Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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  • Non Profit
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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
Non Profit 250 $155M United States Optimizely Optimizely Ektron eCommerce eCommerce 2013 n/a
Non Profit 880 $327M United States Oracle Oracle Marketing Cloud (Eloqua) Marketing Automation 2015 n/a
Non Profit 2026 $7.0B United States Salesforce Salesforce Marketing Cloud Marketing Automation 2020 n/a
Non Profit 7000 $808M United States Salesforce Salesforce Marketing Cloud Marketing Automation 2018 n/a
Non Profit 12751 $1.1B Canada Salesforce Salesforce Marketing Cloud Marketing Automation 2020 n/a
Non Profit 1623 $96M United States Salesforce Salesforce Marketing Cloud Marketing Automation 2020 n/a
Non Profit 900 $76M United States Salesforce Salesforce Marketing Cloud Marketing Automation 2019 n/a
Non Profit 1000 $200M United States Salesforce Salesforce Marketing Cloud Marketing Automation 2019 n/a
Non Profit 700 $290M Canada Ezakus Ezakus AMP Data Management Platform 2021 n/a
Non Profit 900 $76M United States Ezakus Ezakus AMP Data Management Platform 2018 n/a
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