the solution as a Marketing Automation initiative focused on mortgage marketing and CRM workflows. The implementation used Top of Mind Power Messaging to standardize outbound campaign sequencing for refinance segments, aligning automated messaging with loan officer outreach schedules.
Configuration emphasized automated nurture streams, trigger-based outreach based on prospect behavior, and campaign-level segmentation for refinance pipelines, while the deployment retained a CRM-centric operational model. Top of Mind Power Messaging was configured to manage recurring campaign cadences and messaging templates, enabling loan officers to execute and monitor targeted refinance campaigns from a centralized campaign console.
Operational coverage included marketing and loan officer functions within the United States mortgage-marketing use case, with governance centered on centralized campaign management and reporting to ensure consistent prospect treatment and monitoring of conversion funnels. Rollout details included an April 2020 go-live for refinance campaigns and subsequent Q2 campaign activity orchestration across the organization’s sales and marketing workflows.
Outcomes from the Q2 2020 campaigns were explicit, generating 332 deals with a 38.6% conversion rate and an average loan size of approximately $303,000, and producing measurable lift in loan-officer productivity and closed volume. These results demonstrate how Top of Mind Power Messaging was used to operationalize refinance prospecting within a Marketing Automation framework for Sundt Mortgage At Vip Mortgage.
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